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Actual color may vary from on-screen representation. Please view a physical color swatch or material sample to confirm your color choice prior to purchase.
70% of Orders Ship within 3 Business Days.
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PMS 720 U is a Pantone PMS color identified within the Pantone Matching System and commonly specified for brand and display consistency. It conveys a warm, approachable, muted, and natural vibe that reads as understated rather than attention-grabbing.
The color appears light with an LRV of 60.32 and shows a warm, yellow-forward tendency. It has low-to-moderate saturation and a subtle beige undertone that softens contrast and reduces visual sharpness.
PMS 720 U works well where a light, warm field color is needed to support stronger brand elements without competing for attention. Because of its lightness, primer choice and lighting conditions can influence uniformity and perceived warmth, so testing under installed conditions is recommended.
Similar colors:
Pantone PMS 719 U: lighter and softer, with a more subdued yellow presence.
Pantone PMS 721 U: darker and warmer, with increased beige depth.
Pantone PMS 7401 U: slightly cooler and more neutral, with reduced yellow intensity.
MyPerfectColor is the official licensee of Pantone and authorized to reproduce the Pantone™ PMS 720 U color in spray paint and other paints.
MyPerfectColor helps marketing professionals turn graphic designs into physical reality. Whether you are a manufacturer, entrepreneur, industrial designer, prototyper/modeler, marketer, agency, printer, retailer, sign manufacturer, exhibit fabricator or architect, MyPerfectColor will help you nail the PMS 720 U color and produce outstanding results.
MyPerfectColor matches the Pantone PMS 720 U color based on Pantone color publications. The PMS 720 U color shown on this website are computer video simulations of the PANTONE PMS 720 U Color and may not match PANTONE®-identified Color standards. Refer to current PANTONE Publications to obtain accurate color.
The Pantone PMS 720 U color may vary from the PANTONE Color Standards based on lighting conditions, angle of view and/or due to differences in pigments, manufacturing process, substrate and/or limitations in the color capability of the paint. Refer to current PANTONE Publications to obtain accurate color.
PANTONE® and other Pantone trademarks are the property of Pantone LLC. Portions © Pantone LLC, 2019. Produced under License Agreement between MyPerfectColor.com and Pantone LLC.

Pantone PMS 720 U is a licensed color standard, not a generic color name or paint formula. Ordering from an authorized Pantone licensee ensures the color is reproduced against the official Pantone reference, not approximated by eye or software.
This matters for brand and marketing applications where visual consistency is required across vendors and materials. Licensed reproduction reduces the risk of visible color shifts that can occur when Pantone codes are interpreted without authorization.
Sheen affects how Pantone PMS 720 U is perceived once applied. Higher sheens reflect more light, which can increase perceived brightness and saturation. Lower sheens diffuse light and can make the color appear softer or slightly darker.
When selecting a sheen, consider viewing distance, lighting conditions, and the substrate. For brand-facing displays viewed up close or under strong lighting, sheen choice can noticeably change the appearance and should be selected intentionally as part of the order.
Pantone PMS 720 U is a light, warm color that may require additional coats to achieve uniform coverage, especially over darker or contrasting substrates.
For brand-critical applications, plan for proper surface preparation and multiple coats as needed. Evaluating a sample on the actual substrate is recommended when uniform appearance is important.
Expedited production options are available at checkout for Pantone PMS 720 U when timing is critical.
If your project has a firm deadline, it is recommended to confirm production timing before ordering. This helps ensure the selected format and quantity can meet your schedule without compromising color accuracy.
Unfortunately, no.
Some manufacturers specify Pantone colors as touch up for their products, but Pantone does not work well as a proxy for a touch-up solution (for a litany of reasons such as it doesn't include sheen and Pantone color tolerances are not tight enough for touch up). When we match Pantone colors we are matching to a swatch in a Pantone book - not to your product.
The only way we can provide a touch-up solution for your product is for you send us a part. We would use the part to create a touch-up grade match. Unfortunately, there isn't an effective way to 'spec' the color well enough to produce a touch up without the part.
Read more about using Pantone for touch-up.
Learn more about our paint color matching service.
To make spray paint matched to Pantone PMS 720 U. MyPerfectColor uses an acrylic enamel which is a fast-drying durable coating suitable for interior or exterior use. MyPerfectColor custom spray paint enables you to conveniently achieve a professional spray-smooth finish in any color in any sheen. It sticks well to most surfaces including metal, plastics, powder-coatings, cabinets and primed or previously painted wood.
The 11oz spray will cover about 20 square feet per coat. Keep in mind that it is difficult to gauge how much spray you'll need as it is highly dependent on how it is applied. It is better to have too much than run short.
While MyPerfectColor can provide PMS 720 U in paint, we don't provide any crossover information. We've found that every paint company offers its own unique selection of colors and rarely does a color have an exact equivalent in another company's color collection, especially for a color collection like Pantone which is designed for bright colors and inks.