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PMS 2766 U is a Pantone PMS color defined as a very dark navy with a subtle violet cast, commonly specified for brand-facing environments. It conveys seriousness and stability while remaining visually distinct from pure black.

The color has an LRV of 1.56, placing it among very low-lightness colors that absorb most light. It reads cool, shows moderate saturation, and carries a restrained violet undertone that adds depth without appearing bright.

PMS 2766 U performs well as an anchor color in displays, signage, and branded environments, particularly when paired with lighter contrasting elements. Because of its depth, careful surface preparation and consistent application help avoid visible variation, and lighting should be considered during evaluation.

The following examples reflect commonly cited branding associations and are based on publicly referenced design usage; they are illustrative, not exhaustive or exclusive. This color family is widely cited in branding literature for universities and academic institutions, and it is commonly referenced in corporate identity systems for financial and professional services organizations.

Similar colors:
PMS 2767 C: darker and more neutral, with less visible violet undertone.
PMS 2758 C: slightly lighter and bluer, with a clearer navy character.
PMS 281 C: lighter and more open, with increased contrast and readability.

Product Data

About Pantone and MyPerfectColor

MyPerfectColor is the official licensee of Pantone and authorized to reproduce the Pantone™ PMS 2766 U color in spray paint and other paints.

MyPerfectColor helps marketing professionals turn graphic designs into physical reality. Whether you are a manufacturer, entrepreneur, industrial designer, prototyper/modeler, marketer, agency, printer, retailer, sign manufacturer, exhibit fabricator or architect, MyPerfectColor will help you nail the PMS 2766 U color and produce outstanding results.

MyPerfectColor matches the Pantone PMS 2766 U color based on Pantone color publications. The PMS 2766 U color shown on this website are computer video simulations of the PANTONE PMS 2766 U Color and may not match PANTONE®-identified Color standards. Refer to current PANTONE Publications to obtain accurate color.

The Pantone PMS 2766 U color may vary from the PANTONE Color Standards based on lighting conditions, angle of view and/or due to differences in pigments, manufacturing process, substrate and/or limitations in the color capability of the paint. Refer to current PANTONE Publications to obtain accurate color.

PANTONE® and other Pantone trademarks are the property of Pantone LLC. Portions © Pantone LLC, 2019. Produced under License Agreement between MyPerfectColor.com and Pantone LLC.

Pantone

Frequently Asked Questions About Pantone™ PMS 2766 U

What durability should I expect from spray paint matched to Pantone PMS 2766 U?

Spray paint matched to Pantone PMS 2766 U is produced for visual brand accuracy, not as a one-size-fits-all durability solution. Durability depends on the paint type selected, surface preparation, and the environment where it will be used.

For display, signage, and brand-facing components, proper surface prep and an optional clear topcoat can significantly improve resistance to handling and wear. If the project involves outdoor exposure, frequent contact, or longer-term installation, selecting a paint type designed for that exposure is important before ordering.

What is the typical lead time for paint matched to Pantone PMS 2766 U?

Paint matched to Pantone PMS 2766 U is made to order. Standard production lead time typically depends on the paint format selected and current production volume.

Most Pantone matched paints ship after production is complete, so lead time is not the same as off-the-shelf paint. If you are working toward a fixed marketing or installation date, it is recommended to account for both production time and shipping when placing your order.

Why does licensed reproduction matter for Pantone PMS 2766 U?

Pantone PMS 2766 U is a licensed color standard owned by Pantone. Accurate reproduction requires authorization to use Pantone reference data when formulating paint.

Using a licensed reproduction helps ensure the paint color is matched to the official Pantone standard rather than an approximation. This is especially important for brand standards, marketing displays, and applications where visual consistency across vendors and materials is required.

How do I choose the right paint type for a Pantone PMS 2766 U match?

Choosing the right paint type for Pantone PMS 2766 U depends on the surface being painted, the expected exposure, and the desired finish. Different paint types offer different performance characteristics even when matched to the same Pantone color.

If you are unsure which option is appropriate, you can contact MyPerfectColor with details about your substrate, environment, and project goals. This helps ensure the selected paint format supports both accurate color appearance and real-world use conditions.

How quickly will I receive my paint matched to Pantone PMS 2766 U?
All paint is custom-made to order. While most orders ship within 48 hours, the lead-time for paint made to match Pantone PMS 2766 U depends on the type of paint needed. Interior and exterior house paints usually ship within 1 to 3 business days, while custom spray paint typically takes 3-5 business days to ship. The transit time depends on your location and the shipping method you choose. If your need is immediate, select Expedited Production during checkout. Most expedited production orders ship within 24 hours on business days. Please contact MyPerfectColor if you are concerned about a specific deadline. We do our best to make sure you get your paint on time. Learn more about paint lead times at MyPerfectColor.
Can I use the Pantone PMS 2766 U for touch up?

Unfortunately, no.

Some manufacturers specify Pantone colors as touch up for their products, but Pantone does not work well as a proxy for a touch-up solution (for a litany of reasons such as it doesn't include sheen and Pantone color tolerances are not tight enough for touch up). When we match Pantone colors we are matching to a swatch in a Pantone book - not to your product.

The only way we can provide a touch-up solution for your product is for you send us a part. We would use the part to create a touch-up grade match. Unfortunately, there isn't an effective way to 'spec' the color well enough to produce a touch up without the part.

Read more about using Pantone for touch-up.

Learn more about our paint color matching service.

How do I buy paint in the Pantone PMS 2766 U?
Many types of paint are available for Pantone PMS 2766 U with no minimum order quantities. MyPerfectColor offers spray paint, paint pens, touch up bottles, water-based acrylics, epoxies, urethanes and a variety of other paints. Select the Paint Type button above to get started. Learn more about buying paint at MyPerfectColor.
How much area will one spray can cover? And what is Pantone PMS 2766 U spray paint made of?

To make spray paint matched to Pantone PMS 2766 U. MyPerfectColor uses an acrylic enamel which is a fast-drying durable coating suitable for interior or exterior use. MyPerfectColor custom spray paint enables you to conveniently achieve a professional spray-smooth finish in any color in any sheen. It sticks well to most surfaces including metal, plastics, powder-coatings, cabinets and primed or previously painted wood.

The 11oz spray will cover about 20 square feet per coat. Keep in mind that it is difficult to gauge how much spray you'll need as it is highly dependent on how it is applied. It is better to have too much than run short.

How do I get the SDS (Safety Data Sheet) for paint matched to Pantone PMS 2766 U?
The Pantone PMS 2766 U is the color and the SDS is based on the type of paint used to make the color. You can find Safety Data Sheets here for our most popular products.
Do I need a primer for Pantone PMS 2766 U?
The need for primer for Pantone PMS 2766 U depends on the type of paint, the substrate being painted and where it will be located. See our Primer Selection Table to see what primer you might need and learn more about when you might need a primer. Most people don't use a primer for a touch up paint application, but a primer may improve adhesion and is typically recommended for exterior applications.
How do I convert PMS 2766 U to a different color from another paint company?

While MyPerfectColor can provide PMS 2766 U in paint, we don't provide any crossover information. We've found that every paint company offers its own unique selection of colors and rarely does a color have an exact equivalent in another company's color collection, especially for a color collection like Pantone which is designed for bright colors and inks.