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PMS 297 C is part of the Pantone Matching System (Pantone PMS) collection, which is a standardized system for specifying exact colors in branding, marketing, and display applications. The color has a distinctly light and airy blue appearance, with a visual vibe that is clean, fresh, approachable, and technical. Its moderate light reflectance allows for a crisp, noticeable presence while avoiding visual harshness. PMS 297 C is commonly chosen for its ability to convey modernity and clarity in corporate, retail, and exhibit environments requiring high color accuracy.

PMS 297 C exhibits a light appearance (LRV 49.89). The color reads as cool, with a blue hue and no strong warmth. It has moderate chroma, contributing to a clear, vivid presentation without excess intensity. The undertone is clean and slightly brisk, with no visible green or purple cast. The color’s perceived brightness and saturation can be influenced by lighting conditions and choice of finish; semi-gloss and gloss finishes will intensify the crispness, while matte finishes yield a softer result.

PMS 297 C works well where a distinct, branded light blue is required for signage, displays, or visual identity components. Evaluate the color in representative lighting, as shifts in color temperature and ambient light can subtly alter its perceived coolness and brightness. Surface preparation and even substrate color can influence the final look, especially where light colors may allow underlying tones to influence appearance. Compared to other light blues, PMS 297 C presents a purer blue quality with less green or gray influence.

Similar colors:

PMS 290 C – Similar in hue but lighter and less saturated, resulting in a paler, more subtle effect.

PMS 298 C – Slightly deeper and more chromatic than PMS 297 C, offering a bolder blue appearance.

PMS 299 C – Noticeably darker and more saturated, making it a stronger, more striking blue.

PMS 277 C – Cooler and slightly more muted, providing a softer, more understated blue tone.

Product Data

About Pantone and MyPerfectColor

MyPerfectColor is the official licensee of Pantone and authorized to reproduce the Pantone™ PMS 297 C color in spray paint and other paints.

MyPerfectColor helps marketing professionals turn graphic designs into physical reality. Whether you are a manufacturer, entrepreneur, industrial designer, prototyper/modeler, marketer, agency, printer, retailer, sign manufacturer, exhibit fabricator or architect, MyPerfectColor will help you nail the PMS 297 C color and produce outstanding results.

MyPerfectColor matches the Pantone PMS 297 C color based on Pantone color publications. The PMS 297 C color shown on this website are computer video simulations of the PANTONE PMS 297 C Color and may not match PANTONE®-identified Color standards. Refer to current PANTONE Publications to obtain accurate color.

The Pantone PMS 297 C color may vary from the PANTONE Color Standards based on lighting conditions, angle of view and/or due to differences in pigments, manufacturing process, substrate and/or limitations in the color capability of the paint. Refer to current PANTONE Publications to obtain accurate color.

PANTONE® and other Pantone trademarks are the property of Pantone LLC. Portions © Pantone LLC, 2019. Produced under License Agreement between MyPerfectColor.com and Pantone LLC.

Pantone

Frequently Asked Questions About Pantone™ PMS 297 C

What should I consider before specifying Pantone PMS 297 C for a pop-up or retail environment?

When using PMS 297 C in a pop-up or retail setting, start by evaluating durability requirements and finish options. It is important to sample PMS 297 C on the actual substrate and in the real lighting conditions of your environment. The color's appearance and crispness can shift under different light and with varying gloss levels. Lighter blues like PMS 297 C may show underlying tones if coverage is not complete, so proper surface preparation is critical. Always test a sample before committing to large-scale production to ensure the result meets brand standards.

Are there special preparation steps when applying Pantone PMS 297 C to metal or powder-coated surfaces?

Applying PMS 297 C to metal or powder-coated parts requires careful attention to surface prep. Existing coatings and gloss levels can affect the final appearance of PMS 297 C. For best results, clean and lightly scuff the surface before painting to promote adhesion and achieve even color. Because light colors like PMS 297 C are especially sensitive to changes in base color and surface gloss, request a sample on your actual substrate for approval before proceeding with larger orders.

Why might Pantone PMS 297 C look different on plastic, metal, or wood?

PMS 297 C can appear different depending on the material due to differences in surface absorption, texture, and reflectivity. For example, gloss and smoothness can intensify the color, while matte or textured surfaces may mute it. It is essential to evaluate a sample of PMS 297 C on each specific material intended for your build or display to confirm visual consistency before full production.

What are my options if I need Pantone PMS 297 C quickly for a fast-turn marketing project?

If your brand or display schedule requires PMS 297 C on a short timeline, expedited production options may be available during checkout. To confirm availability for your specific deadline or to discuss accelerated delivery, contact MyPerfectColor prior to ordering. Early communication helps avoid delays when timing is crucial for marketing or retail projects.

How quickly will I receive my paint matched to Pantone PMS 297 C?
All paint is custom-made to order. While most orders ship within 48 hours, the lead-time for paint made to match Pantone PMS 297 C depends on the type of paint needed. Interior and exterior house paints usually ship within 1 to 3 business days, while custom spray paint typically takes 3-5 business days to ship. The transit time depends on your location and the shipping method you choose. If your need is immediate, select Expedited Production during checkout. Most expedited production orders ship within 24 hours on business days. Please contact MyPerfectColor if you are concerned about a specific deadline. We do our best to make sure you get your paint on time. Learn more about paint lead times at MyPerfectColor.
Can I use the Pantone PMS 297 C for touch up?

Unfortunately, no.

Some manufacturers specify Pantone colors as touch up for their products, but Pantone does not work well as a proxy for a touch-up solution (for a litany of reasons such as it doesn't include sheen and Pantone color tolerances are not tight enough for touch up). When we match Pantone colors we are matching to a swatch in a Pantone book - not to your product.

The only way we can provide a touch-up solution for your product is for you send us a part. We would use the part to create a touch-up grade match. Unfortunately, there isn't an effective way to 'spec' the color well enough to produce a touch up without the part.

Read more about using Pantone for touch-up.

Learn more about our paint color matching service.

How do I buy paint in the Pantone PMS 297 C?
Many types of paint are available for Pantone PMS 297 C with no minimum order quantities. MyPerfectColor offers spray paint, paint pens, touch up bottles, water-based acrylics, epoxies, urethanes and a variety of other paints. Select the Paint Type button above to get started. Learn more about buying paint at MyPerfectColor.
How much area will one spray can cover? And what is Pantone PMS 297 C spray paint made of?

To make spray paint matched to Pantone PMS 297 C. MyPerfectColor uses an acrylic enamel which is a fast-drying durable coating suitable for interior or exterior use. MyPerfectColor custom spray paint enables you to conveniently achieve a professional spray-smooth finish in any color in any sheen. It sticks well to most surfaces including metal, plastics, powder-coatings, cabinets and primed or previously painted wood.

The 11oz spray will cover about 20 square feet per coat. Keep in mind that it is difficult to gauge how much spray you'll need as it is highly dependent on how it is applied. It is better to have too much than run short.

How do I get the SDS (Safety Data Sheet) for paint matched to Pantone PMS 297 C?
The Pantone PMS 297 C is the color and the SDS is based on the type of paint used to make the color. You can find Safety Data Sheets here for our most popular products.
Do I need a primer for Pantone PMS 297 C?
The need for primer for Pantone PMS 297 C depends on the type of paint, the substrate being painted and where it will be located. See our Primer Selection Table to see what primer you might need and learn more about when you might need a primer. Most people don't use a primer for a touch up paint application, but a primer may improve adhesion and is typically recommended for exterior applications.
How do I convert PMS 297 C to a different color from another paint company?

While MyPerfectColor can provide PMS 297 C in paint, we don't provide any crossover information. We've found that every paint company offers its own unique selection of colors and rarely does a color have an exact equivalent in another company's color collection, especially for a color collection like Pantone which is designed for bright colors and inks.