Pantone™ PMS 440 C

For consistent results with Pantone PMS 440 C, use the same paint product type and sheen on all runs. Always reference the same Pantone PMS 440 C standard for approvals. Switching formats or finishes, such as from matte to gloss, can create visible differences because finish and material can affect the perceived color. If brand accuracy is critical, consider retaining a sample from your previous order or requesting a sprayed standard for approval before proceeding with a large batch or reorder.

The finish you choose for Pantone PMS 440 C affects both appearance and brand impact. A matte finish will enhance the depth and subdued character of this dark, muted brown, reducing glare and visual distractions, which is helpful in close-up or well-lit installations. Gloss finishes add brightness and make colors look more saturated and punchy, but can introduce glare and surface reflections, especially under strong lighting. Consider the lighting environment and distance from which the display will be viewed before deciding on matte or gloss.

When using Pantone PMS 440 C in retail or pop-up spaces, evaluate the lighting conditions in the actual installation area as this color can pick up green or gray casts from ambient light. Test a sample on the intended surface and evaluate under site lighting before committing to a large run. Choose a format with appropriate durability for expected wear and cleanability. Ensure surfaces are uniformly primed, as dark, muted colors like PMS 440 C may reveal preparation inconsistencies more easily than lighter colors.

One spray can of Pantone PMS 440 C typically covers about 20 to 25 square feet per coat on smooth, primed surfaces. Coverage can vary based on application method, surface texture, and the number of coats needed for full opacity. Dark, muted colors like PMS 440 C may require additional coats to achieve uniform appearance. Calculate the total surface area, allow for extra coverage due to multiple coats, and round up to ensure you have enough product for your project requirements.

Unfortunately, no.

Some manufacturers specify Pantone colors as touch up for their products, but Pantone does not work well as a proxy for a touch-up solution (for a litany of reasons such as it doesn't include sheen and Pantone color tolerances are not tight enough for touch up). When we match Pantone colors we are matching to a swatch in a Pantone book - not to your product.

The only way we can provide a touch-up solution for your product is for you send us a part. We would use the part to create a touch-up grade match. Unfortunately, there isn't an effective way to 'spec' the color well enough to produce a touch up without the part.

Read more about using Pantone for touch-up.

Learn more about our paint color matching service.

To make spray paint matched to Pantone PMS 440 C. MyPerfectColor uses an acrylic enamel which is a fast-drying durable coating suitable for interior or exterior use. MyPerfectColor custom spray paint enables you to conveniently achieve a professional spray-smooth finish in any color in any sheen. It sticks well to most surfaces including metal, plastics, powder-coatings, cabinets and primed or previously painted wood.

The 11oz spray will cover about 20 square feet per coat. Keep in mind that it is difficult to gauge how much spray you'll need as it is highly dependent on how it is applied. It is better to have too much than run short.

While MyPerfectColor can provide PMS 440 C in paint, we don't provide any crossover information. We've found that every paint company offers its own unique selection of colors and rarely does a color have an exact equivalent in another company's color collection, especially for a color collection like Pantone which is designed for bright colors and inks.