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A match of Kelly Moore OW244-1 Ethos is a light, soft beige with a warm yellow cast and very low chroma. It reads as a quiet, slightly creamy neutral rather than a crisp white or a deeper tan, so the color stays subdued and easy to place on small painted parts.

MyPerfectColor custom spray paint matched to OW244-1 Ethos is a practical choice for small parts and details that need a muted warm neutral finish. It can be used on vents, switch plates, access panels, PVC trim pieces, railings, shutters, mailboxes, brackets, frame edges, shelving supports, and speaker grilles where a soft beige helps the part blend with surrounding painted surfaces.

Because this color is light and low in chroma, surface preparation and the underlying substrate can affect how even it looks. Dark, patchy, or glossy surfaces may show contrast through the first coats, and sheen differences can make the color read a little warmer or flatter once dry. A consistent finish and adequate film build usually help the match read more evenly.

For spray application, this shade is often used on removable or hard-to-brush pieces where a smooth, even coat matters. It can work well on small hardware and architectural components that need a subdued neutral appearance rather than a stronger accent color.

Similar colors:

KM4591-1 White Linen
KM519-L Willow Green
27 Bone

Product Data

About Kelly Moore Paints

Since 1946, Kelly-Moore Paints has provided quality, innovative products, and exceptional service at a fair value. Kelly-Moore’s more than 1,700 new colors present endless color combinations.

Matching Kelly Moore Paint Colors

MyPerfectColor uses its expert capabilities to recreate the original Kelly Moore color by matching the original Kelly Moore color books and swatches.

The colors shown on this website are computer video simulations of the Kelly Moore Color and may not match Kelly Moore Color standards. Refer to Kelly Moore Publications to obtain the accurate color. Please know that MyPerfectColor is matching the original Kelly Moore color. If you intend to touch up paint that has been on your walls for years, know that your color has undoubtedly changed from the original due to exposure to light and age and the new paint may not match. You will achieve best results by re-coating the entire surface.

If you need more assistance, please feel free to contact us and one of our expert staff would be happy to help.

Frequently Asked Questions About Match of Kelly Moore™ OW244-1 Ethos *

How do I confirm OW244-1 Ethos by Kelly Moore before ordering a MyPerfectColor match?

Confirm OW244-1 Ethos from a physical swatch, a verified color chip, or a known existing painted reference from Kelly Moore rather than from a screen image alone. MyPerfectColor makes a custom match to the selected brand color reference, so the target color should be verified before you place the order.

If you are matching an existing part, compare it to a trusted original reference whenever possible because lighting, aging, and device display settings can change how OW244-1 Ethos looks on screen.

What prep should I do before applying OW244-1 Ethos to metal or an existing coating?

For metal or previously painted surfaces, clean off dirt, grease, and loose material first. If the surface is glossy, scuff it so the new coating has better mechanical grip. Any rust, failing paint, or contamination should be addressed before painting because those conditions can affect adhesion and final appearance.

With an existing coating, the condition of the old finish matters as much as the color match itself. A sound, even base usually gives better results than a worn, textured, or peeling surface, and a small test area is a good way to confirm the result before doing the full project.

How do I choose the right sheen for OW244-1 Ethos when ordering a MyPerfectColor match?

Choose sheen based on durability, cleanup, and how closely you need the finished item to resemble the reference surface. Higher sheen finishes reflect more light and usually wipe clean more easily, while flatter finishes reduce reflectivity and can be more forgiving on minor surface texture.

The same OW244-1 Ethos color can look different at different sheen levels, so the finish is part of the ordering decision. If you are matching an existing piece, try to select a sheen that is as close as possible to the surface you are coating.

What kinds of projects are practical for OW244-1 Ethos custom spray paint?

OW244-1 Ethos in spray form is practical for baskets, frames, shelves, brackets, hardware, decor pieces, switch covers, vent covers, speaker grilles, and other small or removable items. It is a good fit when the goal is to coordinate an object to a known color reference rather than repaint a large surface.

Spray application can also work on metal, plastic, wood, wicker, and previously coated parts when the surface is properly prepared. For best results, make sure the substrate is clean and sound before painting.

How much OW244-1 Ethos paint do I need for my project?

Coverage depends on surface size, texture, hiding power, application method, and the number of coats required. A typical can of spray paint covers about 20 square feet with one coat, but rough, porous, dark, or uneven surfaces can reduce practical coverage.

If you are ordering another MyPerfectColor paint format for a larger project, coverage is typically about 400 to 600 square feet depending on the product and surface. Measure the area, allow for extra material if the surface is difficult, and plan for test spraying or overspray when estimating quantity.

How quickly will I receive my paint matched to Kelly Moore OW244-1 Ethos?
All paint is custom-made to order. While most orders ship within 48 hours, the lead-time for paint made to match Kelly Moore OW244-1 Ethos depends on the type of paint needed. Interior and exterior house paints usually ship within 1 to 3 business days, while custom spray paint typically takes 3-5 business days to ship. The transit time depends on your location and the shipping method you choose. If your need is immediate, select Expedited Production during checkout. Most expedited production orders ship within 24 hours on business days. Please contact MyPerfectColor if you are concerned about a specific deadline. We do our best to make sure you get your paint on time. Learn more about paint lead times at MyPerfectColor.
What are the RGB, HEX and LRV values for Kelly Moore OW244-1 Ethos?
The RGB values for Kelly Moore OW244-1 Ethos are 228, 217, 200 and the HEX code is #E4D9C8. The LRV for Kelly Moore OW244-1 Ethos is 70.44. The LRV stands for Light Reflectance Value and measures the percentage of light that a color reflects. Learn more about Light Reflectance Values and using RGB and Hex codes for paint.
What paint type is used to make spray paint matched to Kelly Moore OW244-1 Ethos? And how many spray cans do I need?

MyPerfectColor uses an acrylic enamel which is a fast-drying durable coating suitable for interior or exterior use. MyPerfectColor custom spray paint matched to Kelly Moore OW244-1 Ethos enables you to conveniently achieve a professional spray-smooth finish in any color in any sheen. It sticks well to most surfaces including metal, plastics, powder-coatings, cabinets and primed or previously painted wood.

The MyPerfectColor 11oz spray will cover about 20 square feet per coat. Keep in mind that it is difficult to gauge spray paint need as the coverage is highly dependent on how it is applied. Learn more about how spray paint works at MyPerfectColor.

What is the Hue Angle and Chroma for Kelly Moore OW244-1 Ethos?
The Hue Angle for Kelly Moore OW244-1 Ethos is 85.11 and the chroma is 10.1. The Hue Angle represents the position of a color's hue around a color wheel. The Chromacity represents the intensity of a hue. Learn more about browsing colors by hue.
How can MyPerfectColor match the Kelly Moore OW244-1 Ethos?

MyPerfectColor has an original sample of the Kelly Moore OW244-1 Ethos in its color archive. This enables us to make paint and verify that it matches the original.

Please note that if your material is not new then the paint may not work for touch up as your material has aged and is likely different than it was when new. Learn more about our color matching accuracy. If you need a touch up application, send us a part and we can create a touch up solution precisely matching the current color and sheen of your specific materials.

Learn more about our color matching service.

Do I need a primer for Kelly Moore OW244-1 Ethos?
The need for primer for Kelly Moore OW244-1 Ethos depends on the type of paint, the substrate being painted and where it will be located. See our Primer Selection Table to see what primer you might need and learn more about when you might need a primer. Most people don't use a primer for a touch up paint application, but a primer may improve adhesion and is typically recommended for exterior applications.
How do I convert Kelly Moore OW244-1 Ethos to a different company?

While we can provide Kelly Moore OW244-1 Ethos in paint, we don't provide any crossover information. We've found that every paint company offers its own unique selection of colors and rarely does a color have an exact equivalent in another brand.

However, under the color image on a color page there is a link that says "Explore Colors". Clicking this link displays colors with similar values and you can look for any colors from the brand you want.

Keep in mind that this just shows similar colors based on the color values we have stored in our database. It doesn't mean it is the same or give any approximation about how close the color is. You can play around with the Hue, Lightness and Chroma sliders to expand the selection.