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PMS 2665 U is a Pantone PMS color identified within the Pantone Matching System and commonly specified for brand-driven applications. It conveys a vivid, intense, and dramatic purple character with a cool-leaning, high-impact presence suited to visually assertive environments.

The color appears dark with a low light reflectance value of 13.85 and reads as cool-leaning within the purple range. It shows high saturation and strong chromatic intensity, with a blue-violet undertone that increases perceived depth.

PMS 2665 U works well in brand-facing displays, signage, and marketing environments where strong contrast and color authority are required. Because of its depth and saturation, it may benefit from careful surface preparation and consistent application to avoid patchiness, especially under bright or directional lighting.

Similar colors:
PMS 2655 U: lighter and less saturated, with a more open lavender appearance.
PMS 2685 U: darker and cooler, with increased visual weight and depth.
PMS 2597 U: slightly warmer and more magenta-leaning, with higher perceived vibrancy.

Product Data

About Pantone and MyPerfectColor

MyPerfectColor is the official licensee of Pantone and authorized to reproduce the Pantone™ PMS 2665 U color in spray paint and other paints.

MyPerfectColor helps marketing professionals turn graphic designs into physical reality. Whether you are a manufacturer, entrepreneur, industrial designer, prototyper/modeler, marketer, agency, printer, retailer, sign manufacturer, exhibit fabricator or architect, MyPerfectColor will help you nail the PMS 2665 U color and produce outstanding results.

MyPerfectColor matches the Pantone PMS 2665 U color based on Pantone color publications. The PMS 2665 U color shown on this website are computer video simulations of the PANTONE PMS 2665 U Color and may not match PANTONE®-identified Color standards. Refer to current PANTONE Publications to obtain accurate color.

The Pantone PMS 2665 U color may vary from the PANTONE Color Standards based on lighting conditions, angle of view and/or due to differences in pigments, manufacturing process, substrate and/or limitations in the color capability of the paint. Refer to current PANTONE Publications to obtain accurate color.

PANTONE® and other Pantone trademarks are the property of Pantone LLC. Portions © Pantone LLC, 2019. Produced under License Agreement between MyPerfectColor.com and Pantone LLC.

Pantone

Frequently Asked Questions About Pantone™ PMS 2665 U

Is PMS 2665 U associated with any specific brands or institutions?

PMS 2665 U is a Pantone reference color used in brand standards, but Pantone does not assign ownership or exclusive associations to specific colors. Some brands may specify PMS 2665 U internally for printed or display materials, but those uses are not always public.

If you are matching PMS 2665 U for a brand project, rely on the official brand guidelines or documentation provided to you. This helps confirm that PMS 2665 U, including its Uncoated reference, is the correct target for your application.

How much area does one spray can of PMS 2665 U cover?

As a general planning estimate, one custom spray can of PMS 2665 U typically covers about 10 to 12 square feet per coat. Actual coverage depends on surface texture, spray technique, and how heavy each coat is applied.

PMS 2665 U is a saturated violet tone, which may require additional coats to achieve even hide and visual consistency. For brand facing work, it is wise to plan extra material and test coverage on your actual substrate.

What does the "U" mean in PMS 2665 U, and does it matter when ordering paint?

The "U" in PMS 2665 U indicates that the Pantone color is defined using the Uncoated paper reference. Pantone also defines many colors in other series, such as Coated, and those references can appear noticeably different.

When ordering paint matched to PMS 2665 U, confirm that your brand or project specifically calls for the Uncoated reference. Ordering the wrong suffix can result in a color that does not meet brand expectations, even though the number appears similar.

Can PMS 2665 U be used for interior and exterior applications?

PMS 2665 U is a color reference, not a paint type. It can be matched into different paint formulations suitable for interior or exterior use.

For interior displays, exhibits, or brand environments, interior paint formats are usually appropriate. For exterior signage or installations exposed to weather, select an exterior rated paint to ensure durability. The color match target remains PMS 2665 U, but the paint type should be chosen based on exposure and performance needs.

How quickly will I receive my paint matched to Pantone PMS 2665 U?
All paint is custom-made to order. While most orders ship within 48 hours, the lead-time for paint made to match Pantone PMS 2665 U depends on the type of paint needed. Interior and exterior house paints usually ship within 1 to 3 business days, while custom spray paint typically takes 3-5 business days to ship. The transit time depends on your location and the shipping method you choose. If your need is immediate, select Expedited Production during checkout. Most expedited production orders ship within 24 hours on business days. Please contact MyPerfectColor if you are concerned about a specific deadline. We do our best to make sure you get your paint on time. Learn more about paint lead times at MyPerfectColor.
Can I use the Pantone PMS 2665 U for touch up?

Unfortunately, no.

Some manufacturers specify Pantone colors as touch up for their products, but Pantone does not work well as a proxy for a touch-up solution (for a litany of reasons such as it doesn't include sheen and Pantone color tolerances are not tight enough for touch up). When we match Pantone colors we are matching to a swatch in a Pantone book - not to your product.

The only way we can provide a touch-up solution for your product is for you send us a part. We would use the part to create a touch-up grade match. Unfortunately, there isn't an effective way to 'spec' the color well enough to produce a touch up without the part.

Read more about using Pantone for touch-up.

Learn more about our paint color matching service.

How do I buy paint in the Pantone PMS 2665 U?
Many types of paint are available for Pantone PMS 2665 U with no minimum order quantities. MyPerfectColor offers spray paint, paint pens, touch up bottles, water-based acrylics, epoxies, urethanes and a variety of other paints. Select the Paint Type button above to get started. Learn more about buying paint at MyPerfectColor.
How much area will one spray can cover? And what is Pantone PMS 2665 U spray paint made of?

To make spray paint matched to Pantone PMS 2665 U. MyPerfectColor uses an acrylic enamel which is a fast-drying durable coating suitable for interior or exterior use. MyPerfectColor custom spray paint enables you to conveniently achieve a professional spray-smooth finish in any color in any sheen. It sticks well to most surfaces including metal, plastics, powder-coatings, cabinets and primed or previously painted wood.

The 11oz spray will cover about 20 square feet per coat. Keep in mind that it is difficult to gauge how much spray you'll need as it is highly dependent on how it is applied. It is better to have too much than run short.

How do I get the SDS (Safety Data Sheet) for paint matched to Pantone PMS 2665 U?
The Pantone PMS 2665 U is the color and the SDS is based on the type of paint used to make the color. You can find Safety Data Sheets here for our most popular products.
Do I need a primer for Pantone PMS 2665 U?
The need for primer for Pantone PMS 2665 U depends on the type of paint, the substrate being painted and where it will be located. See our Primer Selection Table to see what primer you might need and learn more about when you might need a primer. Most people don't use a primer for a touch up paint application, but a primer may improve adhesion and is typically recommended for exterior applications.
How do I convert PMS 2665 U to a different color from another paint company?

While MyPerfectColor can provide PMS 2665 U in paint, we don't provide any crossover information. We've found that every paint company offers its own unique selection of colors and rarely does a color have an exact equivalent in another company's color collection, especially for a color collection like Pantone which is designed for bright colors and inks.