Looking for color by Hex, RGB, CMYK, or Lab?

Pantone™ PMS 7680 C

Color Image

Actual color may vary from on-screen representation. Please view a physical color swatch or material sample to confirm your color choice prior to purchase.

  • Image Code
  • HTML
  • URL
  • Direct Image Link
Copy below code in your post
Fast Shipping

70% of Orders Ship within 3 Business Days.

Ready to purchase? Select your options in the 4 steps below.

Step 1: Select Paint Type / Application

Spray, OEM, Bottles and Pens

House and Wall Paint

Epoxy, Urethane, and Colorant Concentrate

PMS 7680 C (System / collection: Pantone PMS) is a distinctly deep blue-violet with a muted but assertive character. The color registers as modern, confident, and technical, with a noticeable richness that is neither overly bright nor neutral. It conveys a sense of authority and corporate precision, commonly selected for impactful branding applications that require color accuracy and professional presentation.

PMS 7680 C appears dark in most applications, with a qualitatively low light reflectance (LRV: 5.35). The color leans cool due to its blue-violet hue, showing slight purple undertones. PMS 7680 C is saturated but not overpoweringly vivid, providing a controlled intensity suitable for professional uses. The undertone is unmistakably blue with a subtle violet influence, making it appear cooler and more technical. This color is sensitive to finish; gloss levels can increase perceived vibrance, while matte finishes mute its depth.

PMS 7680 C works effectively as a primary or accent brand color on signage, exhibit components, and other surfaces requiring consistent visual identity reproduction. Its deep tone helps conceal minor surface irregularities, though saturation can challenge hide on lighter substrates. Evaluate on the project substrate under actual lighting, as color can shift from blue-forward to violet-forward depending on illuminant and sheen. When compared to similar colors, PMS 7680 C stands out for its controlled depth and technical impression, while some adjacent hues will lean either more vibrant or more subdued.

Similar colors:
PMS 7679 C is lighter and has a more pronounced violet tone, resulting in a less saturated appearance.

PMS 7681 C is slightly darker and introduces more blue, reducing visible violet influence.

PMS 2738 C is considerably deeper and more chromatic, presenting a stronger blue-violet intensity.

Product Data

About Pantone and MyPerfectColor

MyPerfectColor is the official licensee of Pantone and authorized to reproduce the Pantone™ PMS 7680 C color in spray paint and other paints.

MyPerfectColor helps marketing professionals turn graphic designs into physical reality. Whether you are a manufacturer, entrepreneur, industrial designer, prototyper/modeler, marketer, agency, printer, retailer, sign manufacturer, exhibit fabricator or architect, MyPerfectColor will help you nail the PMS 7680 C color and produce outstanding results.

MyPerfectColor matches the Pantone PMS 7680 C color based on Pantone color publications. The PMS 7680 C color shown on this website are computer video simulations of the PANTONE PMS 7680 C Color and may not match PANTONE®-identified Color standards. Refer to current PANTONE Publications to obtain accurate color.

The Pantone PMS 7680 C color may vary from the PANTONE Color Standards based on lighting conditions, angle of view and/or due to differences in pigments, manufacturing process, substrate and/or limitations in the color capability of the paint. Refer to current PANTONE Publications to obtain accurate color.

PANTONE® and other Pantone trademarks are the property of Pantone LLC. Portions © Pantone LLC, 2019. Produced under License Agreement between MyPerfectColor.com and Pantone LLC.

Pantone

Frequently Asked Questions About Pantone™ PMS 7680 C

Will changing the finish affect how PMS 7680 C looks?

Yes, the finish or sheen you select for PMS 7680 C can significantly impact how the color appears. A gloss finish makes PMS 7680 C look more saturated and brighter, while a matte finish can mute the depth and reduce vibrance. This means a matte and gloss sample of PMS 7680 C may look like different colors even when matched to the same target. Compare finishes in the actual environment to set clear expectations for your project.

What should I know when applying PMS 7680 C to plastics or low-energy surfaces?

Applying PMS 7680 C to plastics or other low-surface-energy materials may require special surface prep for proper adhesion. Plastics vary widely, so some need a specific primer or adhesion-promoting step before applying PMS 7680 C paint. Always test on the actual plastic substrate before full production to confirm adhesion and appearance under your project's conditions.

How important are Pantone code suffixes when ordering PMS 7680 C?

Pantone color codes, like PMS 7680 C, often include suffixes or series information that identify the intended reference. It is important to confirm you are referencing the correct Pantone code from your brand guidelines or documentation before ordering. This helps ensure that PMS 7680 C is matched to the proper standard for your project needs.

How can I get help choosing the right paint type for PMS 7680 C?

If you need help selecting the best paint type or format for PMS 7680 C, contact MyPerfectColor with details about your substrate, exposure conditions, and finish requirements. Providing this information ensures that you receive the most suitable product for achieving brand-consistent results with PMS 7680 C.

How quickly will I receive my paint matched to Pantone PMS 7680 C?
All paint is custom-made to order. While most orders ship within 48 hours, the lead-time for paint made to match Pantone PMS 7680 C depends on the type of paint needed. Interior and exterior house paints usually ship within 1 to 3 business days, while custom spray paint typically takes 3-5 business days to ship. The transit time depends on your location and the shipping method you choose. If your need is immediate, select Expedited Production during checkout. Most expedited production orders ship within 24 hours on business days. Please contact MyPerfectColor if you are concerned about a specific deadline. We do our best to make sure you get your paint on time. Learn more about paint lead times at MyPerfectColor.
Can I use the Pantone PMS 7680 C for touch up?

Unfortunately, no.

Some manufacturers specify Pantone colors as touch up for their products, but Pantone does not work well as a proxy for a touch-up solution (for a litany of reasons such as it doesn't include sheen and Pantone color tolerances are not tight enough for touch up). When we match Pantone colors we are matching to a swatch in a Pantone book - not to your product.

The only way we can provide a touch-up solution for your product is for you send us a part. We would use the part to create a touch-up grade match. Unfortunately, there isn't an effective way to 'spec' the color well enough to produce a touch up without the part.

Read more about using Pantone for touch-up.

Learn more about our paint color matching service.

How do I buy paint in the Pantone PMS 7680 C?
Many types of paint are available for Pantone PMS 7680 C with no minimum order quantities. MyPerfectColor offers spray paint, paint pens, touch up bottles, water-based acrylics, epoxies, urethanes and a variety of other paints. Select the Paint Type button above to get started. Learn more about buying paint at MyPerfectColor.
How much area will one spray can cover? And what is Pantone PMS 7680 C spray paint made of?

To make spray paint matched to Pantone PMS 7680 C. MyPerfectColor uses an acrylic enamel which is a fast-drying durable coating suitable for interior or exterior use. MyPerfectColor custom spray paint enables you to conveniently achieve a professional spray-smooth finish in any color in any sheen. It sticks well to most surfaces including metal, plastics, powder-coatings, cabinets and primed or previously painted wood.

The 11oz spray will cover about 20 square feet per coat. Keep in mind that it is difficult to gauge how much spray you'll need as it is highly dependent on how it is applied. It is better to have too much than run short.

How do I get the SDS (Safety Data Sheet) for paint matched to Pantone PMS 7680 C?
The Pantone PMS 7680 C is the color and the SDS is based on the type of paint used to make the color. You can find Safety Data Sheets here for our most popular products.
Do I need a primer for Pantone PMS 7680 C?
The need for primer for Pantone PMS 7680 C depends on the type of paint, the substrate being painted and where it will be located. See our Primer Selection Table to see what primer you might need and learn more about when you might need a primer. Most people don't use a primer for a touch up paint application, but a primer may improve adhesion and is typically recommended for exterior applications.
How do I convert PMS 7680 C to a different color from another paint company?

While MyPerfectColor can provide PMS 7680 C in paint, we don't provide any crossover information. We've found that every paint company offers its own unique selection of colors and rarely does a color have an exact equivalent in another company's color collection, especially for a color collection like Pantone which is designed for bright colors and inks.