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PMS 2096 U is a Pantone PMS color defined as a precise visual target for brand and marketing applications. It reads as deep, bold, saturated, dramatic, and modern, with a purple character that leans toward magenta rather than neutral violet.

The color appears dark, with a Light Reflectance Value of 17.38, and has a cool overall tendency. Its moderately high saturation and subtle magenta undertone contribute to strong visual impact and a sense of depth.

PMS 2096 U performs well in brand-facing displays, signage, and fabricated elements where saturated color is intentional. Because of its darkness and saturation, surface preparation, finish choice, and lighting conditions can noticeably influence uniformity and perceived brightness, so evaluating a sample on the intended substrate is recommended.

Similar colors:

Pantone 2095 U: slightly lighter and less saturated, with a softer purple appearance.
Pantone 2097 U: darker and heavier, with reduced magenta vibrancy.
Pantone 2357 U: brighter and more chromatic, with a clearer magenta emphasis.

Product Data

About Pantone and MyPerfectColor

MyPerfectColor is the official licensee of Pantone and authorized to reproduce the Pantone™ PMS 2096 U color in spray paint and other paints.

MyPerfectColor helps marketing professionals turn graphic designs into physical reality. Whether you are a manufacturer, entrepreneur, industrial designer, prototyper/modeler, marketer, agency, printer, retailer, sign manufacturer, exhibit fabricator or architect, MyPerfectColor will help you nail the PMS 2096 U color and produce outstanding results.

MyPerfectColor matches the Pantone PMS 2096 U color based on Pantone color publications. The PMS 2096 U color shown on this website are computer video simulations of the PANTONE PMS 2096 U Color and may not match PANTONE®-identified Color standards. Refer to current PANTONE Publications to obtain accurate color.

The Pantone PMS 2096 U color may vary from the PANTONE Color Standards based on lighting conditions, angle of view and/or due to differences in pigments, manufacturing process, substrate and/or limitations in the color capability of the paint. Refer to current PANTONE Publications to obtain accurate color.

PANTONE® and other Pantone trademarks are the property of Pantone LLC. Portions © Pantone LLC, 2019. Produced under License Agreement between MyPerfectColor.com and Pantone LLC.

Pantone

Frequently Asked Questions About Pantone™ PMS 2096 U

Why does licensed reproduction matter when ordering paint matched to Pantone PMS 2096 U?

Pantone PMS 2096 U is a licensed color standard, not a paint formula. Licensed reproduction means the color match is produced using Pantone authorized targets and methods, which helps ensure the visual result aligns with the official PMS reference.

This matters for brand-facing work because unlicensed or informal matches can drift in hue or saturation. For PMS 2096 U, ordering from an authorized Pantone reproduction source reduces the risk of approval issues when color accuracy is reviewed against brand standards.

What basic surface preparation is recommended before applying paint matched to Pantone PMS 2096 U?

For Pantone PMS 2096 U, start with a clean, dry surface. Remove dust, oils, and residues using an appropriate cleaner or degreaser for the substrate.

Light scuffing can improve adhesion on smooth surfaces, followed by removing any sanding dust. Because substrates vary, it is best to apply a small test spot first to confirm adhesion, coverage, and appearance before proceeding with the full application.

What VOC and safety considerations apply to paint matched to Pantone PMS 2096 U?

VOC levels and safety requirements depend on the specific paint product and format selected for Pantone PMS 2096 U. There is no single VOC rating tied to the color itself.

Always review the Safety Data Sheet for the chosen product and follow the recommended handling, ventilation, and personal protection guidelines. This is especially important when applying paint in enclosed or production environments.

Should I order a sample of Pantone PMS 2096 U before a large production run?

Yes. For Pantone PMS 2096 U, ordering a small sample is strongly recommended when brand approval or stakeholder signoff is required.

Evaluate the sample on the actual substrate and under the lighting where it will be used. This helps confirm visual acceptance, coverage expectations, and overall appearance before committing to a larger order.

How quickly will I receive my paint matched to Pantone PMS 2096 U?
All paint is custom-made to order. While most orders ship within 48 hours, the lead-time for paint made to match Pantone PMS 2096 U depends on the type of paint needed. Interior and exterior house paints usually ship within 1 to 3 business days, while custom spray paint typically takes 3-5 business days to ship. The transit time depends on your location and the shipping method you choose. If your need is immediate, select Expedited Production during checkout. Most expedited production orders ship within 24 hours on business days. Please contact MyPerfectColor if you are concerned about a specific deadline. We do our best to make sure you get your paint on time. Learn more about paint lead times at MyPerfectColor.
Can I use the Pantone PMS 2096 U for touch up?

Unfortunately, no.

Some manufacturers specify Pantone colors as touch up for their products, but Pantone does not work well as a proxy for a touch-up solution (for a litany of reasons such as it doesn't include sheen and Pantone color tolerances are not tight enough for touch up). When we match Pantone colors we are matching to a swatch in a Pantone book - not to your product.

The only way we can provide a touch-up solution for your product is for you send us a part. We would use the part to create a touch-up grade match. Unfortunately, there isn't an effective way to 'spec' the color well enough to produce a touch up without the part.

Read more about using Pantone for touch-up.

Learn more about our paint color matching service.

How do I buy paint in the Pantone PMS 2096 U?
Many types of paint are available for Pantone PMS 2096 U with no minimum order quantities. MyPerfectColor offers spray paint, paint pens, touch up bottles, water-based acrylics, epoxies, urethanes and a variety of other paints. Select the Paint Type button above to get started. Learn more about buying paint at MyPerfectColor.
How much area will one spray can cover? And what is Pantone PMS 2096 U spray paint made of?

To make spray paint matched to Pantone PMS 2096 U. MyPerfectColor uses an acrylic enamel which is a fast-drying durable coating suitable for interior or exterior use. MyPerfectColor custom spray paint enables you to conveniently achieve a professional spray-smooth finish in any color in any sheen. It sticks well to most surfaces including metal, plastics, powder-coatings, cabinets and primed or previously painted wood.

The 11oz spray will cover about 20 square feet per coat. Keep in mind that it is difficult to gauge how much spray you'll need as it is highly dependent on how it is applied. It is better to have too much than run short.

How do I get the SDS (Safety Data Sheet) for paint matched to Pantone PMS 2096 U?
The Pantone PMS 2096 U is the color and the SDS is based on the type of paint used to make the color. You can find Safety Data Sheets here for our most popular products.
Do I need a primer for Pantone PMS 2096 U?
The need for primer for Pantone PMS 2096 U depends on the type of paint, the substrate being painted and where it will be located. See our Primer Selection Table to see what primer you might need and learn more about when you might need a primer. Most people don't use a primer for a touch up paint application, but a primer may improve adhesion and is typically recommended for exterior applications.
How do I convert PMS 2096 U to a different color from another paint company?

While MyPerfectColor can provide PMS 2096 U in paint, we don't provide any crossover information. We've found that every paint company offers its own unique selection of colors and rarely does a color have an exact equivalent in another company's color collection, especially for a color collection like Pantone which is designed for bright colors and inks.