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PMS 331 U is a Pantone PMS color with a light blue-green appearance that feels open, clean, and contemporary. It is often selected for brand environments that benefit from a calm and approachable visual tone.

The color is very light, with an LRV of 72.09, and reads clearly cool rather than neutral. Its saturation is restrained, giving it a soft presence, and a subtle green undertone becomes more apparent under cooler lighting conditions.

This color performs well on larger, well-prepared surfaces where its lightness can enhance a sense of openness. Even priming can help achieve consistent results, and evaluating finish and lighting is important since both can shift the perceived balance between blue and green.

Similar colors:
PMS 330 U: slightly darker and more muted, with increased visual weight.
PMS 332 U: lighter and cleaner, with a softer, more pastel appearance.
PMS 324 U: more blue-leaning and slightly more saturated.

Product Data

About Pantone and MyPerfectColor

MyPerfectColor is the official licensee of Pantone and authorized to reproduce the Pantone™ PMS 331 U color in spray paint and other paints.

MyPerfectColor helps marketing professionals turn graphic designs into physical reality. Whether you are a manufacturer, entrepreneur, industrial designer, prototyper/modeler, marketer, agency, printer, retailer, sign manufacturer, exhibit fabricator or architect, MyPerfectColor will help you nail the PMS 331 U color and produce outstanding results.

MyPerfectColor matches the Pantone PMS 331 U color based on Pantone color publications. The PMS 331 U color shown on this website are computer video simulations of the PANTONE PMS 331 U Color and may not match PANTONE®-identified Color standards. Refer to current PANTONE Publications to obtain accurate color.

The Pantone PMS 331 U color may vary from the PANTONE Color Standards based on lighting conditions, angle of view and/or due to differences in pigments, manufacturing process, substrate and/or limitations in the color capability of the paint. Refer to current PANTONE Publications to obtain accurate color.

PANTONE® and other Pantone trademarks are the property of Pantone LLC. Portions © Pantone LLC, 2019. Produced under License Agreement between MyPerfectColor.com and Pantone LLC.

Pantone

Frequently Asked Questions About Pantone™ PMS 331 U

Does PMS 331 U require extra coats for full coverage and uniform hide?

PMS 331 U is a light, clean Pantone color, and like many branded PMS colors it is matched for visual accuracy rather than paint hide. On many substrates, especially darker or uneven surfaces, you should expect to apply additional coats to achieve even color and uniform appearance.

Using a suitable primer and evaluating coverage with a small sample first can help you plan the number of coats needed for your specific material and finish.

What should I confirm before ordering PMS 331 U paint since it is custom made?

PMS 331 U paint is custom matched to order, so it is important to confirm the product type, sheen, and application method before purchasing. Changes to these selections after production are not always possible.

If the color will be used in a high-visibility or brand-critical application, ordering a sample first can help confirm appearance on your actual substrate and under your lighting conditions.

Why does the "U" matter when ordering PMS 331 U?

The "U" in PMS 331 U indicates the Pantone reference series used as the color target. Different Pantone suffixes can represent different printed standards, and they are not interchangeable.

Before ordering, confirm that PMS 331 U is the exact code specified in your brand guidelines or project documentation to avoid ordering a color that does not align with the intended Pantone reference.

What should I consider when applying PMS 331 U to metal or over powder-coated parts?

When applying a PMS 331 U match to metal or existing powder-coated surfaces, surface preparation is critical. Cleaning, degreasing, and light scuffing help ensure proper adhesion and consistent appearance.

Existing coatings, surface texture, and gloss level can influence how the Pantone color is perceived. Testing PMS 331 U on a prepared sample part is recommended before committing to full production.

How quickly will I receive my paint matched to Pantone PMS 331 U?
All paint is custom-made to order. While most orders ship within 48 hours, the lead-time for paint made to match Pantone PMS 331 U depends on the type of paint needed. Interior and exterior house paints usually ship within 1 to 3 business days, while custom spray paint typically takes 3-5 business days to ship. The transit time depends on your location and the shipping method you choose. If your need is immediate, select Expedited Production during checkout. Most expedited production orders ship within 24 hours on business days. Please contact MyPerfectColor if you are concerned about a specific deadline. We do our best to make sure you get your paint on time. Learn more about paint lead times at MyPerfectColor.
Can I use the Pantone PMS 331 U for touch up?

Unfortunately, no.

Some manufacturers specify Pantone colors as touch up for their products, but Pantone does not work well as a proxy for a touch-up solution (for a litany of reasons such as it doesn't include sheen and Pantone color tolerances are not tight enough for touch up). When we match Pantone colors we are matching to a swatch in a Pantone book - not to your product.

The only way we can provide a touch-up solution for your product is for you send us a part. We would use the part to create a touch-up grade match. Unfortunately, there isn't an effective way to 'spec' the color well enough to produce a touch up without the part.

Read more about using Pantone for touch-up.

Learn more about our paint color matching service.

How do I buy paint in the Pantone PMS 331 U?
Many types of paint are available for Pantone PMS 331 U with no minimum order quantities. MyPerfectColor offers spray paint, paint pens, touch up bottles, water-based acrylics, epoxies, urethanes and a variety of other paints. Select the Paint Type button above to get started. Learn more about buying paint at MyPerfectColor.
How much area will one spray can cover? And what is Pantone PMS 331 U spray paint made of?

To make spray paint matched to Pantone PMS 331 U. MyPerfectColor uses an acrylic enamel which is a fast-drying durable coating suitable for interior or exterior use. MyPerfectColor custom spray paint enables you to conveniently achieve a professional spray-smooth finish in any color in any sheen. It sticks well to most surfaces including metal, plastics, powder-coatings, cabinets and primed or previously painted wood.

The 11oz spray will cover about 20 square feet per coat. Keep in mind that it is difficult to gauge how much spray you'll need as it is highly dependent on how it is applied. It is better to have too much than run short.

How do I get the SDS (Safety Data Sheet) for paint matched to Pantone PMS 331 U?
The Pantone PMS 331 U is the color and the SDS is based on the type of paint used to make the color. You can find Safety Data Sheets here for our most popular products.
Do I need a primer for Pantone PMS 331 U?
The need for primer for Pantone PMS 331 U depends on the type of paint, the substrate being painted and where it will be located. See our Primer Selection Table to see what primer you might need and learn more about when you might need a primer. Most people don't use a primer for a touch up paint application, but a primer may improve adhesion and is typically recommended for exterior applications.
How do I convert PMS 331 U to a different color from another paint company?

While MyPerfectColor can provide PMS 331 U in paint, we don't provide any crossover information. We've found that every paint company offers its own unique selection of colors and rarely does a color have an exact equivalent in another company's color collection, especially for a color collection like Pantone which is designed for bright colors and inks.