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PMS 344 U is a Pantone PMS color used as a standardized visual reference for consistent color communication across vendors and materials. It conveys a light, open, modern, approachable, and fresh vibe without appearing overly vivid.

The color has a high lightness with an LRV of 64.08. This color leans cool, with a green hue that carries a subtle blue influence. The color shows moderate saturation, appearing clear but not highly intense.

This color has a soft mint-like undertone that keeps it visually light.

PMS 344 U works well in brand displays, prototypes, and marketing installations where a light green presence is needed without strong visual weight. Lighter Pantone greens like this may show substrate variation, so priming and even application can help achieve uniform results, especially on contrasting surfaces. Finish and lighting can influence how cool or warm the green appears, so evaluating samples in the intended environment is recommended.

Similar colors:
PMS 343 U: darker and slightly more muted, with greater visual depth.
PMS 345 U: lighter and more open, with a softer green appearance.
PMS 3375 U: cooler and more blue-leaning, with a cleaner mint character.

Product Data

About Pantone and MyPerfectColor

MyPerfectColor is the official licensee of Pantone and authorized to reproduce the Pantone™ PMS 344 U color in spray paint and other paints.

MyPerfectColor helps marketing professionals turn graphic designs into physical reality. Whether you are a manufacturer, entrepreneur, industrial designer, prototyper/modeler, marketer, agency, printer, retailer, sign manufacturer, exhibit fabricator or architect, MyPerfectColor will help you nail the PMS 344 U color and produce outstanding results.

MyPerfectColor matches the Pantone PMS 344 U color based on Pantone color publications. The PMS 344 U color shown on this website are computer video simulations of the PANTONE PMS 344 U Color and may not match PANTONE®-identified Color standards. Refer to current PANTONE Publications to obtain accurate color.

The Pantone PMS 344 U color may vary from the PANTONE Color Standards based on lighting conditions, angle of view and/or due to differences in pigments, manufacturing process, substrate and/or limitations in the color capability of the paint. Refer to current PANTONE Publications to obtain accurate color.

PANTONE® and other Pantone trademarks are the property of Pantone LLC. Portions © Pantone LLC, 2019. Produced under License Agreement between MyPerfectColor.com and Pantone LLC.

Pantone

Frequently Asked Questions About Pantone™ PMS 344 U

What durability should I expect from Pantone PMS 344 U spray paint?

Pantone PMS 344 U spray paint is formulated to visually match the Pantone color standard, not to define durability on its own. Real world durability depends on surface preparation, the paint system selected, and the environment where it will be used.

For brand displays, signage, and marketing components, durability is typically sufficient when the surface is properly cleaned and prepped. If the application will see handling, outdoor exposure, or abrasion, selecting the appropriate paint type and considering a compatible clear topcoat are important steps. Always choose the paint system based on exposure and handling needs, not just the color.

Can Pantone PMS 344 U be applied over metal or existing powder-coated parts?

Yes, Pantone PMS 344 U can be applied to metal and previously coated parts, but preparation is critical. Metal surfaces should be properly cleaned and lightly scuffed so the new coating can adhere consistently.

Existing powder coat color, texture, and gloss level can influence how the Pantone match appears. A smoother or glossier surface can make the color look brighter, while textured finishes may soften the appearance. For high visibility parts, testing a sample on the actual substrate is recommended before committing to full production.

Is Pantone PMS 344 U appropriate for prototypes and concept models?

Pantone PMS 344 U is commonly used for prototypes and concept models where visual brand alignment is the goal. The Pantone code serves as a shared color reference so designers, fabricators, and stakeholders are evaluating the same target color.

For prototype workflows, spray paint is often chosen for speed and coverage, while other formats may be useful for smaller components. Reviewing a physical sample under expected lighting helps confirm that the appearance meets brand expectations before final approval.

How do I choose the right paint type for Pantone PMS 344 U?

Choosing the right paint type for Pantone PMS 344 U depends on the substrate, environment, and desired finish. Different paint systems can affect sheen, coverage, and perceived color even when matched to the same Pantone reference.

If you are unsure which option fits your project, provide details such as the material being painted, indoor or outdoor use, handling expectations, and finish preference. This information helps determine the most appropriate paint format for achieving a reliable, brand-consistent result.

How quickly will I receive my paint matched to Pantone PMS 344 U?
All paint is custom-made to order. While most orders ship within 48 hours, the lead-time for paint made to match Pantone PMS 344 U depends on the type of paint needed. Interior and exterior house paints usually ship within 1 to 3 business days, while custom spray paint typically takes 3-5 business days to ship. The transit time depends on your location and the shipping method you choose. If your need is immediate, select Expedited Production during checkout. Most expedited production orders ship within 24 hours on business days. Please contact MyPerfectColor if you are concerned about a specific deadline. We do our best to make sure you get your paint on time. Learn more about paint lead times at MyPerfectColor.
Can I use the Pantone PMS 344 U for touch up?

Unfortunately, no.

Some manufacturers specify Pantone colors as touch up for their products, but Pantone does not work well as a proxy for a touch-up solution (for a litany of reasons such as it doesn't include sheen and Pantone color tolerances are not tight enough for touch up). When we match Pantone colors we are matching to a swatch in a Pantone book - not to your product.

The only way we can provide a touch-up solution for your product is for you send us a part. We would use the part to create a touch-up grade match. Unfortunately, there isn't an effective way to 'spec' the color well enough to produce a touch up without the part.

Read more about using Pantone for touch-up.

Learn more about our paint color matching service.

How do I buy paint in the Pantone PMS 344 U?
Many types of paint are available for Pantone PMS 344 U with no minimum order quantities. MyPerfectColor offers spray paint, paint pens, touch up bottles, water-based acrylics, epoxies, urethanes and a variety of other paints. Select the Paint Type button above to get started. Learn more about buying paint at MyPerfectColor.
How much area will one spray can cover? And what is Pantone PMS 344 U spray paint made of?

To make spray paint matched to Pantone PMS 344 U. MyPerfectColor uses an acrylic enamel which is a fast-drying durable coating suitable for interior or exterior use. MyPerfectColor custom spray paint enables you to conveniently achieve a professional spray-smooth finish in any color in any sheen. It sticks well to most surfaces including metal, plastics, powder-coatings, cabinets and primed or previously painted wood.

The 11oz spray will cover about 20 square feet per coat. Keep in mind that it is difficult to gauge how much spray you'll need as it is highly dependent on how it is applied. It is better to have too much than run short.

How do I get the SDS (Safety Data Sheet) for paint matched to Pantone PMS 344 U?
The Pantone PMS 344 U is the color and the SDS is based on the type of paint used to make the color. You can find Safety Data Sheets here for our most popular products.
Do I need a primer for Pantone PMS 344 U?
The need for primer for Pantone PMS 344 U depends on the type of paint, the substrate being painted and where it will be located. See our Primer Selection Table to see what primer you might need and learn more about when you might need a primer. Most people don't use a primer for a touch up paint application, but a primer may improve adhesion and is typically recommended for exterior applications.
How do I convert PMS 344 U to a different color from another paint company?

While MyPerfectColor can provide PMS 344 U in paint, we don't provide any crossover information. We've found that every paint company offers its own unique selection of colors and rarely does a color have an exact equivalent in another company's color collection, especially for a color collection like Pantone which is designed for bright colors and inks.