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A match of Sherwin Williams SW9003 Rita's Rouge reads as a warm, muted red-rose with a dusty undertone. It is medium in depth rather than bright or candy-like, so the color tends to feel softer and less saturated than a clean red while still remaining clearly red-based.

MyPerfectColor custom spray paint matched to the selected brand color can be used on small parts and removable items where a sprayed finish makes application easier, such as switch covers, HVAC vents, speaker grilles, frames, brackets, shelving hardware, railings, shutters, mailboxes, and furniture accents. It also works well for PVC trim pieces, metal fixtures, and other accessories that need a coordinated red-rose color on a practical sprayable surface.

With moderate chroma and a mid-to-darker LRV, this color usually provides more body than a very pale shade, but it can still read differently depending on the substrate and finish. Surface prep, film build, and sheen can change how warm, deep, or muted the color appears, and uneven or glossy underlying surfaces may make those differences more noticeable.

Similar colors:

HGSW2044 Mama's Kisses
SW1580 Raspberry Sorbet
SW4073 Recycled Red

Product Data

About Sherwin-Williams

The SHERWIN-WILLIAMS COMPANY was founded by Henry Sherwin and Edward Williams in 1866. Today, the company is a global leader in the development, manufacture and sale of coatings and related products.

Matching Sherwin-Williams Paint Colors

MyPerfectColor matches all of the Sherwin-Williams paint colors so you can find and enjoy the colors you love. MyPerfectColor uses its expert capabilities to recreate the original Sherwin-Williams color by matching the original Sherwin-Williams color books and swatches. MyPerfectColor is not using Sherwin-Williams paint.

The colors shown on this website are computer video simulations of the Sherwin-Williams Color and may not match Sherwin-Williams Color standards. Refer to Sherwin-Williams Publications to obtain the accurate color. Please know that MyPerfectColor is matching the original Sherwin-Williams color. If you intend to touch up paint that has been on your walls for years, know that your color has undoubtedly changed from the original due to exposure to light and age and the new paint may not match. You will achieve best results by re-coating the entire surface.

If you need more assistance, please feel free to contact us and one of our expert staff would be happy to help.

Frequently Asked Questions About Match of Sherwin Williams™ SW9003 Rita's Rouge *

Can I use MyPerfectColor custom spray paint matched to SW9003 Rita's Rouge on plastic parts?

Yes, but plastics vary a lot, so test the match on the actual part before coating the full item. MyPerfectColor spray paint sticks well to most plastics, but difficult or low-energy plastics can still need extra prep or primer.

For better adhesion on plastic, use the MyPerfectColor primer for Acrylic Enamel before applying a match of SW9003 Rita's Rouge. If the plastic is unknown, a small test spot is the safest way to confirm adhesion and appearance.

What prep is needed before applying a match of SW9003 Rita's Rouge to metal or an existing coating?

Clean the surface first, then remove rust, dirt, oil, and any other contamination before you spray a match of SW9003 Rita's Rouge. If you are coating over an existing finish, scuff it so the new paint has a better mechanical bond.

The condition of the old coating matters. Gloss, texture, and any worn or failing areas can change how the finished color looks, even when the color match is correct. If the part is important or highly visible, test a small area first.

If I order SW9003 Rita's Rouge from MyPerfectColor, what should I confirm before placing the custom order?

Confirm the exact brand color reference, the product format, the sheen, and the quantity before you order a match of SW9003 Rita's Rouge. MyPerfectColor is making its own custom-matched paint to that reference, not selling Sherwin Williams' original paint product.

Custom color matches are made to order and are not returnable or refundable, so it is important to verify the details up front. That helps avoid ordering the wrong format or finish for your project.

Is SW9003 Rita's Rouge a good match to order in spray paint for baskets, frames, or shelving?

Yes, SW9003 Rita's Rouge is a practical choice when you want a basket, frame, shelf, furniture accent, or similar item to coordinate to a known paint color. MyPerfectColor custom spray paint matched to the selected brand color is often the easiest format for small objects and accessories.

Use proper prep for the material you are coating, especially if the item is metal, plastic, or already painted. A spray format is usually best when the part is small, removable, or awkward to brush evenly.

How can lighting and surrounding surfaces change how SW9003 Rita's Rouge looks after MyPerfectColor applies the match?

After a match of SW9003 Rita's Rouge is applied, the final appearance can still change with lighting, placement, sheen, and nearby surfaces. That is normal, even when the color match itself is correct.

If the painted item will sit next to an existing surface, small differences in aging, texture, or gloss can make the result read differently in the finished space. For high-visibility parts, it is smart to review the piece under the actual lighting where it will be used.

How quickly will I receive my paint matched to Sherwin Williams SW9003 Rita's Rouge?
All paint is custom-made to order. While most orders ship within 48 hours, the lead-time for paint made to match Sherwin Williams SW9003 Rita's Rouge depends on the type of paint needed. Interior and exterior house paints usually ship within 1 to 3 business days, while custom spray paint typically takes 3-5 business days to ship. The transit time depends on your location and the shipping method you choose. If your need is immediate, select Expedited Production during checkout. Most expedited production orders ship within 24 hours on business days. Please contact MyPerfectColor if you are concerned about a specific deadline. We do our best to make sure you get your paint on time. Learn more about paint lead times at MyPerfectColor.
What are the RGB, HEX and LRV values for Sherwin Williams SW9003 Rita's Rouge?
The RGB values for Sherwin Williams SW9003 Rita's Rouge are 187, 113, 118 and the HEX code is #BB7176. The LRV for Sherwin Williams SW9003 Rita's Rouge is 23.65. The LRV stands for Light Reflectance Value and measures the percentage of light that a color reflects. Learn more about Light Reflectance Values and using RGB and Hex codes for paint.
What is the Hue Angle and Chroma for Sherwin Williams SW9003 Rita's Rouge?
The Hue Angle for Sherwin Williams SW9003 Rita's Rouge is 17.99 and the chroma is 31.42. The Hue Angle represents the position of a color's hue around a color wheel. The Chromacity represents the intensity of a hue. Learn more about browsing colors by hue.
Which paint matching the Sherwin Williams SW9003 Rita's Rouge would be best for interior walls?
MyPerfectColor doesn't sell Sherwin Williams, but it does match the Sherwin Williams SW9003 Rita's Rouge in a wide variety of paint types. The best paint for interior walls is typically a matte or eggshell. Flat paint is most often used for ceilings and semi-gloss paint is used for trim. If it is a commercial or industrial application, you may have other considerations such as chemical resistance. Custom spray paint can be used for in wall speakers, railings, HVAC vents, electrical cabinets and anything else needing a professional spray smooth finish. Contact MyPerfectColor support if you have specific questions about the best paint to use for your project.
How can MyPerfectColor match the Sherwin Williams SW9003 Rita's Rouge?

MyPerfectColor has an original sample of the Sherwin Williams SW9003 Rita's Rouge in its color archive. This enables us to make paint and verify that it matches the original.

Please note that if your material is not new then the paint may not work for touch up as your material has aged and is likely different than it was when new. Learn more about our color matching accuracy. If you need a touch up application, send us a part and we can create a touch up solution precisely matching the current color and sheen of your specific materials.

Learn more about our color matching service.

How much area will one spray can cover? And what is Sherwin Williams SW9003 Rita's Rouge spray paint made of?

To make spray paint matched to Sherwin Williams SW9003 Rita's Rouge. MyPerfectColor uses an acrylic enamel which is a fast-drying durable coating suitable for interior or exterior use. MyPerfectColor custom spray paint enables you to conveniently achieve a professional spray-smooth finish in any color in any sheen. It sticks well to most surfaces including metal, plastics, powder-coatings, cabinets and primed or previously painted wood.

The 11oz spray will cover about 20 square feet per coat. Keep in mind that it is difficult to gauge how much spray you'll need as it is highly dependent on how it is applied. It is better to have too much than run short.

How do I find the same color as the Sherwin Williams SW9003 Rita's Rouge in a different company?

While MyPerfectColor can provide paint matched to the Sherwin Williams SW9003 Rita's Rouge, we don't provide any crossover information because this is a subjective determination. Every paint company offers its own unique selection of colors and rarely does a color have an exact equivalent in another company's color collection, so determining which color is the best approximation is a judgement call.

However, under the color image on a color page there is a link that says "Explore Related Colors". Clicking this link displays colors with similar values and you can look for any colors from the company you want.

Keep in mind that this just shows similar colors based on the color values we have stored in our database. It doesn't mean it is the same or give any approximation about how close the color is. You can play around with the Hue, Lightness and Chroma sliders to expand the selection.