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PMS 2240 U is a Pantone PMS color specified as a visual standard for brand and marketing applications. It presents a blue-green appearance with a clean, contemporary vibe that reads fresh, energetic, and controlled rather than muted.
The color reads as mid-light with an LRV of 41.2 and leans cool with a noticeable blue influence. It shows moderately high saturation with clear chromatic presence and carries a subtle green undertone beneath its blue surface.
PMS 2240 U performs well in environments where consistent lighting allows its blue-green balance to remain stable and legible. As a moderately saturated color, it may benefit from a light or neutral primer to support even coverage, and lower-sheen finishes can help reduce visual variability on large surfaces.
Similar colors:
Pantone 2239 U: slightly darker and more subdued, with reduced brightness.
Pantone 2241 U: lighter and more open, with a softer blue-green impression.
Pantone 7710 U: cooler and more blue-forward, with less green influence.
MyPerfectColor is the official licensee of Pantone and authorized to reproduce the Pantone™ PMS 2240 U color in spray paint and other paints.
MyPerfectColor helps marketing professionals turn graphic designs into physical reality. Whether you are a manufacturer, entrepreneur, industrial designer, prototyper/modeler, marketer, agency, printer, retailer, sign manufacturer, exhibit fabricator or architect, MyPerfectColor will help you nail the PMS 2240 U color and produce outstanding results.
MyPerfectColor matches the Pantone PMS 2240 U color based on Pantone color publications. The PMS 2240 U color shown on this website are computer video simulations of the PANTONE PMS 2240 U Color and may not match PANTONE®-identified Color standards. Refer to current PANTONE Publications to obtain accurate color.
The Pantone PMS 2240 U color may vary from the PANTONE Color Standards based on lighting conditions, angle of view and/or due to differences in pigments, manufacturing process, substrate and/or limitations in the color capability of the paint. Refer to current PANTONE Publications to obtain accurate color.
PANTONE® and other Pantone trademarks are the property of Pantone LLC. Portions © Pantone LLC, 2019. Produced under License Agreement between MyPerfectColor.com and Pantone LLC.

Pantone PMS 2240 U is a brand-standard color reference often specified for signage, displays, and exhibit components where visual alignment to brand guidelines matters. The Pantone code defines the color target, not the paint chemistry or finish. For fabricated elements, the safest approach is to evaluate a sample of PMS 2240 U on the actual substrate and under expected lighting before full production, since materials, sheen, and lighting can all affect how the color is perceived.
A standard Pantone PMS 2240 U match is appropriate when the Pantone reference itself is the required target, such as for branded displays, marketing installations, exhibits, or prototype builds. In these cases, visual agreement with the Pantone standard is more important than matching an existing painted surface. If the project involves large, permanent, or highly visible installations with formal approvals, reviewing a physical sample first can reduce risk.
Safety and VOC characteristics depend on the specific paint product and format selected, not on the Pantone PMS 2240 U color itself. Always review the Safety Data Sheet for the exact product you plan to use and follow all handling, ventilation, and application guidance. Different formats may have different requirements, so product-level documentation should guide safe use.
For large areas, plan for consistent application technique and sufficient coverage when using Pantone PMS 2240 U. Saturated colors may need additional coats to achieve even hide, especially across seams or varying substrates. Keeping the same application method, film build, and sheen across the entire surface helps avoid patchiness. Testing coverage on a sample area before full application can highlight any adjustments needed.
Unfortunately, no.
Some manufacturers specify Pantone colors as touch up for their products, but Pantone does not work well as a proxy for a touch-up solution (for a litany of reasons such as it doesn't include sheen and Pantone color tolerances are not tight enough for touch up). When we match Pantone colors we are matching to a swatch in a Pantone book - not to your product.
The only way we can provide a touch-up solution for your product is for you send us a part. We would use the part to create a touch-up grade match. Unfortunately, there isn't an effective way to 'spec' the color well enough to produce a touch up without the part.
Read more about using Pantone for touch-up.
Learn more about our paint color matching service.
To make spray paint matched to Pantone PMS 2240 U. MyPerfectColor uses an acrylic enamel which is a fast-drying durable coating suitable for interior or exterior use. MyPerfectColor custom spray paint enables you to conveniently achieve a professional spray-smooth finish in any color in any sheen. It sticks well to most surfaces including metal, plastics, powder-coatings, cabinets and primed or previously painted wood.
The 11oz spray will cover about 20 square feet per coat. Keep in mind that it is difficult to gauge how much spray you'll need as it is highly dependent on how it is applied. It is better to have too much than run short.
While MyPerfectColor can provide PMS 2240 U in paint, we don't provide any crossover information. We've found that every paint company offers its own unique selection of colors and rarely does a color have an exact equivalent in another company's color collection, especially for a color collection like Pantone which is designed for bright colors and inks.