Pantone™ PMS 273 U

Pantone PMS 273 U is a standardized Pantone reference used in brand standards rather than a color owned by a single brand. Colors like PMS 273 U are commonly specified for logos, displays, exhibits, and marketing environments where consistent brand appearance matters across vendors and materials.

If your project references PMS 273 U, the important requirement is matching the Pantone target visually, not reproducing a specific manufacturers formula. This is typical for branded signage, displays, and experiential marketing components.

Primer needs for Pantone PMS 273 U depend on the substrate, paint type, and exposure conditions. Non-porous surfaces, previously coated materials, or darker substrates may require a specific primer to ensure adhesion and even appearance.

Highly saturated Pantone colors like PMS 273 U can also benefit from proper priming to improve coverage and reduce the number of finish coats. If substrate or durability is critical, confirm primer recommendations before ordering.

Pantone PMS 273 U is defined by its full code, not just the number or color name. The U suffix indicates the uncoated Pantone reference, which is a different target than coated versions of the same number.

When ordering, always specify the complete Pantone code exactly as PMS 273 U. Ordering without the correct suffix or series can result in a different color target and an incorrect match.

For brand approvals or high-visibility projects, ordering a sample of Pantone PMS 273 U is strongly recommended. Sampling allows you to confirm color appearance on the actual substrate and under the lighting where it will be installed.

This step is especially important for saturated Pantone colors, large installations, or multi-material builds. Approving a sample first helps reduce risk before committing to full production quantities.

Unfortunately, no.

Some manufacturers specify Pantone colors as touch up for their products, but Pantone does not work well as a proxy for a touch-up solution (for a litany of reasons such as it doesn't include sheen and Pantone color tolerances are not tight enough for touch up). When we match Pantone colors we are matching to a swatch in a Pantone book - not to your product.

The only way we can provide a touch-up solution for your product is for you send us a part. We would use the part to create a touch-up grade match. Unfortunately, there isn't an effective way to 'spec' the color well enough to produce a touch up without the part.

Read more about using Pantone for touch-up.

Learn more about our paint color matching service.

To make spray paint matched to Pantone PMS 273 U. MyPerfectColor uses an acrylic enamel which is a fast-drying durable coating suitable for interior or exterior use. MyPerfectColor custom spray paint enables you to conveniently achieve a professional spray-smooth finish in any color in any sheen. It sticks well to most surfaces including metal, plastics, powder-coatings, cabinets and primed or previously painted wood.

The 11oz spray will cover about 20 square feet per coat. Keep in mind that it is difficult to gauge how much spray you'll need as it is highly dependent on how it is applied. It is better to have too much than run short.

While MyPerfectColor can provide PMS 273 U in paint, we don't provide any crossover information. We've found that every paint company offers its own unique selection of colors and rarely does a color have an exact equivalent in another company's color collection, especially for a color collection like Pantone which is designed for bright colors and inks.