Environmentally Friendly Paint

Key Features of Benjamin Moore's Aura Paint:

• Low VOCs for environmental protection
• Low odor, Mildew resistance
• Fully washable in any sheen
• Fast one-hour recoat time
• Exceptional flow and leveling
• Seamless touch-up
• Richer, more enticing color
• Maximum hide in all colors
• 144 exclusive, harmonious colors
• Unsurpassed surface smoothness you can feel as well as see

ColorLock Technology - the cutting-edge color science. This technology distinguishes Aura from virtually every other paint on the market. Color pigments are microscopically bonded to dry paint film, permanently locking in color for richer, more enticing hues and a new standard in durability. ColorLock is a four-part system that elevates the performance of 100% acrylic paint to exciting breakthrough levels.

1. An exclusive waterborne-based formulation using waterborne colorants results in an ultra premium coating that offers low VOCs, supporting Benjamin Moore's commitment to environmental stewardship.
2. A proprietary 100% acrylic Hybrid Resin System gives Aura paint resistance to water spotting and color ruboff. This technology keeps that just-painted look even in damp environments or after repeated washings.
3. Special coalescing agents optimally balance open time and dry time, allowing incredibly smooth application, seamless touchups, and recoats that begin within one hour of application.
4. Custom thickeners give Aura exceptional flow and leveling properties, along with enhanced film build for superior coverage for even the deepest shades.