Looking for color by Hex, RGB, CMYK, or Lab?

Color Image

Actual color may vary from on-screen representation. Please view a physical color swatch or material sample to confirm your color choice prior to purchase.

Fast Shipping

70% of Orders Ship within 3 Business Days.

Ready to purchase? Select your options in the 4 steps below.

Step 1: Select Paint Type / Application

Spray, OEM, Bottles and Pens

House and Wall Paint

Epoxy, Urethane, and Colorant Concentrate


PMS 695 C is part of the Pantone PMS (Pantone Matching System) collection, primarily specified for corporate, marketing, and display applications that demand consistent brand presentation and color accuracy. This color presents an understated, muted, grounded, and restrained vibe, suitable for conveying dependability and subtle sophistication in visual identity systems.

PMS 695 C has a mid-to-dark appearance, with a relatively low LRV of 21.05. The color has a warm tendency, leaning toward red-brown. The chroma is moderate, which means it appears muted rather than vivid or bright. The undertone is earthy and brownish, reducing the sense of vibrancy and enhancing a controlled, stable impression. This color may show some sensitivity to sheen; higher gloss may make it appear slightly deeper and more saturated.

PMS 695 C works well where a muted, professional, or subdued tone is desired, such as in high-end retail displays, museum exhibition environments, or contexts requiring branded elements that do not overpower surroundings. Evaluate in intended lighting and finish, as low LRV means it may read even darker in low light or matte finishes. It tends to look more neutral and stable compared to more chromatic reds or browns and is less prone to shift with changing light sources than brighter hues, but a sample test is still recommended.

Similar colors:

  • PMS 4975 C – Slightly darker and more muted, with a deeper brown undertone.
  • PMS 499 C – Warmer and somewhat lighter, presenting more red content and less brown.
  • PMS 483 C – Considerably lighter and warmer, showing less muted character and a more pronounced red influence.

Product Data

About Pantone and MyPerfectColor

MyPerfectColor is the official licensee of Pantone and authorized to reproduce the Pantone™ PMS 695 C color in spray paint and other paints.

MyPerfectColor helps marketing professionals turn graphic designs into physical reality. Whether you are a manufacturer, entrepreneur, industrial designer, prototyper/modeler, marketer, agency, printer, retailer, sign manufacturer, exhibit fabricator or architect, MyPerfectColor will help you nail the PMS 695 C color and produce outstanding results.

MyPerfectColor matches the Pantone PMS 695 C color based on Pantone color publications. The PMS 695 C color shown on this website are computer video simulations of the PANTONE PMS 695 C Color and may not match PANTONE®-identified Color standards. Refer to current PANTONE Publications to obtain accurate color.

The Pantone PMS 695 C color may vary from the PANTONE Color Standards based on lighting conditions, angle of view and/or due to differences in pigments, manufacturing process, substrate and/or limitations in the color capability of the paint. Refer to current PANTONE Publications to obtain accurate color.

PANTONE® and other Pantone trademarks are the property of Pantone LLC. Portions © Pantone LLC, 2019. Produced under License Agreement between MyPerfectColor.com and Pantone LLC.

Pantone

Frequently Asked Questions About Pantone™ PMS 695 C

How can I ensure consistent results when reordering Pantone PMS 695 C paint for branding projects?

To maintain consistent results with Pantone PMS 695 C across multiple orders, always specify the same paint product type and sheen as your original project. Use the same Pantone reference standard and approval process each time. Keep in mind that even with careful controls, minor batch-to-batch differences can occur due to application variables or material changes. Confirming color accuracy with a test sample and under intended lighting is recommended for critical projects.

What steps can I take to improve coverage when using Pantone PMS 695 C paint on display elements?

Pantone PMS 695 C is a muted mid-to-dark red-brown with moderate chroma, which means coverage may be affected by substrate and paint film thickness. For best uniformity, start with a compatible primer or undercoat, especially on light or contrasting surfaces. Applying multiple coats helps achieve even color, particularly in high-visibility branding or display contexts. Evaluate the finish in the intended lighting, as low LRV colors like PMS 695 C can look darker or less uniform in some conditions if coverage is insufficient.

Can Pantone PMS 695 C be directly cross-referenced to paint colors from other brands?

Pantone PMS 695 C is a unique color standard defined by Pantone and does not reliably convert to other paint brands. Most paint companies use their own proprietary color systems, and cross-references are almost never exact-especially for nuanced, muted hues like PMS 695 C. To ensure brand consistency and accurate results, specify the exact Pantone PMS code rather than searching for 'closest match' equivalents in other lines.

How can I get assistance choosing the best paint product for matching Pantone PMS 695 C?

If you have questions about which format or type of paint to use for Pantone PMS 695 C, contact MyPerfectColor with information about your project substrate, exposure conditions, and desired finish. This will help ensure you select the most appropriate paint product for achieving accurate brand color results, whether for displays, prototypes, or marketing elements.

How quickly will I receive my paint matched to Pantone PMS 695 C?
All paint is custom-made to order. While most orders ship within 48 hours, the lead-time for paint made to match Pantone PMS 695 C depends on the type of paint needed. Interior and exterior house paints usually ship within 1 to 3 business days, while custom spray paint typically takes 3-5 business days to ship. The transit time depends on your location and the shipping method you choose. If your need is immediate, select Expedited Production during checkout. Most expedited production orders ship within 24 hours on business days. Please contact MyPerfectColor if you are concerned about a specific deadline. We do our best to make sure you get your paint on time. Learn more about paint lead times at MyPerfectColor.
Can I use the Pantone PMS 695 C for touch up?

Unfortunately, no.

Some manufacturers specify Pantone colors as touch up for their products, but Pantone does not work well as a proxy for a touch-up solution (for a litany of reasons such as it doesn't include sheen and Pantone color tolerances are not tight enough for touch up). When we match Pantone colors we are matching to a swatch in a Pantone book - not to your product.

The only way we can provide a touch-up solution for your product is for you send us a part. We would use the part to create a touch-up grade match. Unfortunately, there isn't an effective way to 'spec' the color well enough to produce a touch up without the part.

Read more about using Pantone for touch-up.

Learn more about our paint color matching service.

How do I buy paint in the Pantone PMS 695 C?
Many types of paint are available for Pantone PMS 695 C with no minimum order quantities. MyPerfectColor offers spray paint, paint pens, touch up bottles, water-based acrylics, epoxies, urethanes and a variety of other paints. Select the Paint Type button above to get started. Learn more about buying paint at MyPerfectColor.
How much area will one spray can cover? And what is Pantone PMS 695 C spray paint made of?

To make spray paint matched to Pantone PMS 695 C. MyPerfectColor uses an acrylic enamel which is a fast-drying durable coating suitable for interior or exterior use. MyPerfectColor custom spray paint enables you to conveniently achieve a professional spray-smooth finish in any color in any sheen. It sticks well to most surfaces including metal, plastics, powder-coatings, cabinets and primed or previously painted wood.

The 11oz spray will cover about 20 square feet per coat. Keep in mind that it is difficult to gauge how much spray you'll need as it is highly dependent on how it is applied. It is better to have too much than run short.

How do I get the SDS (Safety Data Sheet) for paint matched to Pantone PMS 695 C?
The Pantone PMS 695 C is the color and the SDS is based on the type of paint used to make the color. You can find Safety Data Sheets here for our most popular products.
Do I need a primer for Pantone PMS 695 C?
The need for primer for Pantone PMS 695 C depends on the type of paint, the substrate being painted and where it will be located. See our Primer Selection Table to see what primer you might need and learn more about when you might need a primer. Most people don't use a primer for a touch up paint application, but a primer may improve adhesion and is typically recommended for exterior applications.
How do I convert PMS 695 C to a different color from another paint company?

While MyPerfectColor can provide PMS 695 C in paint, we don't provide any crossover information. We've found that every paint company offers its own unique selection of colors and rarely does a color have an exact equivalent in another company's color collection, especially for a color collection like Pantone which is designed for bright colors and inks.