Pantone™ PMS 147 C

Specifying PMS 147 C ensures that every vendor and fabricator is working toward the same visual target, regardless of material or production process. Pantone PMS colors like PMS 147 C support brand consistency by providing a standardized reference, so displays, signage, and environments present a unified and recognizable brand experience. This approach reduces the risk of color inconsistency between different marketing assets or event installations.

Pantone PMS 147 C is available as custom spray paint, paint pens, brush-in-cap bottles, and other paint formats used for branding and fabrication. The best format depends on your application: spray paint is often chosen for display components and large brand elements, while paint pens and brush-in-cap bottles can be used for smaller items or prototypes. Selecting the right format helps ensure visual accuracy and efficient application.

When using PMS 147 C in pop-up or retail settings, confirm the color appearance under your actual site lighting conditions, as the earthy undertones can shift, especially under cool or LED lighting. It is recommended to test a sample on the correct substrate and finish before a full rollout. Durability and finish selection are important as high-traffic areas may require a more robust coating. Planning ahead reduces visual surprises and helps deliver consistent brand impact.

PMS 147 C is a dark, moderately saturated color and may require more than one coat to achieve full, uniform coverage, especially over light or uneven substrates. Using an appropriate undercoat, such as a tinted primer in a similar tone, can improve hide and color consistency, helping you reach the target shade with fewer finish coats. Testing your planned system is the best way to confirm results for branding and display applications.

Unfortunately, no.

Some manufacturers specify Pantone colors as touch up for their products, but Pantone does not work well as a proxy for a touch-up solution (for a litany of reasons such as it doesn't include sheen and Pantone color tolerances are not tight enough for touch up). When we match Pantone colors we are matching to a swatch in a Pantone book - not to your product.

The only way we can provide a touch-up solution for your product is for you send us a part. We would use the part to create a touch-up grade match. Unfortunately, there isn't an effective way to 'spec' the color well enough to produce a touch up without the part.

Read more about using Pantone for touch-up.

Learn more about our paint color matching service.

To make spray paint matched to Pantone PMS 147 C. MyPerfectColor uses an acrylic enamel which is a fast-drying durable coating suitable for interior or exterior use. MyPerfectColor custom spray paint enables you to conveniently achieve a professional spray-smooth finish in any color in any sheen. It sticks well to most surfaces including metal, plastics, powder-coatings, cabinets and primed or previously painted wood.

The 11oz spray will cover about 20 square feet per coat. Keep in mind that it is difficult to gauge how much spray you'll need as it is highly dependent on how it is applied. It is better to have too much than run short.

While MyPerfectColor can provide PMS 147 C in paint, we don't provide any crossover information. We've found that every paint company offers its own unique selection of colors and rarely does a color have an exact equivalent in another company's color collection, especially for a color collection like Pantone which is designed for bright colors and inks.