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Pantone™ PMS 270 U
Actual color may vary from on-screen representation. Please view a physical color swatch or material sample to confirm your color choice prior to purchase.
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PMS 270 U is a Pantone PMS color specified for brand and visual consistency where a light lavender tone is required. It presents a calm, approachable, and modern character, making it suitable for professional brand environments rather than decorative or expressive applications.
The color appears light-to-mid in value with an LRV of 43.67 and reads clearly as cool violet. Its moderate saturation keeps the appearance soft and controlled, with a clean lavender undertone and minimal gray influence.
PMS 270 U performs well in brand-facing displays, signage, and fabricated components where subtle color presence is important. As with many lighter violet tones, lighting conditions, surface contrast, and finish selection can influence appearance, so proper priming and consistent application help achieve uniform results.
Similar colors: PMS 271 U: slightly darker and cooler, with increased violet depth.PMS 264 U: lighter and more delicate, with a softer pastel appearance.
PMS 263 U: more saturated and slightly warmer, with stronger purple presence.
Product Data
About Pantone and MyPerfectColor
MyPerfectColor is the official licensee of Pantone and authorized to reproduce the Pantone™ PMS 270 U color in spray paint and other paints.
MyPerfectColor helps marketing professionals turn graphic designs into physical reality. Whether you are a manufacturer, entrepreneur, industrial designer, prototyper/modeler, marketer, agency, printer, retailer, sign manufacturer, exhibit fabricator or architect, MyPerfectColor will help you nail the PMS 270 U color and produce outstanding results.
MyPerfectColor matches the Pantone PMS 270 U color based on Pantone color publications. The PMS 270 U color shown on this website are computer video simulations of the PANTONE PMS 270 U Color and may not match PANTONE®-identified Color standards. Refer to current PANTONE Publications to obtain accurate color.
The Pantone PMS 270 U color may vary from the PANTONE Color Standards based on lighting conditions, angle of view and/or due to differences in pigments, manufacturing process, substrate and/or limitations in the color capability of the paint. Refer to current PANTONE Publications to obtain accurate color.
PANTONE® and other Pantone trademarks are the property of Pantone LLC. Portions © Pantone LLC, 2019. Produced under License Agreement between MyPerfectColor.com and Pantone LLC.

Frequently Asked Questions About Pantone™ PMS 270 U
What does ordering PMS 270 U paint actually mean?
PMS 270 U is a Pantone Matching System color that serves as a visual color target. When you order PMS 270 U paint, you are ordering paint mixed to visually match the Pantone reference, not a Pantone formula, coating process, or finish specification.
Pantone does not publish paint formulas. The match is created by comparing to the Pantone standard under controlled lighting. Because substrate, sheen, and lighting affect appearance, the result should be evaluated as a visual match rather than an exact numeric equivalence.
Which sheen should I choose for PMS 270 U to get the closest visual match?
Sheen has a meaningful impact on how PMS 270 U appears. Higher sheens reflect more light and can make the color look brighter or slightly lighter. Lower sheens scatter light and can make the color appear softer or deeper.
Choose sheen based on viewing distance, lighting, and substrate. For brand-facing displays viewed at a distance, a satin or semi-gloss is often easier to visually align. For close-up viewing or uneven substrates, a lower sheen may reduce glare but can shift perceived color. If brand approval is critical, ordering a sample in the intended sheen is recommended.
Where can I find the SDS for paint made in PMS 270 U?
The Safety Data Sheet is tied to the paint product and chemistry, not to the PMS 270 U color code itself. The same PMS 270 U color can be produced in different product types, each with its own SDS.
After selecting the specific paint format and product, look up the SDS for that product in the SDS library provided for the paint line you are ordering. Always reference the SDS for the exact product, not just the color name.
How quickly will I receive my paint matched to Pantone PMS 270 U?
Can I use the Pantone PMS 270 U for touch up?
Unfortunately, no.
Some manufacturers specify Pantone colors as touch up for their products, but Pantone does not work well as a proxy for a touch-up solution (for a litany of reasons such as it doesn't include sheen and Pantone color tolerances are not tight enough for touch up). When we match Pantone colors we are matching to a swatch in a Pantone book - not to your product.
The only way we can provide a touch-up solution for your product is for you send us a part. We would use the part to create a touch-up grade match. Unfortunately, there isn't an effective way to 'spec' the color well enough to produce a touch up without the part.
Read more about using Pantone for touch-up.
Learn more about our paint color matching service.
How do I buy paint in the Pantone PMS 270 U?
How much area will one spray can cover? And what is Pantone PMS 270 U spray paint made of?
To make spray paint matched to Pantone PMS 270 U. MyPerfectColor uses an acrylic enamel which is a fast-drying durable coating suitable for interior or exterior use. MyPerfectColor custom spray paint enables you to conveniently achieve a professional spray-smooth finish in any color in any sheen. It sticks well to most surfaces including metal, plastics, powder-coatings, cabinets and primed or previously painted wood.
The 11oz spray will cover about 20 square feet per coat. Keep in mind that it is difficult to gauge how much spray you'll need as it is highly dependent on how it is applied. It is better to have too much than run short.
How do I get the SDS (Safety Data Sheet) for paint matched to Pantone PMS 270 U?
Do I need a primer for Pantone PMS 270 U?
How do I convert PMS 270 U to a different color from another paint company?
While MyPerfectColor can provide PMS 270 U in paint, we don't provide any crossover information. We've found that every paint company offers its own unique selection of colors and rarely does a color have an exact equivalent in another company's color collection, especially for a color collection like Pantone which is designed for bright colors and inks.