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PMS 676 C is a Pantone Matching System (PMS) standard color characterized by a vivid, rich magenta appearance within the Pantone PMS collection frequently specified for marketing, branding, and industrial design projects. The color projects a bold, saturated, and modern vibe while remaining deliberate, assertive, and highly controlled for brand-accurate applications.
Pantone® is the property of Pantone LLC. MyPerfectColor is licensed to reproduce Pantone colors in paint. The color appearance of PMS 676 C may vary depending on finish, material, and lighting conditions. Refer to Pantone publications for the authoritative color reference.
- PMS 676 C appears dark and dense, supported by a low measured light reflectance value (LRV) of 8.5.
- The color tendency is strongly cool, displaying blue-violet undertones beneath the saturated magenta.
- PMS 676 C demonstrates high chroma, leading to a very vivid and intense color impression.
- The undertone is cool magenta, preventing the color from drifting into red or purple in most lighting conditions.
- The color's appearance can be sensitive to lighting; cool white light emphasizes its bluish component, while warm light may dampen vibrancy.
- Gloss or high-shine finishes can magnify saturation, while matte finishes may slightly mute depth.
PMS 676 C functions effectively for branding environments, display fabrication, and branded prototypes when a powerful, highly visible magenta is required. Confirming appearance under site-specific lighting and intended finish is strongly advised, as both gloss and ambient color temperature will affect the perceived intensity and undercurrents of the color. PMS 676 C is notably deeper and more saturated than many other magentas, delivering significantly reduced reflectance and higher visual weight.
Similar colors:
MyPerfectColor is the official licensee of Pantone and authorized to reproduce the Pantone™ PMS 676 C color in spray paint and other paints.
MyPerfectColor helps marketing professionals turn graphic designs into physical reality. Whether you are a manufacturer, entrepreneur, industrial designer, prototyper/modeler, marketer, agency, printer, retailer, sign manufacturer, exhibit fabricator or architect, MyPerfectColor will help you nail the PMS 676 C color and produce outstanding results.
MyPerfectColor matches the Pantone PMS 676 C color based on Pantone color publications. The PMS 676 C color shown on this website are computer video simulations of the PANTONE PMS 676 C Color and may not match PANTONE®-identified Color standards. Refer to current PANTONE Publications to obtain accurate color.
The Pantone PMS 676 C color may vary from the PANTONE Color Standards based on lighting conditions, angle of view and/or due to differences in pigments, manufacturing process, substrate and/or limitations in the color capability of the paint. Refer to current PANTONE Publications to obtain accurate color.
PANTONE® and other Pantone trademarks are the property of Pantone LLC. Portions © Pantone LLC, 2019. Produced under License Agreement between MyPerfectColor.com and Pantone LLC.

PMS 676 C references the target color using the Pantone Matching System, which does not specify sheen or substrate conditions. Because PMS 676 C defines only the color and not the finish or material, there are often visible differences when it is used for spot applications on existing finishes. The authoritative Pantone standard is intended for brand and display accuracy, not for matching aged or custom-finished surfaces. Consider alternate solutions if precise repair is needed for an existing coating.
For PMS 676 C spray paint, use several light coats rather than one heavy application. Allow each coat to dry until it is no longer tacky before applying the next. This approach helps avoid drips and promotes a smooth, uniform appearance that is closer to the intended Pantone color standard. Saturated colors like PMS 676 C may require additional coats over contrasting or light-colored substrates for full coverage.
When using PMS 676 C in pop-up or retail installations, consider durability, lighting conditions, and substrate compatibility. Sample PMS 676 C on the actual material and under the installed lighting before large-scale production. Vivid colors like PMS 676 C may look noticeably different depending on gloss and ambient lighting. Testing and confirming the color under real site conditions helps ensure you achieve the intended brand experience and consistent visual impact.
The sheen you choose for PMS 676 C can strongly affect how the color is perceived. Glossy finishes will make PMS 676 C appear more vivid and rich, while matte or flat finishes may mute its depth and reduce reflections. Select the sheen based on viewing distance, type of substrate, and the desired visual effect for your branded application. Always confirm color appearance in the intended lighting and with the planned finish to ensure brand consistency.
Unfortunately, no.
Some manufacturers specify Pantone colors as touch up for their products, but Pantone does not work well as a proxy for a touch-up solution (for a litany of reasons such as it doesn't include sheen and Pantone color tolerances are not tight enough for touch up). When we match Pantone colors we are matching to a swatch in a Pantone book - not to your product.
The only way we can provide a touch-up solution for your product is for you send us a part. We would use the part to create a touch-up grade match. Unfortunately, there isn't an effective way to 'spec' the color well enough to produce a touch up without the part.
Read more about using Pantone for touch-up.
Learn more about our paint color matching service.
To make spray paint matched to Pantone PMS 676 C. MyPerfectColor uses an acrylic enamel which is a fast-drying durable coating suitable for interior or exterior use. MyPerfectColor custom spray paint enables you to conveniently achieve a professional spray-smooth finish in any color in any sheen. It sticks well to most surfaces including metal, plastics, powder-coatings, cabinets and primed or previously painted wood.
The 11oz spray will cover about 20 square feet per coat. Keep in mind that it is difficult to gauge how much spray you'll need as it is highly dependent on how it is applied. It is better to have too much than run short.
While MyPerfectColor can provide PMS 676 C in paint, we don't provide any crossover information. We've found that every paint company offers its own unique selection of colors and rarely does a color have an exact equivalent in another company's color collection, especially for a color collection like Pantone which is designed for bright colors and inks.