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PMS 2240 U is a Pantone PMS color specified as a visual standard for brand and marketing applications. It presents a blue-green appearance with a clean, contemporary vibe that reads fresh, energetic, and controlled rather than muted.

The color reads as mid-light with an LRV of 41.2 and leans cool with a noticeable blue influence. It shows moderately high saturation with clear chromatic presence and carries a subtle green undertone beneath its blue surface.

PMS 2240 U performs well in environments where consistent lighting allows its blue-green balance to remain stable and legible. As a moderately saturated color, it may benefit from a light or neutral primer to support even coverage, and lower-sheen finishes can help reduce visual variability on large surfaces.

Similar colors:

Pantone 2239 U: slightly darker and more subdued, with reduced brightness.
Pantone 2241 U: lighter and more open, with a softer blue-green impression.
Pantone 7710 U: cooler and more blue-forward, with less green influence.

Product Data

About Pantone and MyPerfectColor

MyPerfectColor is the official licensee of Pantone and authorized to reproduce the Pantone™ PMS 2240 U color in spray paint and other paints.

MyPerfectColor helps marketing professionals turn graphic designs into physical reality. Whether you are a manufacturer, entrepreneur, industrial designer, prototyper/modeler, marketer, agency, printer, retailer, sign manufacturer, exhibit fabricator or architect, MyPerfectColor will help you nail the PMS 2240 U color and produce outstanding results.

MyPerfectColor matches the Pantone PMS 2240 U color based on Pantone color publications. The PMS 2240 U color shown on this website are computer video simulations of the PANTONE PMS 2240 U Color and may not match PANTONE®-identified Color standards. Refer to current PANTONE Publications to obtain accurate color.

The Pantone PMS 2240 U color may vary from the PANTONE Color Standards based on lighting conditions, angle of view and/or due to differences in pigments, manufacturing process, substrate and/or limitations in the color capability of the paint. Refer to current PANTONE Publications to obtain accurate color.

PANTONE® and other Pantone trademarks are the property of Pantone LLC. Portions © Pantone LLC, 2019. Produced under License Agreement between MyPerfectColor.com and Pantone LLC.

Pantone

Frequently Asked Questions About Pantone™ PMS 2240 U

How is Pantone PMS 2240 U typically used for signs, displays, or exhibit fabrication?

Pantone PMS 2240 U is a brand-standard color reference often specified for signage, displays, and exhibit components where visual alignment to brand guidelines matters. The Pantone code defines the color target, not the paint chemistry or finish. For fabricated elements, the safest approach is to evaluate a sample of PMS 2240 U on the actual substrate and under expected lighting before full production, since materials, sheen, and lighting can all affect how the color is perceived.

When is ordering a standard Pantone PMS 2240 U match the right choice?

A standard Pantone PMS 2240 U match is appropriate when the Pantone reference itself is the required target, such as for branded displays, marketing installations, exhibits, or prototype builds. In these cases, visual agreement with the Pantone standard is more important than matching an existing painted surface. If the project involves large, permanent, or highly visible installations with formal approvals, reviewing a physical sample first can reduce risk.

What safety and VOC considerations apply to paint matched to Pantone PMS 2240 U?

Safety and VOC characteristics depend on the specific paint product and format selected, not on the Pantone PMS 2240 U color itself. Always review the Safety Data Sheet for the exact product you plan to use and follow all handling, ventilation, and application guidance. Different formats may have different requirements, so product-level documentation should guide safe use.

How can I maintain uniform appearance when applying Pantone PMS 2240 U over large areas?

For large areas, plan for consistent application technique and sufficient coverage when using Pantone PMS 2240 U. Saturated colors may need additional coats to achieve even hide, especially across seams or varying substrates. Keeping the same application method, film build, and sheen across the entire surface helps avoid patchiness. Testing coverage on a sample area before full application can highlight any adjustments needed.

How quickly will I receive my paint matched to Pantone PMS 2240 U?
All paint is custom-made to order. While most orders ship within 48 hours, the lead-time for paint made to match Pantone PMS 2240 U depends on the type of paint needed. Interior and exterior house paints usually ship within 1 to 3 business days, while custom spray paint typically takes 3-5 business days to ship. The transit time depends on your location and the shipping method you choose. If your need is immediate, select Expedited Production during checkout. Most expedited production orders ship within 24 hours on business days. Please contact MyPerfectColor if you are concerned about a specific deadline. We do our best to make sure you get your paint on time. Learn more about paint lead times at MyPerfectColor.
Can I use the Pantone PMS 2240 U for touch up?

Unfortunately, no.

Some manufacturers specify Pantone colors as touch up for their products, but Pantone does not work well as a proxy for a touch-up solution (for a litany of reasons such as it doesn't include sheen and Pantone color tolerances are not tight enough for touch up). When we match Pantone colors we are matching to a swatch in a Pantone book - not to your product.

The only way we can provide a touch-up solution for your product is for you send us a part. We would use the part to create a touch-up grade match. Unfortunately, there isn't an effective way to 'spec' the color well enough to produce a touch up without the part.

Read more about using Pantone for touch-up.

Learn more about our paint color matching service.

How do I buy paint in the Pantone PMS 2240 U?
Many types of paint are available for Pantone PMS 2240 U with no minimum order quantities. MyPerfectColor offers spray paint, paint pens, touch up bottles, water-based acrylics, epoxies, urethanes and a variety of other paints. Select the Paint Type button above to get started. Learn more about buying paint at MyPerfectColor.
How much area will one spray can cover? And what is Pantone PMS 2240 U spray paint made of?

To make spray paint matched to Pantone PMS 2240 U. MyPerfectColor uses an acrylic enamel which is a fast-drying durable coating suitable for interior or exterior use. MyPerfectColor custom spray paint enables you to conveniently achieve a professional spray-smooth finish in any color in any sheen. It sticks well to most surfaces including metal, plastics, powder-coatings, cabinets and primed or previously painted wood.

The 11oz spray will cover about 20 square feet per coat. Keep in mind that it is difficult to gauge how much spray you'll need as it is highly dependent on how it is applied. It is better to have too much than run short.

How do I get the SDS (Safety Data Sheet) for paint matched to Pantone PMS 2240 U?
The Pantone PMS 2240 U is the color and the SDS is based on the type of paint used to make the color. You can find Safety Data Sheets here for our most popular products.
Do I need a primer for Pantone PMS 2240 U?
The need for primer for Pantone PMS 2240 U depends on the type of paint, the substrate being painted and where it will be located. See our Primer Selection Table to see what primer you might need and learn more about when you might need a primer. Most people don't use a primer for a touch up paint application, but a primer may improve adhesion and is typically recommended for exterior applications.
How do I convert PMS 2240 U to a different color from another paint company?

While MyPerfectColor can provide PMS 2240 U in paint, we don't provide any crossover information. We've found that every paint company offers its own unique selection of colors and rarely does a color have an exact equivalent in another company's color collection, especially for a color collection like Pantone which is designed for bright colors and inks.