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PMS 7448 C is part of the Pantone PMS collection, a standardized color communication system widely referenced in branding, display fabrication, and industrial design. The color presents as a dark, subdued, and sophisticated purple. Vibe characteristics include muted, modern, authoritative, controlled, and understated.

PMS 7448 C exhibits a very dark appearance, with low light reflectance (LRV 4.75). The color has a cool tendency, displaying a restrained, bluish undertone in most lighting environments. The saturation level is medium; the color is chromatic but not extremely vivid or bright. The undertone is a muted blue-purple, which can appear almost neutral in low light or when paired with gray or black elements. Finish choice affects its appearance—lighter sheens may reveal subtle color complexity, while high-gloss surfaces can increase perceived depth.

PMS 7448 C is well suited for brand-driven projects where a strong, controlled, and modern visual identity is desired, particularly as a backdrop or accent in corporate and retail displays. Consistent color appearance requires testing under intended lighting and finish. Dark, muted purples like this may be sensitive to lighting temperature, potentially shifting cooler or grayer in certain environments. Surface preparation is important, as low LRV colors can highlight defects and uneven coverage, and the deep tone may require additional coats compared to lighter colors.

Similar colors:
PMS 2768 C — Slightly bluer and even darker; conveys a more technical or formal impression.

PMS 5265 C — Lighter and more muted; appears softer with a greater gray influence.

PMS 269 C — Warmer, with more red and greater chromatic intensity; provides a more vibrant look.

Product Data

About Pantone and MyPerfectColor

MyPerfectColor is the official licensee of Pantone and authorized to reproduce the Pantone™ PMS 7448 C color in spray paint and other paints.

MyPerfectColor helps marketing professionals turn graphic designs into physical reality. Whether you are a manufacturer, entrepreneur, industrial designer, prototyper/modeler, marketer, agency, printer, retailer, sign manufacturer, exhibit fabricator or architect, MyPerfectColor will help you nail the PMS 7448 C color and produce outstanding results.

MyPerfectColor matches the Pantone PMS 7448 C color based on Pantone color publications. The PMS 7448 C color shown on this website are computer video simulations of the PANTONE PMS 7448 C Color and may not match PANTONE®-identified Color standards. Refer to current PANTONE Publications to obtain accurate color.

The Pantone PMS 7448 C color may vary from the PANTONE Color Standards based on lighting conditions, angle of view and/or due to differences in pigments, manufacturing process, substrate and/or limitations in the color capability of the paint. Refer to current PANTONE Publications to obtain accurate color.

PANTONE® and other Pantone trademarks are the property of Pantone LLC. Portions © Pantone LLC, 2019. Produced under License Agreement between MyPerfectColor.com and Pantone LLC.

Pantone

Frequently Asked Questions About Pantone™ PMS 7448 C

What do I need to specify when ordering paint for Pantone PMS 7448 C?

When ordering paint for Pantone PMS 7448 C, always use the full code, including any suffix like 'C' for coated. The code identifies the exact color target as defined by the Pantone Matching System. Avoid using just the color name, since names alone are not unique across the Pantone system and could lead to incorrect fulfillment. If your brand standard lists a code, match that exactly to ensure brand consistency.

Should I choose a matte or gloss finish when specifying Pantone PMS 7448 C for brand-focused displays?

For Pantone PMS 7448 C, the finish affects both the perceived depth and visual impact. A matte finish minimizes glare and can help maintain a controlled, understated look, which works well for subtle brand backdrops. A gloss finish increases visual punch and saturation and is more likely to highlight the deep purple tone, but it can introduce glare and emphasize surface irregularities. Consider the intended lighting, how close viewers will be, and your brand's preference for either subtlety or boldness before you decide. Testing under project lighting is strongly recommended, as the dark color may shift appearance under different light sources.

What is the typical lead time for ordering paint made to match Pantone PMS 7448 C?

Pantone PMS 7448 C paint is made to order, so lead times depend on the product type and current production schedule. Most orders ship within several business days, but specialty formats or large volumes can require additional time. If you have a fixed marketing or installation date, confirm the current lead time for the specific paint format you need before ordering.

Is Pantone PMS 7448 C associated with any well-known brands or notable applications?

Pantone PMS 7448 C is used primarily as a dramatic accent or background color in modern branding and marketing environments. While it is recognized for conveying a controlled and authoritative impression, there are no widely documented, high-profile brand adoptions specified in the available references. For critical brand applications, always confirm with your official brand standards before specifying PMS 7448 C.

How quickly will I receive my paint matched to Pantone PMS 7448 C?
All paint is custom-made to order. While most orders ship within 48 hours, the lead-time for paint made to match Pantone PMS 7448 C depends on the type of paint needed. Interior and exterior house paints usually ship within 1 to 3 business days, while custom spray paint typically takes 3-5 business days to ship. The transit time depends on your location and the shipping method you choose. If your need is immediate, select Expedited Production during checkout. Most expedited production orders ship within 24 hours on business days. Please contact MyPerfectColor if you are concerned about a specific deadline. We do our best to make sure you get your paint on time. Learn more about paint lead times at MyPerfectColor.
Can I use the Pantone PMS 7448 C for touch up?

Unfortunately, no.

Some manufacturers specify Pantone colors as touch up for their products, but Pantone does not work well as a proxy for a touch-up solution (for a litany of reasons such as it doesn't include sheen and Pantone color tolerances are not tight enough for touch up). When we match Pantone colors we are matching to a swatch in a Pantone book - not to your product.

The only way we can provide a touch-up solution for your product is for you send us a part. We would use the part to create a touch-up grade match. Unfortunately, there isn't an effective way to 'spec' the color well enough to produce a touch up without the part.

Read more about using Pantone for touch-up.

Learn more about our paint color matching service.

How do I buy paint in the Pantone PMS 7448 C?
Many types of paint are available for Pantone PMS 7448 C with no minimum order quantities. MyPerfectColor offers spray paint, paint pens, touch up bottles, water-based acrylics, epoxies, urethanes and a variety of other paints. Select the Paint Type button above to get started. Learn more about buying paint at MyPerfectColor.
How much area will one spray can cover? And what is Pantone PMS 7448 C spray paint made of?

To make spray paint matched to Pantone PMS 7448 C. MyPerfectColor uses an acrylic enamel which is a fast-drying durable coating suitable for interior or exterior use. MyPerfectColor custom spray paint enables you to conveniently achieve a professional spray-smooth finish in any color in any sheen. It sticks well to most surfaces including metal, plastics, powder-coatings, cabinets and primed or previously painted wood.

The 11oz spray will cover about 20 square feet per coat. Keep in mind that it is difficult to gauge how much spray you'll need as it is highly dependent on how it is applied. It is better to have too much than run short.

How do I get the SDS (Safety Data Sheet) for paint matched to Pantone PMS 7448 C?
The Pantone PMS 7448 C is the color and the SDS is based on the type of paint used to make the color. You can find Safety Data Sheets here for our most popular products.
Do I need a primer for Pantone PMS 7448 C?
The need for primer for Pantone PMS 7448 C depends on the type of paint, the substrate being painted and where it will be located. See our Primer Selection Table to see what primer you might need and learn more about when you might need a primer. Most people don't use a primer for a touch up paint application, but a primer may improve adhesion and is typically recommended for exterior applications.
How do I convert PMS 7448 C to a different color from another paint company?

While MyPerfectColor can provide PMS 7448 C in paint, we don't provide any crossover information. We've found that every paint company offers its own unique selection of colors and rarely does a color have an exact equivalent in another company's color collection, especially for a color collection like Pantone which is designed for bright colors and inks.