Pantone™ PMS 7708 C

Pantone PMS 7708 C is a deep, highly saturated blue that can be challenging to match exactly across different paint types and substrates. Factors such as finish, surface texture, and application technique influence the final appearance. MyPerfectColor formulates PMS 7708 C to visually match the official Pantone standard as closely as possible for paint. For brand-facing displays and prototypes, this is usually sufficient. However, for high-visibility installations or approval-critical projects, always compare the painted sample to a physical Pantone reference under your actual lighting conditions before full production. This helps ensure your results align with branding expectations and avoids surprises after installation.

PMS 7708 C is a low-LRV, saturated blue that can highlight application variation on large surfaces. For best uniformity, use a consistent application method and complete each section without breaks or overlaps. Plan for multiple coats, especially if painting over a contrasting color. Between coats, allow proper drying; switching tools or techniques mid-project can cause visible differences. Stagger seams and spray or roll in a uniform direction when possible. Evaluate the result under the actual lighting and finish planned for display to confirm color depth appears even across all surfaces.

For accurate approval comparisons of PMS 7708 C paint, view both your painted sample and the official Pantone reference in the same lighting, side by side, and on similar surfaces. Allow the paint to fully dry and cure before judging color, as color and gloss can shift during this period. Use consistent viewing angles and avoid comparing samples on strongly different substrates, as gloss and texture differences can affect color perception. This approach helps ensure you are judging PMS 7708 C accurately according to your project requirements and brand standards.

Priming is recommended when applying PMS 7708 C over bare, porous, or highly contrasting surfaces. A primer creates a uniform base, improves adhesion, and enhances color coverage, which is especially important for deep, saturated blues like PMS 7708 C. If you are using the paint on metal, wood, plastic, or previously painted areas that are worn or uneven in color, priming helps achieve a clean, consistent appearance. Choose a primer compatible with your chosen paint type and project conditions. For specific primer selection guidance, consult the product information provided for your paint format.

Unfortunately, no.

Some manufacturers specify Pantone colors as touch up for their products, but Pantone does not work well as a proxy for a touch-up solution (for a litany of reasons such as it doesn't include sheen and Pantone color tolerances are not tight enough for touch up). When we match Pantone colors we are matching to a swatch in a Pantone book - not to your product.

The only way we can provide a touch-up solution for your product is for you send us a part. We would use the part to create a touch-up grade match. Unfortunately, there isn't an effective way to 'spec' the color well enough to produce a touch up without the part.

Read more about using Pantone for touch-up.

Learn more about our paint color matching service.

To make spray paint matched to Pantone PMS 7708 C. MyPerfectColor uses an acrylic enamel which is a fast-drying durable coating suitable for interior or exterior use. MyPerfectColor custom spray paint enables you to conveniently achieve a professional spray-smooth finish in any color in any sheen. It sticks well to most surfaces including metal, plastics, powder-coatings, cabinets and primed or previously painted wood.

The 11oz spray will cover about 20 square feet per coat. Keep in mind that it is difficult to gauge how much spray you'll need as it is highly dependent on how it is applied. It is better to have too much than run short.

While MyPerfectColor can provide PMS 7708 C in paint, we don't provide any crossover information. We've found that every paint company offers its own unique selection of colors and rarely does a color have an exact equivalent in another company's color collection, especially for a color collection like Pantone which is designed for bright colors and inks.