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A match of Behr 720A-1 Phantom Mist is a very light, low-chroma off-white with a soft warm lean. It reads as clean but not stark, with a faint beige-gray undertone and high lightness that keeps the color subdued rather than bright.

As MyPerfectColor custom spray paint matched to the selected brand color, it works well on smaller parts that need to blend quietly with surrounding painted surfaces, such as HVAC vents, switch covers, speaker grilles, access panels, PVC trim pieces, shelf brackets, frames, railings, and mailbox hardware. It is also useful for maintenance items and accessories where a light neutral finish is needed on metal, plastic, wood, or previously coated surfaces after proper prep.

Because this is a very light color, coverage can be more sensitive to substrate color and surface uniformity. Darker plastic, patchy old coatings, or rough prep may show through more easily, so a uniform base coat and full film build can help the final match read evenly. Finish also matters: glossier coatings can make the light tone look a bit clearer, while flatter finishes tend to soften it.

Similar colors:

740A-1 Downy Fluff
750A-1 Chalk
790A-1 White Dogwood

Product Data

About BEHR Paint

BEHR is a dynamic company that actively embraces quality and innovation to bring the paint industry the very best products and services. Their bold entrepreneurial spirit and commitment to integrity and to doing the right thing has been the cornerstone of their success since 1947. BEHR enjoys great brand presence and a reputation for unparalleled quality, innovation, value and performance. People know and love the BEHR brand.

Matching BEHR Paint Colors

MyPerfectColor is able match all of the BEHR paint colors so you can find and enjoy the colors you love. MyPerfectColor uses its expert capabilities to recreate the original BEHR color by matching the original BEHR color books and swatches. MyPerfectColor is not using BEHR paint.

The colors shown on this website are computer video simulations of the BEHR Color and may not match BEHR Color standards. Refer to BEHR Publications to obtain the accurate color. Please know that MyPerfectColor is matching the original BEHR color. If you intend to touch up paint that has been on your walls for years, know that your color has undoubtedly changed from the original due to exposure to light and age and the new paint may not match. You will achieve best results by re-coating the entire surface.

If you need more assistance, please feel free to contact us and one of our expert staff would be happy to help.

Frequently Asked Questions About Match of Behr™ 720A-1 Phantom Mist *

How do I confirm that Behr 720A-1 Phantom Mist is the right color before ordering a MyPerfectColor match?

Confirm Behr 720A-1 Phantom Mist from a physical Behr swatch or from a known existing painted reference before you order. Screen images can vary by device, lighting, and display settings, so they are not reliable for final color approval.

MyPerfectColor makes a custom match to the brand color reference you choose, so the important step is making sure the target color is really Behr 720A-1 Phantom Mist and not a nearby color from the same family.

Can I apply a match of Behr 720A-1 Phantom Mist over metal or an existing coating?

Yes, but the surface has to be in good condition first. Clean off dirt, grease, wax, and other contamination, then scuff the surface so the new coating can bond. If there is rust or loose paint, remove it before painting.

A match of Behr 720A-1 Phantom Mist can still look different depending on the gloss, texture, and condition of the old coating underneath, even when the color match is correct. If the existing surface is uneven or aging, test a small area before coating the whole part.

How should I choose a finish for Behr 720A-1 Phantom Mist in MyPerfectColor spray paint?

Choose the finish based on how the item will be used. With Behr 720A-1 Phantom Mist, a higher gloss will reflect more light, while a lower sheen will reduce reflection and can hide surface texture better. Cleanup and durability can also vary by finish.

If you are matching an existing painted part, try to match the sheen as closely as possible because the same color can read differently in different finishes. The color reference stays the same, but the final appearance changes with gloss level.

Is Behr 720A-1 Phantom Mist available in MyPerfectColor custom spray paint for switch covers, vents, or hardware?

Yes. MyPerfectColor custom spray paint matched to Behr 720A-1 Phantom Mist is useful for small parts like switch covers, knobs, vents, speaker grilles, brackets, trim pieces, and similar hardware.

Spray paint is often the easiest way to get even coverage on small or awkward shapes. Clean the part well and use light coats so the finish builds evenly without heavy buildup on edges or details.

Can Behr 720A-1 Phantom Mist in MyPerfectColor spray paint be used on plastic or other low-energy surfaces?

Yes, but plastics vary a lot, so testing on the actual part is important. A match of Behr 720A-1 Phantom Mist can be made in MyPerfectColor spray paint, and adhesion on plastic is often improved by using the MyPerfectColor primer for acrylic enamel.

Clean the surface carefully and test a small area before painting the full item, especially if the plastic is slick, flexible, or has an unknown coating. Surface prep matters as much as the color match on these materials.

How quickly will I receive my paint matched to Behr 720A-1 Phantom Mist?
All paint is custom-made to order. While most orders ship within 48 hours, the lead-time for paint made to match Behr 720A-1 Phantom Mist depends on the type of paint needed. Interior and exterior house paints usually ship within 1 to 3 business days, while custom spray paint typically takes 3-5 business days to ship. The transit time depends on your location and the shipping method you choose. If your need is immediate, select Expedited Production during checkout. Most expedited production orders ship within 24 hours on business days. Please contact MyPerfectColor if you are concerned about a specific deadline. We do our best to make sure you get your paint on time. Learn more about paint lead times at MyPerfectColor.
What are the RGB, HEX and LRV values for Behr 720A-1 Phantom Mist?
The RGB values for Behr 720A-1 Phantom Mist are 240, 234, 232 and the HEX code is #F0EAE8. The LRV for Behr 720A-1 Phantom Mist is 83.40. The LRV stands for Light Reflectance Value and measures the percentage of light that a color reflects. Learn more about Light Reflectance Values and using RGB and Hex codes for paint.
What paint type is used to make spray paint matched to Behr 720A-1 Phantom Mist? And how many spray cans do I need?

MyPerfectColor uses an acrylic enamel which is a fast-drying durable coating suitable for interior or exterior use. MyPerfectColor custom spray paint matched to Behr 720A-1 Phantom Mist enables you to conveniently achieve a professional spray-smooth finish in any color in any sheen. It sticks well to most surfaces including metal, plastics, powder-coatings, cabinets and primed or previously painted wood.

The MyPerfectColor 11oz spray will cover about 20 square feet per coat. Keep in mind that it is difficult to gauge spray paint need as the coverage is highly dependent on how it is applied. Learn more about how spray paint works at MyPerfectColor.

What is the Hue Angle and Chroma for Behr 720A-1 Phantom Mist?
The Hue Angle for Behr 720A-1 Phantom Mist is 54.46 and the chroma is 2.49. The Hue Angle represents the position of a color's hue around a color wheel. The Chromacity represents the intensity of a hue. Learn more about browsing colors by hue.
Does Behr paint color Behr 720A-1 Phantom Mist need primer?
MyPerfectColor doesn't sell Behr paint, but it does match the Behr 720A-1 Phantom Mist and all the other Behr colors in a wide variety of paint types. The need for primer depends on the specific paint and the substrate being painted. The top quality paints these days tend to be self-priming over most surfaces, while paint at the mid to lower grade quality levels will need a separate primer. Most special situations such as bleeding type woods or difficult to adhere surfaces like plastic will often need a specialty primer. Contact MyPerfectColor support if you have specific questions about the best paint to use for your project and whether you need a primer.
How can MyPerfectColor match the Behr 720A-1 Phantom Mist?

MyPerfectColor has an original sample of the Behr 720A-1 Phantom Mist in its color archive. This enables us to make paint and verify that it matches the original.

Please note that if your material is not new then the paint may not work for touch up as your material has aged and is likely different than it was when new. Learn more about our color matching accuracy. If you need a touch up application, send us a part and we can create a touch up solution precisely matching the current color and sheen of your specific materials.

Learn more about our color matching service.

How do I convert Behr 720A-1 Phantom Mist to a different color from another paint company?

While we can provide Behr 720A-1 Phantom Mist in paint, we don't provide any crossover information. We've found that every paint company offers its own unique selection of colors and rarely does a color have an exact equivalent in another brand.

However, under the color image on a color page there is a link that says "Explore Colors". Clicking this link displays colors with similar values and you can look for any colors from the brand you want.

Keep in mind that this just shows similar colors based on the color values we have stored in our database. It doesn't mean it is the same or give any approximation about how close the color is. You can play around with the Hue, Lightness and Chroma sliders to expand the selection.