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PMS 7635 C, from the Pantone PMS system, is a saturated, bold red with a distinctly warm undertone and relatively low light reflectance. This color is frequently described as energetic, assertive, and visually commanding, offering a modern yet classic impression appropriate for branding, marketing, and environmental graphics where vivid and consistent reproduction is critical.

PMS 7635 C appears dark and intensely saturated, with a low LRV of 15.55 indicating limited light reflectance. The color is distinctly warm, with a red hue slightly biased toward the orange-red sector. PMS 7635 C exhibits high chroma, resulting in strong purity and visual intensity. The undertone is pronouncedly warm, giving the color an assertive and energetic character. This color is sensitive to finish; gloss or satin sheens may intensify its richness, while matte finishes may reduce perceived saturation and depth.

PMS 7635 C functions effectively in environments and applications where a bold, authoritative red is required for branded spaces, event displays, or marketing fixtures. Users should consider lighting conditions, as both artificial and natural light can shift the temperature and perceived saturation. The color’s high chroma and low LRV may result in lower opacity when applied as paint—additional coats may be needed for full, even coverage, especially over light or high-contrast substrates. In comparison to similar reds, PMS 7635 C maintains a balance between vividness and depth without leaning toward magenta or burgundy tones.

Similar colors:
PMS 186 C – Warmer and slightly brighter, with higher apparent intensity under most lighting.

PMS 7621 C – Deeper and more neutral, presenting less orange influence.

PMS 200 C – Darker, tending more toward a classic crimson red, with lower perceived chroma.

Product Data

About Pantone and MyPerfectColor

MyPerfectColor is the official licensee of Pantone and authorized to reproduce the Pantone™ PMS 7635 C color in spray paint and other paints.

MyPerfectColor helps marketing professionals turn graphic designs into physical reality. Whether you are a manufacturer, entrepreneur, industrial designer, prototyper/modeler, marketer, agency, printer, retailer, sign manufacturer, exhibit fabricator or architect, MyPerfectColor will help you nail the PMS 7635 C color and produce outstanding results.

MyPerfectColor matches the Pantone PMS 7635 C color based on Pantone color publications. The PMS 7635 C color shown on this website are computer video simulations of the PANTONE PMS 7635 C Color and may not match PANTONE®-identified Color standards. Refer to current PANTONE Publications to obtain accurate color.

The Pantone PMS 7635 C color may vary from the PANTONE Color Standards based on lighting conditions, angle of view and/or due to differences in pigments, manufacturing process, substrate and/or limitations in the color capability of the paint. Refer to current PANTONE Publications to obtain accurate color.

PANTONE® and other Pantone trademarks are the property of Pantone LLC. Portions © Pantone LLC, 2019. Produced under License Agreement between MyPerfectColor.com and Pantone LLC.

Pantone

Frequently Asked Questions About Pantone™ PMS 7635 C

Why might Pantone PMS 7635 C appear different on plastics versus metals or painted wood?

The appearance of Pantone PMS 7635 C can change depending on the material or substrate used. Factors like absorption, surface texture, and reflectivity all impact how the finished color looks. For example, a glossy metal surface can make PMS 7635 C seem more saturated and bright, while a matte or porous material can mute the color and reduce its vibrancy. If you need precise brand alignment, always review PMS 7635 C on the specific material intended for your project before finalizing production.

Can I return my Pantone PMS 7635 C paint if it is not the right finish or product type?

Paint matched to Pantone PMS 7635 C is custom made to order and cannot be restocked or resold. It is important to select the correct product type and sheen for your application before placing your order. Sampling is strongly recommended when appearance is critical, especially for branded environments or multiple substrates. Custom orders like PMS 7635 C paint should be reviewed carefully because changes are not possible once production begins.

Are there special safety requirements for using products matched to Pantone PMS 7635 C?

Safety and VOC requirements for Pantone PMS 7635 C paint will depend on the specific product type you select. Always consult the Safety Data Sheet (SDS) provided with your order and follow all recommended handling instructions. Use appropriate protective equipment and ventilation regardless of the color. If your project or location has unique regulatory or environmental needs, confirm with the manufacturer before use.

What should I consider when using Pantone PMS 7635 C on a powder-coated metal display?

When applying Pantone PMS 7635 C paint to powder-coated or bare metal, surface preparation is critical for appearance and adhesion. Existing finishes, gloss levels, and surface cleanliness can all affect the final look of PMS 7635 C. Scuffing and thorough cleaning before painting helps achieve better consistency and color alignment. If uniformity and exact visual match are essential, sample PMS 7635 C on the actual metal substrate before full production.

How quickly will I receive my paint matched to Pantone PMS 7635 C?
All paint is custom-made to order. While most orders ship within 48 hours, the lead-time for paint made to match Pantone PMS 7635 C depends on the type of paint needed. Interior and exterior house paints usually ship within 1 to 3 business days, while custom spray paint typically takes 3-5 business days to ship. The transit time depends on your location and the shipping method you choose. If your need is immediate, select Expedited Production during checkout. Most expedited production orders ship within 24 hours on business days. Please contact MyPerfectColor if you are concerned about a specific deadline. We do our best to make sure you get your paint on time. Learn more about paint lead times at MyPerfectColor.
Can I use the Pantone PMS 7635 C for touch up?

Unfortunately, no.

Some manufacturers specify Pantone colors as touch up for their products, but Pantone does not work well as a proxy for a touch-up solution (for a litany of reasons such as it doesn't include sheen and Pantone color tolerances are not tight enough for touch up). When we match Pantone colors we are matching to a swatch in a Pantone book - not to your product.

The only way we can provide a touch-up solution for your product is for you send us a part. We would use the part to create a touch-up grade match. Unfortunately, there isn't an effective way to 'spec' the color well enough to produce a touch up without the part.

Read more about using Pantone for touch-up.

Learn more about our paint color matching service.

How do I buy paint in the Pantone PMS 7635 C?
Many types of paint are available for Pantone PMS 7635 C with no minimum order quantities. MyPerfectColor offers spray paint, paint pens, touch up bottles, water-based acrylics, epoxies, urethanes and a variety of other paints. Select the Paint Type button above to get started. Learn more about buying paint at MyPerfectColor.
How much area will one spray can cover? And what is Pantone PMS 7635 C spray paint made of?

To make spray paint matched to Pantone PMS 7635 C. MyPerfectColor uses an acrylic enamel which is a fast-drying durable coating suitable for interior or exterior use. MyPerfectColor custom spray paint enables you to conveniently achieve a professional spray-smooth finish in any color in any sheen. It sticks well to most surfaces including metal, plastics, powder-coatings, cabinets and primed or previously painted wood.

The 11oz spray will cover about 20 square feet per coat. Keep in mind that it is difficult to gauge how much spray you'll need as it is highly dependent on how it is applied. It is better to have too much than run short.

How do I get the SDS (Safety Data Sheet) for paint matched to Pantone PMS 7635 C?
The Pantone PMS 7635 C is the color and the SDS is based on the type of paint used to make the color. You can find Safety Data Sheets here for our most popular products.
Do I need a primer for Pantone PMS 7635 C?
The need for primer for Pantone PMS 7635 C depends on the type of paint, the substrate being painted and where it will be located. See our Primer Selection Table to see what primer you might need and learn more about when you might need a primer. Most people don't use a primer for a touch up paint application, but a primer may improve adhesion and is typically recommended for exterior applications.
How do I convert PMS 7635 C to a different color from another paint company?

While MyPerfectColor can provide PMS 7635 C in paint, we don't provide any crossover information. We've found that every paint company offers its own unique selection of colors and rarely does a color have an exact equivalent in another company's color collection, especially for a color collection like Pantone which is designed for bright colors and inks.