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PMS 709 C, part of the Pantone PMS system, is a moderately deep, warm-toned red with a clear, vibrant appearance. The color gives off a friendly, accessible, and energetic vibe, but remains technically crisp and professional. Its lightness is intermediate (LRV 30.4), preventing it from being overly dark or bright. PMS 709 C is most often used where visual impact without harshness is necessary in brand presence and marketing environments.
- PMS 709 C appears as a medium-light red, neither pastel nor very dark. - The color is warm in tone, with a discernible, active red undertone. - PMS 709 C is highly saturated, giving it strong chromatic presence without veering into neon intensity. - The undertone remains straightforwardly red, not veering notably toward orange or magenta. - Finish can affect perceived vibrancy and richness due to its moderate LRV; gloss finishes may increase perceived saturation.
PMS 709 C works well as a principal brand element, accent surface, or primary field color in pop-up, retail, and event environments that aim to communicate visual approachability and energy. It stands up to a variety of lighting conditions, but highly directional or cool illumination can slightly mute its warmth—test samples on-site for accuracy. As with most saturated reds, coverage may require more than one coat, and surface preparation should ensure full uniformity to avoid color inconsistencies. PMS 709 C is more approachable than deeper reds, and more noticeable than muted or neutral reds.
Similar colors:
PMS 185 C – Comparable saturation but significantly brighter and more vivid, appearing lighter.
PMS 199 C – Slightly deeper and darker, with a cooler undertone, less vivid in direct light.
PMS 1788 C – More chromatic and a fraction lighter, with a stronger orange influence.
PMS 186 C – Shares vibrancy but is deeper and slightly less warm in undertone.
MyPerfectColor is the official licensee of Pantone and authorized to reproduce the Pantone™ PMS 709 C color in spray paint and other paints.
MyPerfectColor helps marketing professionals turn graphic designs into physical reality. Whether you are a manufacturer, entrepreneur, industrial designer, prototyper/modeler, marketer, agency, printer, retailer, sign manufacturer, exhibit fabricator or architect, MyPerfectColor will help you nail the PMS 709 C color and produce outstanding results.
MyPerfectColor matches the Pantone PMS 709 C color based on Pantone color publications. The PMS 709 C color shown on this website are computer video simulations of the PANTONE PMS 709 C Color and may not match PANTONE®-identified Color standards. Refer to current PANTONE Publications to obtain accurate color.
The Pantone PMS 709 C color may vary from the PANTONE Color Standards based on lighting conditions, angle of view and/or due to differences in pigments, manufacturing process, substrate and/or limitations in the color capability of the paint. Refer to current PANTONE Publications to obtain accurate color.
PANTONE® and other Pantone trademarks are the property of Pantone LLC. Portions © Pantone LLC, 2019. Produced under License Agreement between MyPerfectColor.com and Pantone LLC.

Always use the full Pantone code when ordering PMS 709 C, including the suffix 'C', which stands for 'Coated'. The Pantone name 'PMS 709 C' and its code both refer to a unique target in the Pantone Matching System, ensuring consistent results. Do not use only 'red' or a partial code, as this can lead to mistakes. If your brand standard specifies PMS 709 C, double check that you supply this exact code to avoid receiving the wrong color in your project.
The finish you choose for PMS 709 C affects its appearance and visibility. Gloss finishes will make PMS 709 C look more saturated and vibrant, increasing its visual impact from far away but can add glare under direct or bright lighting. Matte finishes reduce glare and create a softer, more uniform look, which works well up close or when directional lighting is an issue. Consider viewing distance, lighting, and brand standards when making your selection. If possible, sample both finishes on your intended material before deciding.
PMS 709 C is a standardized color in the Pantone Matching System. By using the exact code PMS 709 C across displays, signage, and environments, you help ensure your brand's visual identity remains consistent wherever it appears. Color consistency builds recognition and trust in brand experiences, especially in marketing installations and branded displays. Always specify PMS 709 C in production instructions for reliable brand color outcomes.
Proper surface preparation is critical when applying PMS 709 C to metal or powder-coated components. Clean and lightly scuff the surface to promote adhesion. The existing gloss or color of the substrate can affect the final appearance, especially with a vibrant color like PMS 709 C. Because finish and substrate can impact how the color is perceived, test samples on the actual material and lighting conditions before committing to production.
Unfortunately, no.
Some manufacturers specify Pantone colors as touch up for their products, but Pantone does not work well as a proxy for a touch-up solution (for a litany of reasons such as it doesn't include sheen and Pantone color tolerances are not tight enough for touch up). When we match Pantone colors we are matching to a swatch in a Pantone book - not to your product.
The only way we can provide a touch-up solution for your product is for you send us a part. We would use the part to create a touch-up grade match. Unfortunately, there isn't an effective way to 'spec' the color well enough to produce a touch up without the part.
Read more about using Pantone for touch-up.
Learn more about our paint color matching service.
To make spray paint matched to Pantone PMS 709 C. MyPerfectColor uses an acrylic enamel which is a fast-drying durable coating suitable for interior or exterior use. MyPerfectColor custom spray paint enables you to conveniently achieve a professional spray-smooth finish in any color in any sheen. It sticks well to most surfaces including metal, plastics, powder-coatings, cabinets and primed or previously painted wood.
The 11oz spray will cover about 20 square feet per coat. Keep in mind that it is difficult to gauge how much spray you'll need as it is highly dependent on how it is applied. It is better to have too much than run short.
While MyPerfectColor can provide PMS 709 C in paint, we don't provide any crossover information. We've found that every paint company offers its own unique selection of colors and rarely does a color have an exact equivalent in another company's color collection, especially for a color collection like Pantone which is designed for bright colors and inks.