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Pantone™ PMS 689 U
Actual color may vary from on-screen representation. Please view a physical color swatch or material sample to confirm your color choice prior to purchase.
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PMS 689 U is a Pantone PMS color specified as a visual color target rather than a paint formula. It conveys a bold, dramatic, expressive presence with strong chromatic intensity and low reflectance.
The color reads very dark with a low LRV of 11.26 and presents a warm red-magenta tendency. It exhibits high saturation with a subtle bluish-magenta undertone that can shift under cooler lighting conditions.
PMS 689 U performs well in brand-facing displays, signage, and exhibit components where deep color is intended to stand out. Due to its saturation and depth, it often benefits from careful surface preparation, appropriate priming, and multiple coats to achieve even coverage and consistent appearance.
Similar colors:
PMS 688 U: slightly lighter and less saturated, with a softer visual impact.
PMS 690 U: darker and more closed, with increased depth and reduced openness.
PMS 7425 U: cooler and more purple-leaning, with a stronger blue undertone.
Product Data
About Pantone and MyPerfectColor
MyPerfectColor is the official licensee of Pantone and authorized to reproduce the Pantone™ PMS 689 U color in spray paint and other paints.
MyPerfectColor helps marketing professionals turn graphic designs into physical reality. Whether you are a manufacturer, entrepreneur, industrial designer, prototyper/modeler, marketer, agency, printer, retailer, sign manufacturer, exhibit fabricator or architect, MyPerfectColor will help you nail the PMS 689 U color and produce outstanding results.
MyPerfectColor matches the Pantone PMS 689 U color based on Pantone color publications. The PMS 689 U color shown on this website are computer video simulations of the PANTONE PMS 689 U Color and may not match PANTONE®-identified Color standards. Refer to current PANTONE Publications to obtain accurate color.
The Pantone PMS 689 U color may vary from the PANTONE Color Standards based on lighting conditions, angle of view and/or due to differences in pigments, manufacturing process, substrate and/or limitations in the color capability of the paint. Refer to current PANTONE Publications to obtain accurate color.
PANTONE® and other Pantone trademarks are the property of Pantone LLC. Portions © Pantone LLC, 2019. Produced under License Agreement between MyPerfectColor.com and Pantone LLC.

Frequently Asked Questions About Pantone™ PMS 689 U
How can surface texture change the appearance of PMS 689 U when applied as paint?
PMS 689 U is a Pantone reference color, but its appearance can shift depending on surface texture. Smooth substrates reflect light more evenly and usually make the color appear cleaner and more saturated. Textured or porous surfaces create micro-shadows and uneven reflectivity, which can make PMS 689 U look darker, less uniform, or slightly muted.
If brand appearance is critical, evaluate a sample of PMS 689 U on the actual substrate and texture you plan to use before ordering production quantities.
If my project references PMS 689 U but I need exact touch-up results, what is the correct approach?
PMS 689 U is intended as a brand color target, not as a touch-up or repair specification. If you need touch-up-grade matching to an existing painted part or surface, a Pantone code alone is not sufficient.
The correct path is to send a physical part or sample for matching. This allows the color to be matched to the actual aged surface, substrate, and finish. Pantone-based matching is best used for brand-facing applications where visual alignment to the Pantone reference is the goal, not for blending into existing coatings.
What should I expect for coverage and hide when applying PMS 689 U?
PMS 689 U is a vivid, saturated Pantone color, and colors in this range often have lower hide than neutral or muted tones. This means the underlying surface color can influence the final appearance if coverage is not fully built.
You may need additional coats or a suitable base coat to achieve uniform color and visual consistency. Testing PMS 689 U on your actual substrate helps confirm coverage expectations before committing to full production.
Can PMS 689 U paint be produced on an expedited timeline if I have a deadline?
Expedited production options are typically available when ordering PMS 689 U paint. These options are selected during checkout and can shorten standard production time.
If your deadline is fixed or time-critical, it is recommended to contact MyPerfectColor before ordering to confirm feasibility and timing. This helps ensure the accelerated schedule aligns with your project requirements.
How quickly will I receive my paint matched to Pantone PMS 689 U?
Can I use the Pantone PMS 689 U for touch up?
Unfortunately, no.
Some manufacturers specify Pantone colors as touch up for their products, but Pantone does not work well as a proxy for a touch-up solution (for a litany of reasons such as it doesn't include sheen and Pantone color tolerances are not tight enough for touch up). When we match Pantone colors we are matching to a swatch in a Pantone book - not to your product.
The only way we can provide a touch-up solution for your product is for you send us a part. We would use the part to create a touch-up grade match. Unfortunately, there isn't an effective way to 'spec' the color well enough to produce a touch up without the part.
Read more about using Pantone for touch-up.
Learn more about our paint color matching service.
How do I buy paint in the Pantone PMS 689 U?
How much area will one spray can cover? And what is Pantone PMS 689 U spray paint made of?
To make spray paint matched to Pantone PMS 689 U. MyPerfectColor uses an acrylic enamel which is a fast-drying durable coating suitable for interior or exterior use. MyPerfectColor custom spray paint enables you to conveniently achieve a professional spray-smooth finish in any color in any sheen. It sticks well to most surfaces including metal, plastics, powder-coatings, cabinets and primed or previously painted wood.
The 11oz spray will cover about 20 square feet per coat. Keep in mind that it is difficult to gauge how much spray you'll need as it is highly dependent on how it is applied. It is better to have too much than run short.
How do I get the SDS (Safety Data Sheet) for paint matched to Pantone PMS 689 U?
Do I need a primer for Pantone PMS 689 U?
How do I convert PMS 689 U to a different color from another paint company?
While MyPerfectColor can provide PMS 689 U in paint, we don't provide any crossover information. We've found that every paint company offers its own unique selection of colors and rarely does a color have an exact equivalent in another company's color collection, especially for a color collection like Pantone which is designed for bright colors and inks.