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Match of ICI™ 40 Iced Cranberry *

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Actual color may vary from on-screen representation. Please view a physical color swatch or material sample to confirm your color choice prior to purchase.

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A match of ICI 40 Iced Cranberry reads as a deep cranberry red with a muted berry cast and a slight cool lean. It sits in a darker range, so the color feels rich rather than bright, with enough chroma to stay clearly red without becoming vivid.

MyPerfectColor custom spray paint matched to the selected ICI color can be used on small parts and accessories where a sprayed finish is practical, such as metal frames, shelf brackets, switch covers, speaker grilles, mailboxes, railings, vents, and hardware. It can also be applied to trim pieces, knobs, display components, and other removable items made from metal, plastic, wood, or previously coated surfaces after proper preparation.

Because this is a dark, moderately saturated color, surface prep and film build can affect the final read. Lighter or uneven substrates may need additional coats for full coverage, and gloss level can make texture, edge wear, and sanding marks more noticeable. On exterior parts, repeated sun exposure can soften deeper reds over time, so finish selection and even application matter.

Similar colors:

Bright Cherry
Radical Raspberry
Queen

Product Data

About ICI Paints

Imperial Chemical Industries (ICI) was a British chemical company that made paints and speciality products, including food ingredients, speciality polymers, electronic materials, and more.

Matching ICI Paint Colors

MyPerfectColor is able to match all of the ICI paint colors so you can find and enjoy the colors you love. MyPerfectColor uses its expert capabilities to recreate the original ICI 40 Iced Cranberry by matching the original ICI color books and swatches. MyPerfectColor is not using ICI paint.

The colors shown on this website are computer video simulations of the ICI 40 Iced Cranberry and may not match ICI Color standards. Refer to ICI Publications to obtain the accurate color. Please know that MyPerfectColor is matching the original ICI color. If you intend to touch up paint that has been on your walls for years, know that your color has undoubtedly changed from the original due to exposure to light and age and the new paint may not match. You will achieve the best results by re-coating the entire surface.

If you need more assistance, please feel free to contact us and one of our expert staff would be happy to help.

Frequently Asked Questions About Match of ICI™ 40 Iced Cranberry *

Can I use 40 Iced Cranberry on plastic parts, and what should I do before ordering?

Yes, MyPerfectColor spray paint matched to 40 Iced Cranberry can work on many plastics, but plastics vary a lot. For best results, test the paint on the actual plastic item first because some plastics need different prep or primer to hold color well.

Using the MyPerfectColor primer for acrylic enamel can improve adhesion on difficult substrates. If the part is an unfamiliar plastic, a test panel is the safest way to confirm how 40 Iced Cranberry will look and bond before you paint the full item.

How much 40 Iced Cranberry paint do I need for my project?

Coverage depends on the surface size, texture, hiding power, application method, and how many coats you need. A typical can of spray paint covers about 20 square feet with one coat. Other MyPerfectColor paint formats typically cover between 400 and 600 square feet.

If you are coating a rough, dark, or highly visible surface, plan for extra material because 40 Iced Cranberry may need more than one coat for even coverage.

Which finish should I choose for 40 Iced Cranberry?

Choose the finish based on how the item will be used and how you want the matched color to read on the finished surface. Sheen affects durability, reflectivity, cleanup, and how 40 Iced Cranberry appears after it is applied.

A glossier finish will usually reflect more light and can make the color read differently than a flatter finish. If you are matching an existing painted part, try to select a finish that is close to the original surface so the match is more consistent in appearance.

How do I confirm that 40 Iced Cranberry is the right color before I order?

Confirm 40 Iced Cranberry from a physical swatch or a known existing color reference, not from a screen alone. MyPerfectColor matches to the original brand color standard, so the target color should be verified before you place the order.

If you are matching a part that is already painted, be careful about aging, sheen, and texture differences on the existing surface. Those factors can make an adjacent area look different even when the color reference is correct.

Where can I find the SDS for 40 Iced Cranberry?

The Safety Data Sheet is tied to the specific MyPerfectColor product you order, not to the 40 Iced Cranberry color name by itself. Check the MyPerfectColor Safety Data Sheets page for the product chemistry that matches your order.

If you need the SDS for a spray paint, paint pen, or another format, make sure you review the sheet for that exact MyPerfectColor product.

How quickly will I receive my paint matched to ICI 40 Iced Cranberry?
All paint is custom-made to order. While most orders ship within 48 hours, the lead-time for paint made to match ICI 40 Iced Cranberry depends on the type of paint needed. Interior and exterior house paints usually ship within 1 to 3 business days, while custom spray paint typically takes 3-5 business days to ship. The transit time depends on your location and the shipping method you choose. If your need is immediate, select Expedited Production during checkout. Most expedited production orders ship within 24 hours on business days. Please contact MyPerfectColor if you are concerned about a specific deadline. We do our best to make sure you get your paint on time. Learn more about paint lead times at MyPerfectColor.
What are the RGB, HEX and LRV values for ICI 40 Iced Cranberry?
The RGB values for ICI 40 Iced Cranberry are 146, 60, 90 and the HEX code is #923C5A. The LRV for ICI 40 Iced Cranberry is 10.03. The LRV stands for Light Reflectance Value and measures the percentage of light that a color reflects. Learn more about Light Reflectance Values and using RGB and Hex codes for paint.
What is the Hue Angle and Chroma for ICI 40 Iced Cranberry?
The Hue Angle for ICI 40 Iced Cranberry is 0.83 and the chroma is 39.26. The Hue Angle represents the position of a color's hue around a color wheel. The Chromacity represents the intensity of a hue. Learn more about browsing colors by hue.
Which paint matching the ICI 40 Iced Cranberry would be best for interior walls?
MyPerfectColor doesn't sell ICI, but it does match the ICI 40 Iced Cranberry in a wide variety of paint types. The best paint for interior walls is typically a matte or eggshell. Flat paint is most often used for ceilings and semi-gloss paint is used for trim. If it is a commercial or industrial application, you may have other considerations such as chemical resistance. Custom spray paint can be used for in wall speakers, railings, HVAC vents, electrical cabinets and anything else needing a professional spray smooth finish. Contact MyPerfectColor support if you have specific questions about the best paint to use for your project.
How can MyPerfectColor match the ICI 40 Iced Cranberry?

MyPerfectColor has an original sample of the ICI 40 Iced Cranberry in its color archive. This enables us to make paint and verify that it matches the original.

Please note that if your material is not new then the paint may not work for touch up as your material has aged and is likely different than it was when new. Learn more about our color matching accuracy. If you need a touch up application, send us a part and we can create a touch up solution precisely matching the current color and sheen of your specific materials.

Learn more about our color matching service.

How many spray cans of the ICI 40 Iced Cranberry should I get?

MyPerfectColor offers custom spray paint matched to ICI 40 Iced Cranberry which enables you to conveniently achieve a professional spray-smooth finish. It is difficult to gauge spray paint coverage because it depends on how you apply it and the amount of overspray, but generally the 11oz spray will cover about 20 square feet per coat.

MyPerfectColor uses an acrylic enamel which is a fast-drying durable coating suitable for interior or exterior use. This paint sticks well to most surfaces including metal, plastics, powder-coatings, cabinets and primed or previously painted wood.

How do I find the same color as the ICI 40 Iced Cranberry in a different company?

While MyPerfectColor can provide paint matched to the ICI 40 Iced Cranberry, we don't provide any crossover information because this is a subjective determination. Every paint company offers its own unique selection of colors and rarely does a color have an exact equivalent in another company's color collection, so determining which color is the best approximation is a judgement call.

However, under the color image on a color page there is a link that says "Explore Related Colors". Clicking this link displays colors with similar values and you can look for any colors from the company you want.

Keep in mind that this just shows similar colors based on the color values we have stored in our database. It doesn't mean it is the same or give any approximation about how close the color is. You can play around with the Hue, Lightness and Chroma sliders to expand the selection.