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PMS 263 C is part of the Pantone Matching System (Pantone PMS) collection. Visually, it projects a clean, understated, and contemporary appearance. The color reads as a light, cool lavender with noticeable neutrality and low chromatic intensity. The overall vibe is calm, approachable, restrained, and modern, supporting applications where an understated yet distinct hue is appropriate within brand and display contexts.

PMS 263 C appears light in tone (measured LRV: 64.07). The color has a cool orientation, falling within the purple to blue spectrum. PMS 263 C exhibits moderate to low saturation, supporting a soft and muted impression rather than vividness. The undertone is distinctly bluish, with a gentle lavender character. This color’s perceived brightness can vary with finish; glossier finishes may increase reflectivity, while matte surfaces emphasize its softness.

PMS 263 C works effectively when a subtle, cool-toned lavender is needed for brand displays, event environments, or prototypes that demand accurate Pantone specification. This color is sensitive to lighting—under warm light, it can appear more muted and slightly grayer, while in cool lighting it maintains its lavender clarity. Compared to similar colors, it is less saturated and more neutral, making it less likely to overpower adjacent elements. Always test with a sample and confirm viewing conditions, as finish and substrate can subtly influence appearance and lightness.

Similar colors:
PMS 264 C: Slightly more saturated and vibrant, creating a clearer lavender impression.

PMS 2635 C: Lighter and a touch cooler, with a faintly higher bluish quality.

PMS 2707 C: Considerably cooler and more blue-toned, resulting in a less muted effect.

Product Data

About Pantone and MyPerfectColor

MyPerfectColor is the official licensee of Pantone and authorized to reproduce the Pantone™ PMS 263 C color in spray paint and other paints.

MyPerfectColor helps marketing professionals turn graphic designs into physical reality. Whether you are a manufacturer, entrepreneur, industrial designer, prototyper/modeler, marketer, agency, printer, retailer, sign manufacturer, exhibit fabricator or architect, MyPerfectColor will help you nail the PMS 263 C color and produce outstanding results.

MyPerfectColor matches the Pantone PMS 263 C color based on Pantone color publications. The PMS 263 C color shown on this website are computer video simulations of the PANTONE PMS 263 C Color and may not match PANTONE®-identified Color standards. Refer to current PANTONE Publications to obtain accurate color.

The Pantone PMS 263 C color may vary from the PANTONE Color Standards based on lighting conditions, angle of view and/or due to differences in pigments, manufacturing process, substrate and/or limitations in the color capability of the paint. Refer to current PANTONE Publications to obtain accurate color.

PANTONE® and other Pantone trademarks are the property of Pantone LLC. Portions © Pantone LLC, 2019. Produced under License Agreement between MyPerfectColor.com and Pantone LLC.

Pantone

Frequently Asked Questions About Pantone™ PMS 263 C

How does the finish or sheen affect the appearance of Pantone PMS 263 C in real applications?

The finish you choose for Pantone PMS 263 C can noticeably impact its final appearance. Gloss finishes will make PMS 263 C appear brighter and slightly more saturated due to increased reflectivity. Satin finishes provide a balance, softening glare while maintaining some vibrancy. Matte finishes tend to emphasize the color's softness and subdued qualities, which can make PMS 263 C look lighter and a bit less vivid. For brand displays or exhibits, always consider how the selected finish will change perception of this cool lavender tone in your lighting and environment.

When is it appropriate to order PMS 263 C as a standard Pantone match?

Ordering PMS 263 C as a standard Pantone match is appropriate when you need to achieve brand consistency on marketing displays, signage, exhibit parts, or prototypes where the Pantone reference color is your target. If your priority is visual alignment to the PMS 263 C standard, rather than matching an existing coated part, a standard match is the correct approach. For projects with formal approval requirements or challenging conditions, consider evaluating a sample before proceeding at scale.

How do I make sure I order the correct color when requesting Pantone PMS 263 C?

To ensure you receive the correct color, use the exact Pantone code 'PMS 263 C' when ordering. The code specifies the precise target within the Pantone Matching System. Do not rely on the color name or general color descriptions, as these can lead to confusion or incorrect matches. Always include the full code with any required suffix, as shown, to avoid mistakes in production or ordering.

How can I get help choosing the right paint format for Pantone PMS 263 C?

If you are not sure which paint type is best for PMS 263 C, contact MyPerfectColor with details about your substrate, exposure environment, and finish requirements. Our team will help you select from available options such as spray paint, paint pens, or other formats that best support brand consistency for your specific project.

How quickly will I receive my paint matched to Pantone PMS 263 C?
All paint is custom-made to order. While most orders ship within 48 hours, the lead-time for paint made to match Pantone PMS 263 C depends on the type of paint needed. Interior and exterior house paints usually ship within 1 to 3 business days, while custom spray paint typically takes 3-5 business days to ship. The transit time depends on your location and the shipping method you choose. If your need is immediate, select Expedited Production during checkout. Most expedited production orders ship within 24 hours on business days. Please contact MyPerfectColor if you are concerned about a specific deadline. We do our best to make sure you get your paint on time. Learn more about paint lead times at MyPerfectColor.
Can I use the Pantone PMS 263 C for touch up?

Unfortunately, no.

Some manufacturers specify Pantone colors as touch up for their products, but Pantone does not work well as a proxy for a touch-up solution (for a litany of reasons such as it doesn't include sheen and Pantone color tolerances are not tight enough for touch up). When we match Pantone colors we are matching to a swatch in a Pantone book - not to your product.

The only way we can provide a touch-up solution for your product is for you send us a part. We would use the part to create a touch-up grade match. Unfortunately, there isn't an effective way to 'spec' the color well enough to produce a touch up without the part.

Read more about using Pantone for touch-up.

Learn more about our paint color matching service.

How do I buy paint in the Pantone PMS 263 C?
Many types of paint are available for Pantone PMS 263 C with no minimum order quantities. MyPerfectColor offers spray paint, paint pens, touch up bottles, water-based acrylics, epoxies, urethanes and a variety of other paints. Select the Paint Type button above to get started. Learn more about buying paint at MyPerfectColor.
How much area will one spray can cover? And what is Pantone PMS 263 C spray paint made of?

To make spray paint matched to Pantone PMS 263 C. MyPerfectColor uses an acrylic enamel which is a fast-drying durable coating suitable for interior or exterior use. MyPerfectColor custom spray paint enables you to conveniently achieve a professional spray-smooth finish in any color in any sheen. It sticks well to most surfaces including metal, plastics, powder-coatings, cabinets and primed or previously painted wood.

The 11oz spray will cover about 20 square feet per coat. Keep in mind that it is difficult to gauge how much spray you'll need as it is highly dependent on how it is applied. It is better to have too much than run short.

How do I get the SDS (Safety Data Sheet) for paint matched to Pantone PMS 263 C?
The Pantone PMS 263 C is the color and the SDS is based on the type of paint used to make the color. You can find Safety Data Sheets here for our most popular products.
Do I need a primer for Pantone PMS 263 C?
The need for primer for Pantone PMS 263 C depends on the type of paint, the substrate being painted and where it will be located. See our Primer Selection Table to see what primer you might need and learn more about when you might need a primer. Most people don't use a primer for a touch up paint application, but a primer may improve adhesion and is typically recommended for exterior applications.
How do I convert PMS 263 C to a different color from another paint company?

While MyPerfectColor can provide PMS 263 C in paint, we don't provide any crossover information. We've found that every paint company offers its own unique selection of colors and rarely does a color have an exact equivalent in another company's color collection, especially for a color collection like Pantone which is designed for bright colors and inks.