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PMS 197 C is part of the Pantone Matching System, widely referenced for consistent color communication in design, branding, and manufacturing workflows. The color has a soft, approachable vibe—described operationally as muted, light, warm, stable, and understated. With a moderate light reflectance value (LRV 45.16), it appears as a gentle, unobtrusive light red that maintains enough chromatic strength to remain distinct but avoids being saturated or visually dominant.

PMS 197 C presents as a light to mid-light color (LRV 45.16). The color tends toward a warm appearance. PMS 197 C shows moderate (not high) chroma and is less intense than typical bright reds. The undertone is a muted red leaning slightly towards pink, giving it a softened, less agitated presence. The color exhibits moderate sensitivity to surface finish, with higher glosses enhancing warmth and depth, while matte finishes further soften the perception.

PMS 197 C performs well in environments requiring a visually calm yet discernible red. It is suitable for branding elements that need warmth without the aggressiveness or attention-seeking quality of vivid reds. Watch for lighting variability, as different light sources may accentuate either its warm (incandescent) or muted (cool fluorescent) tendencies. The color sits between conventional reds and blush tones; compared to more saturated reds, PMS 197 C will appear softer and less likely to overpower neighboring elements, making it suitable when subtle brand differentiation is required.

This Pantone PMS color is defined by the Pantone Matching System standard. Evaluate the color using a physical Pantone reference and a real paint sample in the intended lighting and finish. Paint appearance varies by finish and lighting.

Similar colors:
PMS 196 C is lighter and more pastel, skewing cooler and less saturated.

PMS 198 C is darker and considerably more chromatic, with a much stronger visual impact.

PMS 189 C is brighter and more vibrant, presenting a higher saturation than PMS 197 C.

Product Data

About Pantone and MyPerfectColor

MyPerfectColor is the official licensee of Pantone and authorized to reproduce the Pantone™ PMS 197 C color in spray paint and other paints.

MyPerfectColor helps marketing professionals turn graphic designs into physical reality. Whether you are a manufacturer, entrepreneur, industrial designer, prototyper/modeler, marketer, agency, printer, retailer, sign manufacturer, exhibit fabricator or architect, MyPerfectColor will help you nail the PMS 197 C color and produce outstanding results.

MyPerfectColor matches the Pantone PMS 197 C color based on Pantone color publications. The PMS 197 C color shown on this website are computer video simulations of the PANTONE PMS 197 C Color and may not match PANTONE®-identified Color standards. Refer to current PANTONE Publications to obtain accurate color.

The Pantone PMS 197 C color may vary from the PANTONE Color Standards based on lighting conditions, angle of view and/or due to differences in pigments, manufacturing process, substrate and/or limitations in the color capability of the paint. Refer to current PANTONE Publications to obtain accurate color.

PANTONE® and other Pantone trademarks are the property of Pantone LLC. Portions © Pantone LLC, 2019. Produced under License Agreement between MyPerfectColor.com and Pantone LLC.

Pantone

Frequently Asked Questions About Pantone™ PMS 197 C

What does it mean to order paint matched to Pantone PMS 197 C?

Ordering paint matched to PMS 197 C means you are requesting a color that visually aligns with the Pantone Matching System reference for that code. PMS 197 C is a standardized color target used for consistent brand and design communication. It is not a paint formula, a finish specification, or a material specification. Always evaluate the paint sample alongside a physical Pantone reference to confirm the visual match in your intended use, lighting, and finish.

Where can I find the Safety Data Sheet (SDS) for paint made in Pantone PMS 197 C?

The SDS for Pantone PMS 197 C paint depends on the type of paint product you select, such as spray paint, epoxy, or urethane. The SDS is not specific to the color but to the formulation of the product itself. After choosing your desired product on MyPerfectColor, visit the SDS library or the product detail page to access the correct Safety Data Sheet for your selection.

Why might Pantone PMS 197 C look different on various materials or substrates?

PMS 197 C may appear different across materials because surface texture, absorption, gloss, and reflectivity all affect color perception. Even when using the same paint matched to PMS 197 C, color can shift noticeably between surfaces like metal, wood, or plastic. To ensure brand consistency, always assess PMS 197 C on the actual material and finish that will be used in your project and review samples in your intended lighting conditions.

How do I order paint in Pantone PMS 197 C on MyPerfectColor?

To order paint in PMS 197 C on MyPerfectColor, first choose the paint format that fits your project, such as spray paint, paint pens, or epoxy. Then select your preferred sheen and enter the quantity needed. Double-check all details to ensure accuracy, as Pantone colors are specified for brand consistency and mistakes can be costly. Reviewing a sample is recommended if your project has strict brand requirements or involves multiple materials.

How quickly will I receive my paint matched to Pantone PMS 197 C?
All paint is custom-made to order. While most orders ship within 48 hours, the lead-time for paint made to match Pantone PMS 197 C depends on the type of paint needed. Interior and exterior house paints usually ship within 1 to 3 business days, while custom spray paint typically takes 3-5 business days to ship. The transit time depends on your location and the shipping method you choose. If your need is immediate, select Expedited Production during checkout. Most expedited production orders ship within 24 hours on business days. Please contact MyPerfectColor if you are concerned about a specific deadline. We do our best to make sure you get your paint on time. Learn more about paint lead times at MyPerfectColor.
Can I use the Pantone PMS 197 C for touch up?

Unfortunately, no.

Some manufacturers specify Pantone colors as touch up for their products, but Pantone does not work well as a proxy for a touch-up solution (for a litany of reasons such as it doesn't include sheen and Pantone color tolerances are not tight enough for touch up). When we match Pantone colors we are matching to a swatch in a Pantone book - not to your product.

The only way we can provide a touch-up solution for your product is for you send us a part. We would use the part to create a touch-up grade match. Unfortunately, there isn't an effective way to 'spec' the color well enough to produce a touch up without the part.

Read more about using Pantone for touch-up.

Learn more about our paint color matching service.

How do I buy paint in the Pantone PMS 197 C?
Many types of paint are available for Pantone PMS 197 C with no minimum order quantities. MyPerfectColor offers spray paint, paint pens, touch up bottles, water-based acrylics, epoxies, urethanes and a variety of other paints. Select the Paint Type button above to get started. Learn more about buying paint at MyPerfectColor.
How much area will one spray can cover? And what is Pantone PMS 197 C spray paint made of?

To make spray paint matched to Pantone PMS 197 C. MyPerfectColor uses an acrylic enamel which is a fast-drying durable coating suitable for interior or exterior use. MyPerfectColor custom spray paint enables you to conveniently achieve a professional spray-smooth finish in any color in any sheen. It sticks well to most surfaces including metal, plastics, powder-coatings, cabinets and primed or previously painted wood.

The 11oz spray will cover about 20 square feet per coat. Keep in mind that it is difficult to gauge how much spray you'll need as it is highly dependent on how it is applied. It is better to have too much than run short.

How do I get the SDS (Safety Data Sheet) for paint matched to Pantone PMS 197 C?
The Pantone PMS 197 C is the color and the SDS is based on the type of paint used to make the color. You can find Safety Data Sheets here for our most popular products.
Do I need a primer for Pantone PMS 197 C?
The need for primer for Pantone PMS 197 C depends on the type of paint, the substrate being painted and where it will be located. See our Primer Selection Table to see what primer you might need and learn more about when you might need a primer. Most people don't use a primer for a touch up paint application, but a primer may improve adhesion and is typically recommended for exterior applications.
How do I convert PMS 197 C to a different color from another paint company?

While MyPerfectColor can provide PMS 197 C in paint, we don't provide any crossover information. We've found that every paint company offers its own unique selection of colors and rarely does a color have an exact equivalent in another company's color collection, especially for a color collection like Pantone which is designed for bright colors and inks.