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Match of Behr™ UL100-7 Geranium *

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Actual color may vary from on-screen representation. Please view a physical color swatch or material sample to confirm your color choice prior to purchase.

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House and Wall Paint

Epoxy, Urethane, and Colorant Concentrate

MyPerfectColor custom spray paint matched to Behr UL100-7 Geranium is a deep, warm red with an earthy cast and low lightness. With an LRV of 10.55, it reads as a dark red rather than a bright scarlet, and the color feels saturated without becoming overly sharp.

This color can work well on spray-paintable parts where a dark red finish needs to look controlled and intentional. It is a practical choice for metal railings, mailbox doors, gate hardware, vent covers, speaker grilles, switch plates, shelf brackets, picture frames, shutters, PVC trim pieces, and small furniture accents that need a consistent red-brown look after proper preparation.

Because the color is dark and fairly chromatic, the final appearance can shift with sheen, film build, and surface texture. Smooth, well-primed substrates usually produce the most even result, while glossy plastic, worn metal, or patchy repairs may show contrast or surface marks more clearly. On exterior parts, sunlight and weathering can make deeper reds read a little flatter over time.

Similar colors:

RAH-104 Cardinal
SM14-10 Intrigue Red
S-G-150 Ruby Ring

Product Data

About BEHR Paint

BEHR is a dynamic company that actively embraces quality and innovation to bring the paint industry the very best products and services. Their bold entrepreneurial spirit and commitment to integrity and to doing the right thing has been the cornerstone of their success since 1947. BEHR enjoys great brand presence and a reputation for unparalleled quality, innovation, value and performance. People know and love the BEHR brand.

Matching BEHR Paint Colors

MyPerfectColor is able match all of the BEHR paint colors so you can find and enjoy the colors you love. MyPerfectColor uses its expert capabilities to recreate the original BEHR color by matching the original BEHR color books and swatches. MyPerfectColor is not using BEHR paint.

The colors shown on this website are computer video simulations of the BEHR Color and may not match BEHR Color standards. Refer to BEHR Publications to obtain the accurate color. Please know that MyPerfectColor is matching the original BEHR color. If you intend to touch up paint that has been on your walls for years, know that your color has undoubtedly changed from the original due to exposure to light and age and the new paint may not match. You will achieve best results by re-coating the entire surface.

If you need more assistance, please feel free to contact us and one of our expert staff would be happy to help.

Frequently Asked Questions About Match of Behr™ UL100-7 Geranium *

How do I confirm Behr UL100-7 Geranium before ordering a MyPerfectColor match?

Confirm Behr UL100-7 Geranium from a physical swatch, a known existing painted sample, or another reliable brand reference before you order. MyPerfectColor makes a custom match to the selected brand color reference, so a screen image alone is not enough to verify the target.

If you are matching an existing part, check the code and the condition of the sample as well, because aging and prior coatings can change how the color reads.

What spray technique should I use for MyPerfectColor Behr UL100-7 Geranium?

Use light, even coats and keep the passes consistent so the film builds gradually. Heavy application can cause runs, uneven sheen, or a muddy-looking build, especially with a strong color like Behr UL100-7 Geranium.

It is usually safer to apply several thin coats than one wet coat. Let each coat flash off according to the product directions before applying the next coat, and make sure the surface is cleaned and prepared first.

Can I return a custom-made MyPerfectColor match of Behr UL100-7 Geranium if it does not work for my project?

Custom-made color orders should be chosen carefully because they are made to your selected reference and are not returnable or refundable.

Before ordering Behr UL100-7 Geranium, confirm the brand color reference, the product format, the sheen, and the quantity you need. That helps avoid ordering the wrong custom match for your project.

Which sheen should I choose for a MyPerfectColor match of Behr UL100-7 Geranium?

Choose the sheen based on how the item will be used, how much cleaning it needs, and how much reflection you want on the finished surface. The sheen changes how Behr UL100-7 Geranium looks after it is applied, even when the color match is correct.

Higher sheen usually looks more reflective and can make surface texture more noticeable. Lower sheen reduces reflection, but may not clean as easily. Pick the finish that fits the application, not just the color name.

How can lighting change the look of MyPerfectColor Behr UL100-7 Geranium after it is applied?

Lighting, placement, and nearby surfaces can all change how Behr UL100-7 Geranium appears after application. The same match can read slightly different in direct sun, shade, indoor light, or under different sheen levels.

This matters most when the new coating will sit next to an existing painted surface. If possible, compare the finished item in the same lighting where it will be used so you can judge the result in context.

How quickly will I receive my paint matched to Behr UL100-7 Geranium?
All paint is custom-made to order. While most orders ship within 48 hours, the lead-time for paint made to match Behr UL100-7 Geranium depends on the type of paint needed. Interior and exterior house paints usually ship within 1 to 3 business days, while custom spray paint typically takes 3-5 business days to ship. The transit time depends on your location and the shipping method you choose. If your need is immediate, select Expedited Production during checkout. Most expedited production orders ship within 24 hours on business days. Please contact MyPerfectColor if you are concerned about a specific deadline. We do our best to make sure you get your paint on time. Learn more about paint lead times at MyPerfectColor.
What are the RGB, HEX and LRV values for Behr UL100-7 Geranium?
The RGB values for Behr UL100-7 Geranium are 164, 51, 61 and the HEX code is #A4333D. The LRV for Behr UL100-7 Geranium is 10.55. The LRV stands for Light Reflectance Value and measures the percentage of light that a color reflects. Learn more about Light Reflectance Values and using RGB and Hex codes for paint.
What paint type is used to make spray paint matched to Behr UL100-7 Geranium? And how many spray cans do I need?

MyPerfectColor uses an acrylic enamel which is a fast-drying durable coating suitable for interior or exterior use. MyPerfectColor custom spray paint matched to Behr UL100-7 Geranium enables you to conveniently achieve a professional spray-smooth finish in any color in any sheen. It sticks well to most surfaces including metal, plastics, powder-coatings, cabinets and primed or previously painted wood.

The MyPerfectColor 11oz spray will cover about 20 square feet per coat. Keep in mind that it is difficult to gauge spray paint need as the coverage is highly dependent on how it is applied. Learn more about how spray paint works at MyPerfectColor.

What is the Hue Angle and Chroma for Behr UL100-7 Geranium?
The Hue Angle for Behr UL100-7 Geranium is 23.51 and the chroma is 51.19. The Hue Angle represents the position of a color's hue around a color wheel. The Chromacity represents the intensity of a hue. Learn more about browsing colors by hue.
Does Behr paint color Behr UL100-7 Geranium need primer?
MyPerfectColor doesn't sell Behr paint, but it does match the Behr UL100-7 Geranium and all the other Behr colors in a wide variety of paint types. The need for primer depends on the specific paint and the substrate being painted. The top quality paints these days tend to be self-priming over most surfaces, while paint at the mid to lower grade quality levels will need a separate primer. Most special situations such as bleeding type woods or difficult to adhere surfaces like plastic will often need a specialty primer. Contact MyPerfectColor support if you have specific questions about the best paint to use for your project and whether you need a primer.
How can MyPerfectColor match the Behr UL100-7 Geranium?

MyPerfectColor has an original sample of the Behr UL100-7 Geranium in its color archive. This enables us to make paint and verify that it matches the original.

Please note that if your material is not new then the paint may not work for touch up as your material has aged and is likely different than it was when new. Learn more about our color matching accuracy. If you need a touch up application, send us a part and we can create a touch up solution precisely matching the current color and sheen of your specific materials.

Learn more about our color matching service.

How do I convert Behr UL100-7 Geranium to a different color from another paint company?

While we can provide Behr UL100-7 Geranium in paint, we don't provide any crossover information. We've found that every paint company offers its own unique selection of colors and rarely does a color have an exact equivalent in another brand.

However, under the color image on a color page there is a link that says "Explore Colors". Clicking this link displays colors with similar values and you can look for any colors from the brand you want.

Keep in mind that this just shows similar colors based on the color values we have stored in our database. It doesn't mean it is the same or give any approximation about how close the color is. You can play around with the Hue, Lightness and Chroma sliders to expand the selection.