Pantone™ PMS 7665 C

PMS 7665 C is a standardized Pantone PMS color code that enables brand, display, and marketing teams to communicate exactly which shade of dark, cool purple should appear in branded environments. By specifying PMS 7665 C, organizations create a recognizable brand experience because the same color reference is used on all materials, regardless of manufacturer or production location. For best results, all vendors and fabricators should reference PMS 7665 C directly rather than approximate or substitute hues.

Before moving forward with a full rollout using PMS 7665 C, order a paint sample in the intended finish and apply it to the real substrate. Evaluate this sample under your actual installed lighting conditions. Because PMS 7665 C is dark and low in reflectance, viewing it in the project environment is essential to confirm correct appearance and approve the color. This approach supports formal brand signoff and reduces risk of costly rework.

When building prototypes or concept models intended to reflect brand specifications, select a format for PMS 7665 C that matches your prototype's material and application needs, such as spray paint, paint pen, or brush-in-cap bottle. Apply PMS 7665 C to representative substrate samples so stakeholders can assess color accuracy before final production. This helps ensure the prototype aligns with brand expectations and streamlines design approval.

Paint matched to PMS 7665 C is produced to order for each project to ensure color fidelity. Lead times depend on the specific format and production volume, but most custom colors require additional days to formulate and process. For critical marketing timelines, confirm current production estimates and allow extra time to accommodate sampling or multiple formats.

Unfortunately, no.

Some manufacturers specify Pantone colors as touch up for their products, but Pantone does not work well as a proxy for a touch-up solution (for a litany of reasons such as it doesn't include sheen and Pantone color tolerances are not tight enough for touch up). When we match Pantone colors we are matching to a swatch in a Pantone book - not to your product.

The only way we can provide a touch-up solution for your product is for you send us a part. We would use the part to create a touch-up grade match. Unfortunately, there isn't an effective way to 'spec' the color well enough to produce a touch up without the part.

Read more about using Pantone for touch-up.

Learn more about our paint color matching service.

To make spray paint matched to Pantone PMS 7665 C. MyPerfectColor uses an acrylic enamel which is a fast-drying durable coating suitable for interior or exterior use. MyPerfectColor custom spray paint enables you to conveniently achieve a professional spray-smooth finish in any color in any sheen. It sticks well to most surfaces including metal, plastics, powder-coatings, cabinets and primed or previously painted wood.

The 11oz spray will cover about 20 square feet per coat. Keep in mind that it is difficult to gauge how much spray you'll need as it is highly dependent on how it is applied. It is better to have too much than run short.

While MyPerfectColor can provide PMS 7665 C in paint, we don't provide any crossover information. We've found that every paint company offers its own unique selection of colors and rarely does a color have an exact equivalent in another company's color collection, especially for a color collection like Pantone which is designed for bright colors and inks.