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Pantone® PMS 394 C . Paint And Spray Paint. MyPerfectColor is the official licensee of Pantone and authorized to reproduce the Pantone Matching System colors in spray paint and other paints.

PMS 394 C from the Pantone PMS collection is a vivid, energetic yellow frequently perceived as high-visibility, technical, and attention-grabbing. The color delivers a strong, clean visual statement with a contemporary and graphic presence. Its qualities make it functionally assertive and suitable for situations requiring visual prominence.

PMS 394 C appears very light and bright, with a high light reflectance value (LRV 76.3).

The color registers as warm due to its yellow component, positioned in the yellow-green zone of the spectrum.

Saturation is high, resulting in a bold and unmistakable look.

The undertone is distinctly greenish, separating it from more purely golden or orange yellows.

The color shows finish sensitivity: glossier finishes will further intensify its chromatic strength, while matte finishes can reduce perceived brightness.

PMS 394 C is most effective where maximum visibility and immediate visual recognition are required, such as in signage, temporary installations, event branding, or display elements.

The color’s high saturation and lightness deliver impact under varied lighting, but the greenish undertone may be affected by adjacent colors and ambient conditions.

Surface preparation is important for consistent coverage, as lighter and more saturated yellows may require additional coats to achieve uniform opacity, particularly over dark or uneven substrates.

Similar colors:

  • PMS 393 C — A lighter, softer yellow; less chromatic and noticeably less saturated.
  • PMS 382 C — A more green-forward yellow; appears bolder and much more “lime” or chartreuse in comparison.
  • PMS 396 C — A similarly light, vivid yellow; slightly warmer and leans less green than PMS 394 C.

Product Data

About Pantone and MyPerfectColor

MyPerfectColor is the official licensee of Pantone and authorized to reproduce the Pantone™ PMS 394 C color in spray paint and other paints.

MyPerfectColor helps marketing professionals turn graphic designs into physical reality. Whether you are a manufacturer, entrepreneur, industrial designer, prototyper/modeler, marketer, agency, printer, retailer, sign manufacturer, exhibit fabricator or architect, MyPerfectColor will help you nail the PMS 394 C color and produce outstanding results.

MyPerfectColor matches the Pantone PMS 394 C color based on Pantone color publications. The PMS 394 C color shown on this website are computer video simulations of the PANTONE PMS 394 C Color and may not match PANTONE®-identified Color standards. Refer to current PANTONE Publications to obtain accurate color.

The Pantone PMS 394 C color may vary from the PANTONE Color Standards based on lighting conditions, angle of view and/or due to differences in pigments, manufacturing process, substrate and/or limitations in the color capability of the paint. Refer to current PANTONE Publications to obtain accurate color.

PANTONE® and other Pantone trademarks are the property of Pantone LLC. Portions © Pantone LLC, 2019. Produced under License Agreement between MyPerfectColor.com and Pantone LLC.

Pantone

Frequently Asked Questions About Pantone™ PMS 394 C

What are the best practices for comparing PMS 394 C samples during brand color approval?

To accurately compare Pantone PMS 394 C samples for approval, always view samples under consistent lighting and on the intended substrate. Allow all coatings to dry and fully cure before judgment, as the appearance of PMS 394 C can shift while drying. If brand standards require precise visual match, use a standardized Pantone reference or swatch and evaluate multiple samples together. Note that finish (gloss or matte) and adjacent colors can influence your perception of this highly saturated yellow. Consistency during sampling helps reduce match risk and improves confidence in approval decisions.

When is a primer recommended before applying Pantone PMS 394 C paint or spray paint?

Lighter and highly saturated colors like Pantone PMS 394 C may require a primer, especially when painting over dark or uneven surfaces. A primer improves coverage, helps achieve uniform color, and enhances adhesion. The need for primer depends on your substrate material and the specific paint or spray product selected. For most brand display, signage, or fabricated elements, a primer is advised when high opacity or maximum color impact is needed. Review product-specific guidance and confirm compatibility with your surface type before starting your project.

How is PMS 394 C used for signs, displays, or exhibit fabrication, and what should be considered?

Pantone PMS 394 C is often specified by brand standards for signs, branded displays, and exhibit components where visibility and color accuracy are essential. It serves as a visual benchmark for fabricators and installers, ensuring a consistent brand experience across elements. Always confirm the color on the actual substrate and under final lighting, as high-saturation yellows like PMS 394 C may appear slightly different on various materials or in different environments. Sampling before full production helps reduce risk and satisfy brand approval requirements.

How much area does one spray can of PMS 394 C typically cover, and how should I estimate quantity?

Coverage for a spray can of PMS 394 C depends on surface texture, color, and number of coats required for opacity. As a general reference, one 11oz spray can often covers about 20 to 25 square feet with a single coat on smooth, primed surfaces. PMS 394 C is a very light and saturated yellow, so additional coats may be needed, especially over dark backgrounds. Estimate your total area, consider primer use for best results, and plan for extra material to allow uniform brand color coverage across your project surfaces.

How quickly will I receive my paint matched to Pantone PMS 394 C?
All paint is custom-made to order. While most orders ship within 48 hours, the lead-time for paint made to match Pantone PMS 394 C depends on the type of paint needed. Interior and exterior house paints usually ship within 1 to 3 business days, while custom spray paint typically takes 3-5 business days to ship. The transit time depends on your location and the shipping method you choose. If your need is immediate, select Expedited Production during checkout. Most expedited production orders ship within 24 hours on business days. Please contact MyPerfectColor if you are concerned about a specific deadline. We do our best to make sure you get your paint on time. Learn more about paint lead times at MyPerfectColor.
Can I use the Pantone PMS 394 C for touch up?

Unfortunately, no.

Some manufacturers specify Pantone colors as touch up for their products, but Pantone does not work well as a proxy for a touch-up solution (for a litany of reasons such as it doesn't include sheen and Pantone color tolerances are not tight enough for touch up). When we match Pantone colors we are matching to a swatch in a Pantone book - not to your product.

The only way we can provide a touch-up solution for your product is for you send us a part. We would use the part to create a touch-up grade match. Unfortunately, there isn't an effective way to 'spec' the color well enough to produce a touch up without the part.

Read more about using Pantone for touch-up.

Learn more about our paint color matching service.

How do I buy paint in the Pantone PMS 394 C?
Many types of paint are available for Pantone PMS 394 C with no minimum order quantities. MyPerfectColor offers spray paint, paint pens, touch up bottles, water-based acrylics, epoxies, urethanes and a variety of other paints. Select the Paint Type button above to get started. Learn more about buying paint at MyPerfectColor.
How much area will one spray can cover? And what is Pantone PMS 394 C spray paint made of?

To make spray paint matched to Pantone PMS 394 C. MyPerfectColor uses an acrylic enamel which is a fast-drying durable coating suitable for interior or exterior use. MyPerfectColor custom spray paint enables you to conveniently achieve a professional spray-smooth finish in any color in any sheen. It sticks well to most surfaces including metal, plastics, powder-coatings, cabinets and primed or previously painted wood.

The 11oz spray will cover about 20 square feet per coat. Keep in mind that it is difficult to gauge how much spray you'll need as it is highly dependent on how it is applied. It is better to have too much than run short.

How do I get the SDS (Safety Data Sheet) for paint matched to Pantone PMS 394 C?
The Pantone PMS 394 C is the color and the SDS is based on the type of paint used to make the color. You can find Safety Data Sheets here for our most popular products.
Do I need a primer for Pantone PMS 394 C?
The need for primer for Pantone PMS 394 C depends on the type of paint, the substrate being painted and where it will be located. See our Primer Selection Table to see what primer you might need and learn more about when you might need a primer. Most people don't use a primer for a touch up paint application, but a primer may improve adhesion and is typically recommended for exterior applications.
How do I convert PMS 394 C to a different color from another paint company?

While MyPerfectColor can provide PMS 394 C in paint, we don't provide any crossover information. We've found that every paint company offers its own unique selection of colors and rarely does a color have an exact equivalent in another company's color collection, especially for a color collection like Pantone which is designed for bright colors and inks.