Looking for color by Hex, RGB, CMYK, or Lab?

Color Image

Actual color may vary from on-screen representation. Please view a physical color swatch or material sample to confirm your color choice prior to purchase.

Fast Shipping

70% of Orders Ship within 3 Business Days.

Ready to purchase? Select your options in the 4 steps below.

Step 1: Select Paint Type / Application

Spray, OEM, Bottles and Pens

House and Wall Paint

Epoxy, Urethane, and Colorant Concentrate


PMS 430 U is a Pantone Matching System color defined as a cool, controlled gray used as a visual reference across materials. Its overall impression is calm and technical, making it suitable for brand systems that rely on neutrality rather than contrast.

The color sits at a mid-range lightness, with an LRV of 27.04, and maintains low saturation for a muted appearance. A subtle blue undertone keeps it cool and prevents it from reading warm or brown.

PMS 430 U performs well in branded displays, architectural graphics, and supporting elements where consistency and restraint matter. While generally forgiving, smooth preparation and thoughtful finish selection can help avoid visible surface variation, especially under directional or bright lighting.

Similar colors:
PMS 429 U: lighter and slightly softer, with a more open gray appearance.
PMS 431 U: darker and cooler, with increased visual weight.
Cool Gray 9 U: more neutral and less blue-leaning, with a flatter gray tone.

Product Data

About Pantone and MyPerfectColor

MyPerfectColor is the official licensee of Pantone and authorized to reproduce the Pantone™ PMS 430 U color in spray paint and other paints.

MyPerfectColor helps marketing professionals turn graphic designs into physical reality. Whether you are a manufacturer, entrepreneur, industrial designer, prototyper/modeler, marketer, agency, printer, retailer, sign manufacturer, exhibit fabricator or architect, MyPerfectColor will help you nail the PMS 430 U color and produce outstanding results.

MyPerfectColor matches the Pantone PMS 430 U color based on Pantone color publications. The PMS 430 U color shown on this website are computer video simulations of the PANTONE PMS 430 U Color and may not match PANTONE®-identified Color standards. Refer to current PANTONE Publications to obtain accurate color.

The Pantone PMS 430 U color may vary from the PANTONE Color Standards based on lighting conditions, angle of view and/or due to differences in pigments, manufacturing process, substrate and/or limitations in the color capability of the paint. Refer to current PANTONE Publications to obtain accurate color.

PANTONE® and other Pantone trademarks are the property of Pantone LLC. Portions © Pantone LLC, 2019. Produced under License Agreement between MyPerfectColor.com and Pantone LLC.

Pantone

Frequently Asked Questions About Pantone™ PMS 430 U

What does "PMS 430 U" mean, and how should I order this Pantone color correctly?

PMS 430 U is a specific Pantone Matching System color. The number identifies the color target, and the "U" suffix indicates the Uncoated Pantone reference. Pantone names are not interchangeable, so ordering by the exact code and suffix is critical.

When placing an order, always specify "PMS 430 U" exactly as written. Ordering a different suffix, such as a coated version, or relying on a generic color name can result in a different visual target than intended.

Should I request a sample before producing a full order of PMS 430 U paint?

Sampling is recommended for PMS 430 U when the project is high visibility, requires brand approval, or will be installed under specific lighting conditions. Pantone colors are visual standards, and appearance can change based on material, finish, and environment.

A sample allows you to review PMS 430 U on the actual substrate and under real lighting before committing to full production. This step helps reduce approval risk and avoids rework on large or time sensitive installations.

Why might PMS 430 U look different on metal, plastic, or wood surfaces?

PMS 430 U is a defined Pantone color target, but the final appearance can vary by substrate. Differences in absorption, surface texture, and reflectivity can cause the same color to appear lighter, darker, or slightly shifted across materials.

For projects using multiple materials, it is best to evaluate PMS 430 U on each actual substrate used in the build. This ensures expectations are aligned before production and helps maintain consistent brand appearance.

What should I know before applying PMS 430 U paint to plastics or low-energy surfaces?

Plastics and other low surface energy materials vary widely and can affect adhesion and appearance. PMS 430 U can be matched visually, but the substrate may require a specific primer or preparation step.

Testing PMS 430 U on the actual plastic used in production is strongly recommended. This confirms adhesion, coverage, and final appearance before scaling to full quantities.

How quickly will I receive my paint matched to Pantone PMS 430 U?
All paint is custom-made to order. While most orders ship within 48 hours, the lead-time for paint made to match Pantone PMS 430 U depends on the type of paint needed. Interior and exterior house paints usually ship within 1 to 3 business days, while custom spray paint typically takes 3-5 business days to ship. The transit time depends on your location and the shipping method you choose. If your need is immediate, select Expedited Production during checkout. Most expedited production orders ship within 24 hours on business days. Please contact MyPerfectColor if you are concerned about a specific deadline. We do our best to make sure you get your paint on time. Learn more about paint lead times at MyPerfectColor.
Can I use the Pantone PMS 430 U for touch up?

Unfortunately, no.

Some manufacturers specify Pantone colors as touch up for their products, but Pantone does not work well as a proxy for a touch-up solution (for a litany of reasons such as it doesn't include sheen and Pantone color tolerances are not tight enough for touch up). When we match Pantone colors we are matching to a swatch in a Pantone book - not to your product.

The only way we can provide a touch-up solution for your product is for you send us a part. We would use the part to create a touch-up grade match. Unfortunately, there isn't an effective way to 'spec' the color well enough to produce a touch up without the part.

Read more about using Pantone for touch-up.

Learn more about our paint color matching service.

How do I buy paint in the Pantone PMS 430 U?
Many types of paint are available for Pantone PMS 430 U with no minimum order quantities. MyPerfectColor offers spray paint, paint pens, touch up bottles, water-based acrylics, epoxies, urethanes and a variety of other paints. Select the Paint Type button above to get started. Learn more about buying paint at MyPerfectColor.
How much area will one spray can cover? And what is Pantone PMS 430 U spray paint made of?

To make spray paint matched to Pantone PMS 430 U. MyPerfectColor uses an acrylic enamel which is a fast-drying durable coating suitable for interior or exterior use. MyPerfectColor custom spray paint enables you to conveniently achieve a professional spray-smooth finish in any color in any sheen. It sticks well to most surfaces including metal, plastics, powder-coatings, cabinets and primed or previously painted wood.

The 11oz spray will cover about 20 square feet per coat. Keep in mind that it is difficult to gauge how much spray you'll need as it is highly dependent on how it is applied. It is better to have too much than run short.

How do I get the SDS (Safety Data Sheet) for paint matched to Pantone PMS 430 U?
The Pantone PMS 430 U is the color and the SDS is based on the type of paint used to make the color. You can find Safety Data Sheets here for our most popular products.
Do I need a primer for Pantone PMS 430 U?
The need for primer for Pantone PMS 430 U depends on the type of paint, the substrate being painted and where it will be located. See our Primer Selection Table to see what primer you might need and learn more about when you might need a primer. Most people don't use a primer for a touch up paint application, but a primer may improve adhesion and is typically recommended for exterior applications.
How do I convert PMS 430 U to a different color from another paint company?

While MyPerfectColor can provide PMS 430 U in paint, we don't provide any crossover information. We've found that every paint company offers its own unique selection of colors and rarely does a color have an exact equivalent in another company's color collection, especially for a color collection like Pantone which is designed for bright colors and inks.