Pantone™ PMS 2768 C

When specifying PMS 2768 C for pop-ups or retail environments, assess both durability and visual consistency. Because PMS 2768 C is a very dark blue with a low LRV, appearance can shift dramatically depending on lighting. Always sample the color on your chosen surface and evaluate it under the lighting conditions of the final installation. Ensure surfaces are properly prepped and primed to avoid streaks or unevenness, as flaws can be more visible in dark, brand-critical colors. If durability is important, select a paint format suited for high-traffic or contact areas, such as high-quality spray paint or coatings formulated for public environments.

The choice of matte versus gloss in PMS 2768 C directly affects how the color presents. Gloss finishes will intensify the color depth and make the dark blue appear bolder, especially under strong lighting, but may create glare at certain angles. Matte finishes will further subdue the visual appearance and reduce reflections, which can help maintain a consistent look across large surfaces. For close-up viewing or where glare may be distracting, matte is often preferred. For displays that benefit from vibrant, deep color and are viewed at a distance, gloss can provide more impact. Always test a sample in your display lighting to verify your preference before committing to the full order.

PMS 2768 C is defined by Pantone as a deep, formal blue standard. Achieving accurate matches on painted surfaces can be challenging due to the color's darkness and sensitivity to substrate, finish, and lighting. Paint will never be an exact match to the ink standard but MyPerfectColor formulates specifically to match the PMS 2768 C target as closely as possible. For critical applications, always compare a physical painted sample to a Pantone reference in the intended lighting and finish. If your project requires multi-surface consistency or formal brand approval, request samples before full production.

PMS 2768 C is a very dark, saturated blue with low light reflectance, so it may require additional coats for uniform coverage, particularly over light or contrasting colors. Using a deep gray or blue-tinted undercoat can help improve both coverage and color evenness. Plan for multiple finish coats and always test coverage on your specific substrate. This helps ensure solid, brand-consistent results on your display or branded application.

Unfortunately, no.

Some manufacturers specify Pantone colors as touch up for their products, but Pantone does not work well as a proxy for a touch-up solution (for a litany of reasons such as it doesn't include sheen and Pantone color tolerances are not tight enough for touch up). When we match Pantone colors we are matching to a swatch in a Pantone book - not to your product.

The only way we can provide a touch-up solution for your product is for you send us a part. We would use the part to create a touch-up grade match. Unfortunately, there isn't an effective way to 'spec' the color well enough to produce a touch up without the part.

Read more about using Pantone for touch-up.

Learn more about our paint color matching service.

To make spray paint matched to Pantone PMS 2768 C. MyPerfectColor uses an acrylic enamel which is a fast-drying durable coating suitable for interior or exterior use. MyPerfectColor custom spray paint enables you to conveniently achieve a professional spray-smooth finish in any color in any sheen. It sticks well to most surfaces including metal, plastics, powder-coatings, cabinets and primed or previously painted wood.

The 11oz spray will cover about 20 square feet per coat. Keep in mind that it is difficult to gauge how much spray you'll need as it is highly dependent on how it is applied. It is better to have too much than run short.

While MyPerfectColor can provide PMS 2768 C in paint, we don't provide any crossover information. We've found that every paint company offers its own unique selection of colors and rarely does a color have an exact equivalent in another company's color collection, especially for a color collection like Pantone which is designed for bright colors and inks.