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PMS 340 U is a Pantone Matching System color used as a standardized visual reference for consistent brand reproduction across materials. It conveys a cool, dense, and confident blue-green character with a distinctly saturated, professional tone.

The color appears dark with an LRV of 19.28 and reads as cool with a noticeable blue influence within the green range. It shows high saturation and strong chroma, carrying a clean blue-green undertone rather than yellow-green.

PMS 340 U can be sensitive to finish choice, as higher sheens tend to increase perceived depth and saturation.

PMS 340 U works well for brand-facing surfaces where a deep green needs to remain vivid and controlled under varied lighting. Due to its saturation and depth, it often benefits from proper priming and may require additional coats for uniform coverage, especially over lighter or uneven substrates.

Lighting, sheen level, and surface preparation can noticeably influence how dark and saturated the color appears compared to nearby greens.

Similar colors:
PMS 339 U: slightly lighter and more open, with less visual density.
PMS 341 U: darker and cooler, with increased blue influence.
PMS 348 U: deeper and more neutral, with reduced saturation.

Product Data

About Pantone and MyPerfectColor

MyPerfectColor is the official licensee of Pantone and authorized to reproduce the Pantone™ PMS 340 U color in spray paint and other paints.

MyPerfectColor helps marketing professionals turn graphic designs into physical reality. Whether you are a manufacturer, entrepreneur, industrial designer, prototyper/modeler, marketer, agency, printer, retailer, sign manufacturer, exhibit fabricator or architect, MyPerfectColor will help you nail the PMS 340 U color and produce outstanding results.

MyPerfectColor matches the Pantone PMS 340 U color based on Pantone color publications. The PMS 340 U color shown on this website are computer video simulations of the PANTONE PMS 340 U Color and may not match PANTONE®-identified Color standards. Refer to current PANTONE Publications to obtain accurate color.

The Pantone PMS 340 U color may vary from the PANTONE Color Standards based on lighting conditions, angle of view and/or due to differences in pigments, manufacturing process, substrate and/or limitations in the color capability of the paint. Refer to current PANTONE Publications to obtain accurate color.

PANTONE® and other Pantone trademarks are the property of Pantone LLC. Portions © Pantone LLC, 2019. Produced under License Agreement between MyPerfectColor.com and Pantone LLC.

Pantone

Frequently Asked Questions About Pantone™ PMS 340 U

Will PMS 340 U look different if I choose a matte, satin, or gloss finish?

Yes. PMS 340 U targets the same Pantone color regardless of finish, but sheen changes how the color is perceived. Higher gloss finishes tend to look brighter and more saturated, while matte finishes can appear darker or softer. This can make two samples of PMS 340 U look like different colors when placed side by side.

If brand approval is critical, evaluate PMS 340 U in the exact finish and lighting where it will be used. Comparing a matte sample to a gloss sample is not a valid color comparison.

What is the typical production lead time for PMS 340 U paint orders?

PMS 340 U paint is made to order. Production lead time depends on the product format selected, such as spray paint or other paint types, and current production volume.

Allow additional time beyond standard shipping for manufacturing. If you have a fixed deadline, plan accordingly and confirm timing before placing your order.

What safety and VOC considerations apply when using PMS 340 U paint?

Safety and VOC characteristics for PMS 340 U depend on the specific paint product you choose, not the Pantone color itself. Each product has its own Safety Data Sheet that outlines ventilation needs, personal protective equipment, and handling guidance.

Always review the SDS for the exact product ordered and follow recommended safety practices during application and curing.

Can PMS 340 U paint be used on plastics or other low-energy surfaces?

Plastics and low-surface-energy materials vary widely, and PMS 340 U paint performance depends on proper surface preparation. Many plastics require specific adhesion primers or surface treatments before painting.

Test PMS 340 U on the actual plastic substrate using the full system, including any primer, before production. This helps confirm adhesion, appearance, and coverage expectations.

How quickly will I receive my paint matched to Pantone PMS 340 U?
All paint is custom-made to order. While most orders ship within 48 hours, the lead-time for paint made to match Pantone PMS 340 U depends on the type of paint needed. Interior and exterior house paints usually ship within 1 to 3 business days, while custom spray paint typically takes 3-5 business days to ship. The transit time depends on your location and the shipping method you choose. If your need is immediate, select Expedited Production during checkout. Most expedited production orders ship within 24 hours on business days. Please contact MyPerfectColor if you are concerned about a specific deadline. We do our best to make sure you get your paint on time. Learn more about paint lead times at MyPerfectColor.
Can I use the Pantone PMS 340 U for touch up?

Unfortunately, no.

Some manufacturers specify Pantone colors as touch up for their products, but Pantone does not work well as a proxy for a touch-up solution (for a litany of reasons such as it doesn't include sheen and Pantone color tolerances are not tight enough for touch up). When we match Pantone colors we are matching to a swatch in a Pantone book - not to your product.

The only way we can provide a touch-up solution for your product is for you send us a part. We would use the part to create a touch-up grade match. Unfortunately, there isn't an effective way to 'spec' the color well enough to produce a touch up without the part.

Read more about using Pantone for touch-up.

Learn more about our paint color matching service.

How do I buy paint in the Pantone PMS 340 U?
Many types of paint are available for Pantone PMS 340 U with no minimum order quantities. MyPerfectColor offers spray paint, paint pens, touch up bottles, water-based acrylics, epoxies, urethanes and a variety of other paints. Select the Paint Type button above to get started. Learn more about buying paint at MyPerfectColor.
How much area will one spray can cover? And what is Pantone PMS 340 U spray paint made of?

To make spray paint matched to Pantone PMS 340 U. MyPerfectColor uses an acrylic enamel which is a fast-drying durable coating suitable for interior or exterior use. MyPerfectColor custom spray paint enables you to conveniently achieve a professional spray-smooth finish in any color in any sheen. It sticks well to most surfaces including metal, plastics, powder-coatings, cabinets and primed or previously painted wood.

The 11oz spray will cover about 20 square feet per coat. Keep in mind that it is difficult to gauge how much spray you'll need as it is highly dependent on how it is applied. It is better to have too much than run short.

How do I get the SDS (Safety Data Sheet) for paint matched to Pantone PMS 340 U?
The Pantone PMS 340 U is the color and the SDS is based on the type of paint used to make the color. You can find Safety Data Sheets here for our most popular products.
Do I need a primer for Pantone PMS 340 U?
The need for primer for Pantone PMS 340 U depends on the type of paint, the substrate being painted and where it will be located. See our Primer Selection Table to see what primer you might need and learn more about when you might need a primer. Most people don't use a primer for a touch up paint application, but a primer may improve adhesion and is typically recommended for exterior applications.
How do I convert PMS 340 U to a different color from another paint company?

While MyPerfectColor can provide PMS 340 U in paint, we don't provide any crossover information. We've found that every paint company offers its own unique selection of colors and rarely does a color have an exact equivalent in another company's color collection, especially for a color collection like Pantone which is designed for bright colors and inks.