Looking for color by Hex, RGB, CMYK, or Lab?

Pantone™ PMS 247 C

Color Image

Actual color may vary from on-screen representation. Please view a physical color swatch or material sample to confirm your color choice prior to purchase.

Fast Shipping

70% of Orders Ship within 3 Business Days.

Ready to purchase? Select your options in the 4 steps below.

Step 1: Select Paint Type / Application

PMS 247 C, part of the Pantone PMS system, is a highly saturated, medium-dark magenta with a notably vivid and energetic appearance. This color is characterized by a strong, contemporary vibe that reads as assertive, striking, and visually demanding. PMS 247 C is often selected for environments or applications aiming for distinct visibility, modernity, and a pronounced chromatic presence.

- PMS 247 C appears medium-dark in value, with a low Light Reflectance Value (LRV) of 11.86. - The color demonstrates a distinctly cool tendency in the magenta family. - PMS 247 C exhibits strong saturation and high chroma, producing a vivid, impactful presence. - The color is underscored by an unmistakable pink to bluish-magenta undertone. - PMS 247 C may display sensitivity to finish: gloss or semi-gloss can intensify its brightness and chroma, while matte finishes may reduce visual impact.

PMS 247 C is best used where bold color definition and significant chromatic impact are needed, particularly in branded environments, marketing installations, or prototype surfaces. It is important to evaluate this color in the actual lighting and intended finish, as both factors can noticeably influence perceived vibrancy and undertone. Relative to other similar magentas, PMS 247 C holds a cooler, more saturated profile and may require additional coats for uniform coverage due to its high chroma formulation.

Similar colors:
PMS 248 C – Slightly darker and deeper, with a marginally more purple aspect.

PMS 239 C – Noticeably lighter, presenting a softer and more pastel-like magenta.

PMS 241 C – A touch warmer, introducing more red into the magenta hue.

Product Data

About Pantone and MyPerfectColor

MyPerfectColor is the official licensee of Pantone and authorized to reproduce the Pantone™ PMS 247 C color in spray paint and other paints.

MyPerfectColor helps marketing professionals turn graphic designs into physical reality. Whether you are a manufacturer, entrepreneur, industrial designer, prototyper/modeler, marketer, agency, printer, retailer, sign manufacturer, exhibit fabricator or architect, MyPerfectColor will help you nail the PMS 247 C color and produce outstanding results.

MyPerfectColor matches the Pantone PMS 247 C color based on Pantone color publications. The PMS 247 C color shown on this website are computer video simulations of the PANTONE PMS 247 C Color and may not match PANTONE®-identified Color standards. Refer to current PANTONE Publications to obtain accurate color.

The Pantone PMS 247 C color may vary from the PANTONE Color Standards based on lighting conditions, angle of view and/or due to differences in pigments, manufacturing process, substrate and/or limitations in the color capability of the paint. Refer to current PANTONE Publications to obtain accurate color.

PANTONE® and other Pantone trademarks are the property of Pantone LLC. Portions © Pantone LLC, 2019. Produced under License Agreement between MyPerfectColor.com and Pantone LLC.

Pantone

Frequently Asked Questions About Pantone™ PMS 247 C

How does Pantone PMS 247 C help ensure consistent brand experiences across displays and marketing?

Pantone PMS 247 C is a standardized color used as a brand reference so that your signage, retail displays, and marketing elements share a visually consistent magenta. By specifying PMS 247 C, brand teams and vendors align on a single chromatic target, reducing guesswork and supporting brand recognition across projects and environments.

What surface preparation is recommended before applying Pantone PMS 247 C paint for best color and adhesion?

Before using PMS 247 C paint, ensure that surfaces are clean, dry, and free of dust, grease, or debris. Degrease any oily areas, lightly scuff glossy surfaces if appropriate, and wipe down to remove residue. Testing a small area first helps check adhesion and appearance. Proper prep helps PMS 247 C achieve its best color impact and uniformity.

What exactly does it mean to order paint matched to Pantone PMS 247 C?

Ordering paint matched to Pantone PMS 247 C means you are requesting a color that visually targets the PMS 247 C reference as defined by Pantone. This is a communication standard for specifying the intended color, not a guarantee of a formula, substrate, or finish. The result depends on the underlying material, lighting, and chosen sheen, as Pantone does not provide application-specific formulas.

What are best practices for achieving a uniform look with PMS 247 C over large areas?

With PMS 247 C, especially because it is vivid and highly saturated, plan to apply out of the same batch and with consistent technique across the entire surface. Mix thoroughly, maintain a wet edge, and apply multiple thin coats for even coverage. Since highly chromatic colors can have lower hide, extra coats may be needed to avoid patchy appearance and assure a uniform brand presentation.

How quickly will I receive my paint matched to Pantone PMS 247 C?
All paint is custom-made to order. While most orders ship within 48 hours, the lead-time for paint made to match Pantone PMS 247 C depends on the type of paint needed. Interior and exterior house paints usually ship within 1 to 3 business days, while custom spray paint typically takes 3-5 business days to ship. The transit time depends on your location and the shipping method you choose. If your need is immediate, select Expedited Production during checkout. Most expedited production orders ship within 24 hours on business days. Please contact MyPerfectColor if you are concerned about a specific deadline. We do our best to make sure you get your paint on time. Learn more about paint lead times at MyPerfectColor.
Can I use the Pantone PMS 247 C for touch up?

Unfortunately, no.

Some manufacturers specify Pantone colors as touch up for their products, but Pantone does not work well as a proxy for a touch-up solution (for a litany of reasons such as it doesn't include sheen and Pantone color tolerances are not tight enough for touch up). When we match Pantone colors we are matching to a swatch in a Pantone book - not to your product.

The only way we can provide a touch-up solution for your product is for you send us a part. We would use the part to create a touch-up grade match. Unfortunately, there isn't an effective way to 'spec' the color well enough to produce a touch up without the part.

Read more about using Pantone for touch-up.

Learn more about our paint color matching service.

How do I buy paint in the Pantone PMS 247 C?
Many types of paint are available for Pantone PMS 247 C with no minimum order quantities. MyPerfectColor offers spray paint, paint pens, touch up bottles, water-based acrylics, epoxies, urethanes and a variety of other paints. Select the Paint Type button above to get started. Learn more about buying paint at MyPerfectColor.
How much area will one spray can cover? And what is Pantone PMS 247 C spray paint made of?

To make spray paint matched to Pantone PMS 247 C. MyPerfectColor uses an acrylic enamel which is a fast-drying durable coating suitable for interior or exterior use. MyPerfectColor custom spray paint enables you to conveniently achieve a professional spray-smooth finish in any color in any sheen. It sticks well to most surfaces including metal, plastics, powder-coatings, cabinets and primed or previously painted wood.

The 11oz spray will cover about 20 square feet per coat. Keep in mind that it is difficult to gauge how much spray you'll need as it is highly dependent on how it is applied. It is better to have too much than run short.

How do I get the SDS (Safety Data Sheet) for paint matched to Pantone PMS 247 C?
The Pantone PMS 247 C is the color and the SDS is based on the type of paint used to make the color. You can find Safety Data Sheets here for our most popular products.
Do I need a primer for Pantone PMS 247 C?
The need for primer for Pantone PMS 247 C depends on the type of paint, the substrate being painted and where it will be located. See our Primer Selection Table to see what primer you might need and learn more about when you might need a primer. Most people don't use a primer for a touch up paint application, but a primer may improve adhesion and is typically recommended for exterior applications.
How do I convert PMS 247 C to a different color from another paint company?

While MyPerfectColor can provide PMS 247 C in paint, we don't provide any crossover information. We've found that every paint company offers its own unique selection of colors and rarely does a color have an exact equivalent in another company's color collection, especially for a color collection like Pantone which is designed for bright colors and inks.