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A match of ICI Artesian White is a very light off-white with a gentle warm cast. It reads clean but not stark, with a soft cream note and low chroma that keeps it from looking bright or icy. The overall effect is quiet and slightly warm, with enough depth to avoid a flat chalk-white look.

MyPerfectColor custom spray paint matched to Artesian White can be useful on parts and accessories where a light, subdued white needs to coordinate across different materials. Common spray-painted uses include PVC pipe, vents, switch covers, speaker grilles, shelving brackets, railings, mailboxes, shutters, hardware, and other small fixtures or trim pieces. The color also works well for baskets, frames, and furniture accents when a softer off-white finish is needed on a removable or detailed item.

Because this is a very light color, surface prep and base color can affect the final result. Darker or uneven substrates may show through more easily, so a uniform primer or an existing light base can help the color read more evenly. Finish also matters: gloss or satin can make the warm undertone more noticeable, while lower-sheen application can soften the overall look. On outdoor pieces, the lightness helps the color stay readable, but the final appearance will still shift with film build, substrate texture, and lighting.

Similar colors:

Minimalist White
Gentle Touch
Soft Presence

Product Data

About ICI Paints

Imperial Chemical Industries (ICI) was a British chemical company that made paints and speciality products, including food ingredients, speciality polymers, electronic materials, and more.

Matching ICI Paint Colors

MyPerfectColor is able to match all of the ICI paint colors so you can find and enjoy the colors you love. MyPerfectColor uses its expert capabilities to recreate the original ICI Artesian White by matching the original ICI color books and swatches. MyPerfectColor is not using ICI paint.

The colors shown on this website are computer video simulations of the ICI Artesian White and may not match ICI Color standards. Refer to ICI Publications to obtain the accurate color. Please know that MyPerfectColor is matching the original ICI color. If you intend to touch up paint that has been on your walls for years, know that your color has undoubtedly changed from the original due to exposure to light and age and the new paint may not match. You will achieve the best results by re-coating the entire surface.

If you need more assistance, please feel free to contact us and one of our expert staff would be happy to help.

Frequently Asked Questions About Match of ICI™ Artesian White *

How do I confirm I am ordering the right ICI Artesian White 344099 match before I buy?

Confirm ICI Artesian White 344099 from a physical swatch or another known original brand color reference, not from a screen image alone. MyPerfectColor supplies a custom match to the selected brand color reference, so the goal is to verify that the target you want is truly Artesian White before you place the order.

If you are matching an existing painted part, remember that aging, wear, lighting, and sheen can make an older surface look different from the original color standard.

Do I need primer before applying ICI Artesian White 344099 matched paint?

It depends on the substrate, the surface condition, and the paint format you choose. Primer is not always required, but it can help adhesion and surface uniformity, and it usually does not hurt when the surface is difficult to coat.

For ICI Artesian White 344099, check the prep guidance for the exact product you order. Bare, glossy, damaged, or hard-to-stick surfaces usually deserve more prep attention than a clean, sound, previously coated surface.

How should I choose a sheen for ICI Artesian White 344099?

Sheen is a practical ordering choice because it changes how ICI Artesian White 344099 looks on the finished item. Higher gloss reflects more light and can make surface flaws more visible, while flatter finishes reduce reflection and can make the color read differently on the part.

Choose the sheen that fits the surface and the wear level you expect. If you are matching a specific existing piece, the sheen should be part of the reference you verify before ordering MyPerfectColor paint matched to Artesian White.

How much ICI Artesian White 344099 should I order for my project?

Coverage depends on surface size, texture, hiding power, application method, and how many coats you need. If you are ordering ICI Artesian White 344099 in spray paint, a typical can covers about 20 square feet with one coat.

For other paint formats, a common planning range is about 400 to 600 square feet per gallon, but that is only a rough guide. Porous, rough, dark, or uneven surfaces usually need more material than a smooth, light, well-prepared surface.

What is the best way to spray apply ICI Artesian White 344099 on vents, grilles, or hardware?

Use light, even coats, hold a consistent distance, overlap each pass slightly, and avoid heavy wet passes that can cause runs, uneven sheen, or color buildup. That approach is usually best when applying MyPerfectColor custom spray paint matched to ICI Artesian White 344099.

This color match is often used on practical parts such as PVC pipe, HVAC vents, speaker grilles, access panels, switch covers, mailboxes, shutters, railings, and other removable items. If the substrate is unfamiliar, a test piece can help you confirm adhesion and appearance before coating the final part.

How quickly will I receive my paint matched to ICI Artesian White?
All paint is custom-made to order. While most orders ship within 48 hours, the lead-time for paint made to match ICI Artesian White depends on the type of paint needed. Interior and exterior house paints usually ship within 1 to 3 business days, while custom spray paint typically takes 3-5 business days to ship. The transit time depends on your location and the shipping method you choose. If your need is immediate, select Expedited Production during checkout. Most expedited production orders ship within 24 hours on business days. Please contact MyPerfectColor if you are concerned about a specific deadline. We do our best to make sure you get your paint on time. Learn more about paint lead times at MyPerfectColor.
What are the RGB, HEX and LRV values for ICI Artesian White?
The RGB values for ICI Artesian White are 0, 0, 0 and the HEX code is #000000. The LRV for ICI Artesian White is 0.01. The LRV stands for Light Reflectance Value and measures the percentage of light that a color reflects. Learn more about Light Reflectance Values and using RGB and Hex codes for paint.
What is the Hue Angle and Chroma for ICI Artesian White?
The Hue Angle for ICI Artesian White is 0.0 and the chroma is 0.0. The Hue Angle represents the position of a color's hue around a color wheel. The Chromacity represents the intensity of a hue. Learn more about browsing colors by hue.
Which paint matching the ICI Artesian White would be best for interior walls?
MyPerfectColor doesn't sell ICI, but it does match the ICI Artesian White in a wide variety of paint types. The best paint for interior walls is typically a matte or eggshell. Flat paint is most often used for ceilings and semi-gloss paint is used for trim. If it is a commercial or industrial application, you may have other considerations such as chemical resistance. Custom spray paint can be used for in wall speakers, railings, HVAC vents, electrical cabinets and anything else needing a professional spray smooth finish. Contact MyPerfectColor support if you have specific questions about the best paint to use for your project.
How can MyPerfectColor match the ICI Artesian White?

MyPerfectColor has an original sample of the ICI Artesian White in its color archive. This enables us to make paint and verify that it matches the original.

Please note that if your material is not new then the paint may not work for touch up as your material has aged and is likely different than it was when new. Learn more about our color matching accuracy. If you need a touch up application, send us a part and we can create a touch up solution precisely matching the current color and sheen of your specific materials.

Learn more about our color matching service.

How many spray cans of the ICI Artesian White should I get?

MyPerfectColor offers custom spray paint matched to ICI Artesian White which enables you to conveniently achieve a professional spray-smooth finish. It is difficult to gauge spray paint coverage because it depends on how you apply it and the amount of overspray, but generally the 11oz spray will cover about 20 square feet per coat.

MyPerfectColor uses an acrylic enamel which is a fast-drying durable coating suitable for interior or exterior use. This paint sticks well to most surfaces including metal, plastics, powder-coatings, cabinets and primed or previously painted wood.

How do I find the same color as the ICI Artesian White in a different company?

While MyPerfectColor can provide paint matched to the ICI Artesian White, we don't provide any crossover information because this is a subjective determination. Every paint company offers its own unique selection of colors and rarely does a color have an exact equivalent in another company's color collection, so determining which color is the best approximation is a judgement call.

However, under the color image on a color page there is a link that says "Explore Related Colors". Clicking this link displays colors with similar values and you can look for any colors from the company you want.

Keep in mind that this just shows similar colors based on the color values we have stored in our database. It doesn't mean it is the same or give any approximation about how close the color is. You can play around with the Hue, Lightness and Chroma sliders to expand the selection.