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Match of Behr™ 740D-7 Frontier Shadow *

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Actual color may vary from on-screen representation. Please view a physical color swatch or material sample to confirm your color choice prior to purchase.

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A match of Behr 740D-7 Frontier Shadow is a deep, muted brown with a restrained olive-yellow cast. The low LRV gives it a dark, grounded look, while the low chroma keeps it from reading bright or saturated.

MyPerfectColor custom spray paint matched to the selected brand color can be used on vents, switch covers, speaker grilles, brackets, railings, shutter hardware, mailboxes, and other small parts that need a dark brown finish. It also fits PVC, metal fixtures, baskets, frames, and accessory pieces where a subdued match is more useful than a vivid accent.

As a dark color, it can make surface texture, edge buildup, and sheen differences easier to notice, especially on gloss or semi-gloss finishes. Finish, substrate, and film build can shift the way the olive undertone reads, so even application and proper prep matter. On lighter or uneven surfaces, coverage may take more attention than on already dark substrates.

Similar colors:

N320-7 Primitive
770D-7 Wanderer
720D-7 Winter Oak

Product Data

About BEHR Paint

BEHR is a dynamic company that actively embraces quality and innovation to bring the paint industry the very best products and services. Their bold entrepreneurial spirit and commitment to integrity and to doing the right thing has been the cornerstone of their success since 1947. BEHR enjoys great brand presence and a reputation for unparalleled quality, innovation, value and performance. People know and love the BEHR brand.

Matching BEHR Paint Colors

MyPerfectColor is able match all of the BEHR paint colors so you can find and enjoy the colors you love. MyPerfectColor uses its expert capabilities to recreate the original BEHR color by matching the original BEHR color books and swatches. MyPerfectColor is not using BEHR paint.

The colors shown on this website are computer video simulations of the BEHR Color and may not match BEHR Color standards. Refer to BEHR Publications to obtain the accurate color. Please know that MyPerfectColor is matching the original BEHR color. If you intend to touch up paint that has been on your walls for years, know that your color has undoubtedly changed from the original due to exposure to light and age and the new paint may not match. You will achieve best results by re-coating the entire surface.

If you need more assistance, please feel free to contact us and one of our expert staff would be happy to help.

Frequently Asked Questions About Match of Behr™ 740D-7 Frontier Shadow *

Will 740D-7 Frontier Shadow by Behr look exactly the same after it is sprayed on my part?

No. A MyPerfectColor match of 740D-7 Frontier Shadow can read differently after application because lighting, gloss, texture, placement, and nearby surfaces all affect how the color appears. If the part will sit next to an existing painted area, check the finished sample in the actual location before you commit to the full project.

Do I need primer before using 740D-7 Frontier Shadow by Behr in MyPerfectColor spray paint?

Primer depends on the substrate, surface condition, and the paint type you choose. On bare, glossy, repaired, or hard-to-cover surfaces, primer usually helps adhesion and can improve the final result. For 740D-7 Frontier Shadow, follow the prep guidance for the product you order, and if you are unsure, adding primer is generally a safe step.

Can 740D-7 Frontier Shadow by Behr be sprayed onto plastic parts?

Yes, but plastics vary widely, so test on the actual part first. MyPerfectColor spray paint matched to 740D-7 Frontier Shadow can work on many plastics, but adhesion is more reliable when you prep the surface well and use the MyPerfectColor primer for Acrylic Enamel to help it bond. For low-energy plastics, a test panel is the best way to reduce risk.

Where do I find the SDS for 740D-7 Frontier Shadow by Behr?

The SDS is tied to the specific MyPerfectColor product or chemistry, not to the Behr color name alone. To get the correct document for 740D-7 Frontier Shadow, check the MyPerfectColor Safety Data Sheets for the product you plan to order. If you choose a different format, review the SDS for that specific product.

How much 740D-7 Frontier Shadow by Behr do I need for my project?

Coverage depends on surface size, texture, hiding power, application method, and how many coats you need. As a planning guide, a typical can of spray paint covers about 20 square feet with one coat, while other paints often cover about 400 to 600 square feet. For 740D-7 Frontier Shadow, plan extra if the substrate is rough, dark, or difficult to cover.

How quickly will I receive my paint matched to Behr 740D-7 Frontier Shadow?
All paint is custom-made to order. While most orders ship within 48 hours, the lead-time for paint made to match Behr 740D-7 Frontier Shadow depends on the type of paint needed. Interior and exterior house paints usually ship within 1 to 3 business days, while custom spray paint typically takes 3-5 business days to ship. The transit time depends on your location and the shipping method you choose. If your need is immediate, select Expedited Production during checkout. Most expedited production orders ship within 24 hours on business days. Please contact MyPerfectColor if you are concerned about a specific deadline. We do our best to make sure you get your paint on time. Learn more about paint lead times at MyPerfectColor.
What are the RGB, HEX and LRV values for Behr 740D-7 Frontier Shadow?
The RGB values for Behr 740D-7 Frontier Shadow are 96, 83, 65 and the HEX code is #605341. The LRV for Behr 740D-7 Frontier Shadow is 9.10. The LRV stands for Light Reflectance Value and measures the percentage of light that a color reflects. Learn more about Light Reflectance Values and using RGB and Hex codes for paint.
What paint type is used to make spray paint matched to Behr 740D-7 Frontier Shadow? And how many spray cans do I need?

MyPerfectColor uses an acrylic enamel which is a fast-drying durable coating suitable for interior or exterior use. MyPerfectColor custom spray paint matched to Behr 740D-7 Frontier Shadow enables you to conveniently achieve a professional spray-smooth finish in any color in any sheen. It sticks well to most surfaces including metal, plastics, powder-coatings, cabinets and primed or previously painted wood.

The MyPerfectColor 11oz spray will cover about 20 square feet per coat. Keep in mind that it is difficult to gauge spray paint need as the coverage is highly dependent on how it is applied. Learn more about how spray paint works at MyPerfectColor.

What is the Hue Angle and Chroma for Behr 740D-7 Frontier Shadow?
The Hue Angle for Behr 740D-7 Frontier Shadow is 81.46 and the chroma is 12.73. The Hue Angle represents the position of a color's hue around a color wheel. The Chromacity represents the intensity of a hue. Learn more about browsing colors by hue.
Does Behr paint color Behr 740D-7 Frontier Shadow need primer?
MyPerfectColor doesn't sell Behr paint, but it does match the Behr 740D-7 Frontier Shadow and all the other Behr colors in a wide variety of paint types. The need for primer depends on the specific paint and the substrate being painted. The top quality paints these days tend to be self-priming over most surfaces, while paint at the mid to lower grade quality levels will need a separate primer. Most special situations such as bleeding type woods or difficult to adhere surfaces like plastic will often need a specialty primer. Contact MyPerfectColor support if you have specific questions about the best paint to use for your project and whether you need a primer.
How can MyPerfectColor match the Behr 740D-7 Frontier Shadow?

MyPerfectColor has an original sample of the Behr 740D-7 Frontier Shadow in its color archive. This enables us to make paint and verify that it matches the original.

Please note that if your material is not new then the paint may not work for touch up as your material has aged and is likely different than it was when new. Learn more about our color matching accuracy. If you need a touch up application, send us a part and we can create a touch up solution precisely matching the current color and sheen of your specific materials.

Learn more about our color matching service.

How do I convert Behr 740D-7 Frontier Shadow to a different color from another paint company?

While we can provide Behr 740D-7 Frontier Shadow in paint, we don't provide any crossover information. We've found that every paint company offers its own unique selection of colors and rarely does a color have an exact equivalent in another brand.

However, under the color image on a color page there is a link that says "Explore Colors". Clicking this link displays colors with similar values and you can look for any colors from the brand you want.

Keep in mind that this just shows similar colors based on the color values we have stored in our database. It doesn't mean it is the same or give any approximation about how close the color is. You can play around with the Hue, Lightness and Chroma sliders to expand the selection.